Marketing Like a Mother

By: Olivia Radcliffe
  • Summary

  • A podcast designed to help mom entrepreneurs grow a business and life you love! (Even if you only have naptime or the occasional distraction of an episode of Bluey to work in...) Episode format includes step-by-step trainings and guest interviews.

    marketinglikeamother.substack.com
    Olivia Radcliffe
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Episodes
  • Non-Negotiables and Navigating Mayhem with Mike Richardson
    Oct 6 2024

    In this episode of Marketing Like a Mother, Olivia chats with her partner (Boyfriend? Man-friend? 😜), Mike Richardson, a real estate agent, entrepreneur, and dad, about the challenges and rewards of balancing entrepreneurship with family life. They dive into the importance of creating structure as a business owner, building relationships in business, and setting non-negotiables for both work and family. Mike shares insights on how his morning routines set him up for success, why understanding your personal priorities is key, and how to embrace patience and grace, both in business and in life.

    Key Takeaways:

    * Structure is Key: Having a solid morning routine and identifying non-negotiables in your calendar can help you stay grounded and focused as an entrepreneur.

    * Relationships Matter: In any business, success often comes down to the quality of relationships you build with your clients and network.

    * Grace and Patience: Giving yourself and others grace, along with practicing patience, can make a significant difference in managing both work and family responsibilities.

    * Prioritize Wisely: Use the 80/20 rule to identify which tasks will provide the greatest results, and don’t overload your schedule with too many priorities at once.

    * Self-Care First: Prioritizing yourself isn’t selfish—it’s essential. When you take care of yourself first, you’re better equipped to care for others and handle the demands of entrepreneurship.

    Quotes:

    * "You need to figure out your non-negotiables and build your life around them."

    * "If I can control my morning, I’ve won half the day by noon."

    * "You don’t have to do everything at once—prioritize what matters most to you."

    * "Give yourself grace and patience; life isn’t always going to go according to plan, but that’s okay."

    * "The relationships you build are your biggest asset in any business."

    * "When you prioritize yourself first, you’re the best version of yourself for others."

    * "It’s not about what happens to you; it’s about how you respond."

    * "Success isn’t about doing everything, it’s about doing the right things that push your business forward."

    * "Don’t trade one form of burnout for another—build a business that supports the life you want to live."

    * "There’s no finish line in life; the key is learning to enjoy the process while pursuing your goals."

    Resources Mentioned:

    * Connect with Mike:

    * Instagram: @mik3richardson

    * Recommended Reading: The 12-Week Year (Book on goal setting and breaking down yearly goals into manageable time frames)

    Want more help building a business and life you love? Click below to learn more!

    Thanks for tuning in to Marketing Like a Mother! Subscribe for free to receive new posts and support my work.



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com
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    37 mins
  • Managing Your Money with Confidence as a Business Owner with Emilie Nutley
    Sep 15 2024

    In this episode of Marketing Like a Mother, co-host Michelle Pontvert sits down with Emilie Nutley, a money coach specializing in helping female business owners manage their finances with confidence. Emilie shares her journey from financial struggle to becoming a money coach, highlighting the importance of separating personal and business finances. They discuss practical strategies for paying yourself as a business owner, building a financial buffer, and addressing the money mindset issues that often hold women back. Emilie also offers insights into the pitfalls of traditional financial advice and how to create a money management system that truly works for you.

    Key Takeaways:

    * Separate Finances: Keeping personal and business finances distinct is crucial for clarity and effective money management.

    * Magic Number: Identify your “magic number” for business finances, which includes your salary and business expenses, and use any overflow to build a financial buffer.

    * Mindset Matters: Overcoming societal beliefs about money, such as the idea that women’s spending is “frivolous,” is key to financial empowerment.

    * Buffer Account: Creating a business buffer account acts as insurance for your business, helping you maintain a steady income even in slower months.

    * Challenge Traditional Advice: Emilie challenges the traditional "profit first" and "emergency fund" models, advocating for a simpler, more trust-based approach to financial management.

    Resources Mentioned:

    * Connect with Emilie:

    * Instagram: @emilienutley

    * Threads: Emilie Nutley on Threads

    * Cashflow Confident: Emilie's group program launching in October, designed to help business owners manage their finances and pay themselves confidently.

    If you enjoyed this episode, please consider leaving a rating or sharing it with a friend. Stay tuned for more insights on growing a life-first business, and don’t forget to connect with Emilie to learn more about taking control of your money!

    Never miss an episode when you subscribe to our Substack!

    Learn more about Michelle here and about Olivia here.



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com
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    25 mins
  • Saving time with automations with Elizabeth Neumann
    Sep 8 2024

    This week on Marketing Like a Mother, Olivia is talking with automation and funnel strategist Elizabeth Neumann.

    Elizabeth Neumann is a funnel strategist and tech automation specialist who assists businesses in developing effective tech and automation strategies. By helping clients get unstuck and addressing tech issues, Elizabeth enables them to improve their marketing and sales efforts.

    In this episode, they talk about:

    -How Elizabeth helps businesses with their tech and automation strategy

    - How to overcome tech challenges and improve marketing and sales efforts

    - Prioritizing tasks and using automation can save time and eliminate repetitive tasks

    - Starting with a calendar link automation can streamline scheduling

    - Automating the process of uploading Zoom recordings can save time and storage space

    - And more!

    Learn more about Elizabeth

    Elizabeth Neumann is a Funnel Strategist & Tech Automation Specialist who supports driven Coaches & Course Creators with their Tech & Automation Strategy and Set up - so they can move their business forward, avoid tech fails and focus on serving their audience & clients.Visit Elizabeth's websiteDownload her Migration freebieElizabeth's LinkedInElizabeth's Facebook

    Never miss an episode when you subscribe to our Substack!Learn more about Olivia here.



    This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com
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    30 mins

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