• 30. What You Can Legally Market and Promise About Your Coaching Business with Yasmine Salem Hamdan
    Sep 30 2024

    Are you marketing your business legally?


    In this episode of Marketing That Works, Danielle R. Harris is joined by Yasmine Salem Hamdan, an award-winning entrepreneur and intellectual property business attorney, to talk about essential legal considerations for coaches and service providers.


    In this episode, you’ll discover:

    • How to make sure your marketing promises are legally sound and align with what you can deliver.
    • Strategies for protecting your unique frameworks and methodologies from infringement.
    • What to do if your offerings overlap with those of your coach or mentor and how to differentiate yourself while respecting others' intellectual property.


    Learn how to ensure your marketing is not only powerful but also legally protected.


    Yasmine Salem Hamdan is an award-winning entrepreneur and intellectual property attorney based in Dallas, Texas. She is the founder of Coachesandcompany.com, a platform offering accessible legal solutions and contracts to help entrepreneurs protect their ventures and secure their financial futures.


    Free Legal Checklist

    Website

    Instagram

    Threads


    To learn more about how the three-month one-on-one marketing and messaging program The Blueprint can help you get more dream clients into your program, CLICK HERE to book a call.


    You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.


    Follow on Instagram at @Danielle.R.Harris.

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    29 mins
  • 29. How to Navigate Burnout in Your Business and Marketing with Nikkei Lamodi
    Sep 23 2024

    Do you feel drained trying to market your business and attract clients? Every step feels like a struggle, but you’re determined to keep going. You might be on the brink of burnout.

    In today’s show, Danielle R. Harris is joined by Nikkei Lamodi, a certified coach who shares her insights on recognizing the signs of burnout, its impact on your business, and practical strategies to reclaim your passion without compromising your success.

    In this episode, you’ll discover:

    • How to recognize the signs of burnout and its impact on your business and marketing.
    • How to create a sustainable work-life balance that supports your mental health.
    • Strategies to re-energize your marketing approach while staying aligned with your goals.
    • How to identify what truly matters to you and your business as you navigate challenges.

    Stop denying burnout and learn how to reclaim your passion and transform your relationship with work and marketing.

    Follow Nikkei

    ⁠Instagram⁠

    ⁠TikTok⁠

    ⁠Podcast⁠

    To learn more about how the three-month one-on-one marketing and messaging program The Blueprint can help you get more dream clients into your program, ⁠CLICK HERE⁠ to book a call.

    You can get even more Marketing That Works in your inbox by ⁠signing up for the weekly newsletter⁠.

    Follow on Instagram at ⁠@Danielle.R.Harris⁠.

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    47 mins
  • 28. 3 Reasons Your Ideal Clients Don’t Realize Your Marketing Is Speaking to Them
    Sep 16 2024

    Does it ever feel like you’re pouring your heart into your marketing, but your ideal clients still don’t seem to notice?


    You’ve nailed your product or service, but somehow your messaging just isn’t clicking with the people you want to attract. If this sounds familiar, this episode is for you.


    In today’s show, Danielle R. Harris is breaking down three key reasons your ideal clients might not realize your marketing is directed at them. It’s not just about the words you’re using – it’s about aligning your messaging with what they truly care about, so they can finally see that you’re talking directly to them.


    In this episode, you’ll discover:

    • The subtle shifts that can make your marketing speak your clients’ language.
    • Why your content could be the missing piece to building trust and connection.
    • How to bridge the gap between what you think your clients need and what they’re actually looking for.


    To learn more about how the three-month one-on-one marketing and messaging program The Blueprint can help you get more dream clients into your program, CLICK HERE to book a call.


    You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.


    Follow on Instagram at @Danielle.R.Harris.

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    15 mins
  • 27. Part 3: The Action Step That Speeds Up Your Marketing Results
    Sep 9 2024

    Frustrated that your business isn't growing, although you've done all the right things?


    In this episode, Danielle R. Harris dives into the final step of her Look, Listen, Act framework: "Act." Discover how taking targeted action can help you move past the plateau and speed up your marketing results.


    Here’s what you’ll learn:

    • Why taking proactive steps can be crucial when you've exhausted all other options
    • Practical ways to gather the missing information you need to drive your business forward
    • How to act intentionally to gain clarity and achieve faster results in your marketing efforts


    To learn more about how the three-month one-on-one marketing and messaging program The Blueprint can help you get more dream clients into your program, CLICK HERE to book a call.

    You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.

    Follow on Instagram at @Danielle.R.Harris. https://www.instagram.com/danielle.r.harris/

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    12 mins
  • 26. Part 2: Listen to Current Clients and Create Powerful Marketing For Your Coaching Business
    Sep 3 2024

    Struggling to create marketing content that gets you sales calls?


    In this episode, Danielle R. Harris dives deep into the "Listen" step of her Look, Listen, Act framework.


    Here's what you'll learn:

    1. Why studying your clients outside of coaching sessions is vital for creating targeted marketing content
    2. Why listening to your clients will help you sell your offer better.
    3. Practical tips for implementing the "Listen" strategy, even if you're just starting out


    To learn more about how the three-month one-on-one marketing and messaging program The Blueprint can help you get more dream clients into your program, CLICK HERE to book a call.


    You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.


    Follow on Instagram at @Danielle.R.Harris.

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    13 mins
  • 25. Part 1: Knowing How to Market In Your Industry As A Coach
    Aug 27 2024

    In this episode of "Marketing That Works," Danielle R. Harris reveals the crucial first step to elevating your marketing strategy in the competitive coaching industry: observing your market.


    This episode goes over:

    • The power of industry observation for coaches and business owners
    • Practical strategies for differentiating yourself in a saturated coaching market
    • Leveraging industry insights to create more effective marketing campaigns
    • Why becoming an industry expert doesn't require advanced degrees

    Danielle emphasizes that becoming a leading voice in your field is about recognizing and addressing the overlooked nuances and gaps in industry conversations. She provides actionable tips for coaches to enhance their market awareness and improve their marketing efforts.


    To learn more about how the three-month one-on-one marketing and messaging program The Blueprint can help you get more dream clients into your program, CLICK HERE to book a call.


    You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.


    Follow on Instagram at @Danielle.R.Harris.

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    15 mins
  • 24. Look, Listen, Act: A 3 Step Marketing Strategy for Coaches to Attract Clients
    Aug 19 2024

    In this episode, Danielle R. Harris breaks down a powerful three-step framework to help coaches and business owners learn how to become so in tune with their audience that they'll think you're reading their minds!


    To learn more about how the three-month one-on-one marketing and messaging program The Blueprint can help you get more dream clients into your program, CLICK HERE to book a call.


    You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.


    Follow on Instagram at @Danielle.R.Harris.

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    16 mins
  • 23. Identity Framing: How It Helps Coaches Get More Clients
    Aug 5 2024

    In this episode, Danielle R. Harris explains the concept of identity framing and how it can significantly increase sales for online coaches.


    Danielle explains how addressing the multiple identities of your potential clients in your content can make your marketing more specific, relatable, and compelling.

    To learn more about how the three-month one-on-one marketing and messaging program The Blueprint can help you get more dream clients into your program, CLICK HERE to book a call.


    You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter.


    Follow on Instagram at @Danielle.R.Harris.

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    8 mins