Are you stuck in the cycle of posting, engaging, and trying to keep up with social media trends, but not seeing results? We feel ya!!

Here’s the reality: Less than 3% of your followers are even seeing your Instagram content, and those hours spent scrolling, liking, and posting might not be bringing you the clients you deserve.

In this episode, we dive into six powerful strategies to grow your pet business without relying on social media. We’re not saying you need to delete Instagram altogether – it's still useful as part of a balanced strategy. Instead, we're equipping you with more effective strategies that may work better in less time.

Here's what we explore:

• How to evaluate if social media is actually working for your pet business
• Building and leveraging strong referral networks that bring consistent clients
• Why email marketing still offers the highest ROI (think $35 for every $1 spent!)
• Smart ways to optimize your website and leverage local SEO
• The power of Google Business Listing and local directories
• How to keep existing clients coming back for more

Ready to free yourself from social media overwhelm and build a more sustainable marketing strategy? Tune in for practical, actionable alternatives that can help your pet business thrive.

Links mentioned:

• Read our blog on why Instagram isn’t getting you clients: www.petmarketingunleashed.com/post/why-instagram-isnt-getting-you-clients
• Get our Free Partnership Email Template: www.petmarketingunleashed.com/partnership-template
• Learn More About our SEO Course: www.petmarketingunleashed.com/seo-course
• Read the episode blog for more info: www.petmarketingunleashed.com/09
• Connect with us on Instagram: www.instagram.com/petmarketingunleashed
• Join our FREE FB Community: www.facebook.com/groups/unleashedpetpreneurs
• Pet Marketing Unleashed website: www.petmarketingunleashed.com

Think branding is just about a logo? 👀 Think again. Your brand is more than colors and fonts—it’s the heart and soul of your pet business. It’s what helps you stand out in a sea of other dog walkers, pet sitters, and petpreneurs vying for attention.

In this episode, we welcome Cagney, one of Pet Marketing Unleashed’s talented brand designers who brings both creativity and strategy to the pet brands she designs.

Here's what we cover:

• Why branding is WAY more than just a logo (and why it matters for your business)
• How to stand out in a crowded pet industry via visuals and messaging alone
• How your brand personality can attract (or repel) your ideal clients
• Pro tips on selecting the right colors and fonts for your brand
• Common branding mistakes pet businesses make—and how to avoid them
• Keeping your brand consistent across platforms
• Creative ways to approach seasonal marketing without losing your brand identity
• Advice for working with brand designers (or the PMU team!)

If you’re ready to level up your branding game and turn your pet business from ordinary to unforgettable, tune in to this conversation and discover how strategic branding can help you attract and convert your dreamiest clients.

Links mentioned:

• Learn about our Branding Services: https://www.petmarketingunleashed.com/branding
• Read the episode’s blog post for more: https://www.petmarketingunleashed.com/08
• Pet Marketing Unleashed website: https://www.petmarketingunleashed.com
• Join our FREE FB Community: https://www.facebook.com/groups/unleashedpetpreneurs
• Pet Marketing Unleashed IG: https://www.instagram.com/petmarketingunleashed

The new year is the perfect time to refresh your pet business website! Whether you're setting new goals or just looking for a fresh start, a quick website update can work wonders to boost business and build momentum.

In this episode, we’re sharing 8 simple, actionable ways to refresh your website so it not only looks its best but also works smarter for you in the year ahead. Each of these tips is easy to implement and perfect for kicking off the year on the right foot! Plus, we’re including a bonus strategy to help turn website visitors into future clients.

Ready to give your website the refresh it deserves? These quick and impactful updates can make a real difference for your business!

Psst… If you’re thinking a few tweaks won’t quite cut it and you’re ready for a full website upgrade, check out our Wix website templates for pet businesses. Use code PMUPODCAST for 10% off your template and shop at https://petmarketingunleashed.com/shop.

Links mentioned:

• Free Broken Link Checker: https://www.brokenlinkcheck.com
• Review the deets about our Copywriting VIP Days: https://www.petmarketingunleashed.com/copywriting
• Read the episode blog for more info: https://www.petmarketingunleashed.com/07
• Connect with us on Instagram: https://www.instagram.com/petmarketingunleashed
• Join our FREE FB Community: https://www.facebook.com/groups/unleashedpetpreneurs
• Pet Marketing Unleashed website: https://www.petmarketingunleashed.com