• 039// Future Proof Your Marketing- 3 Things to Ensure Your Business Sees Success Today AND in the Future
    Aug 19 2024

    Have you felt unsteady about your business lately? Have economic factors given you doubt about how you should be marketing? This episode is for you.

    Future-proofing your marketing is about being able to look beyond right now and make sure your local business is set up for success. We're sharing three things you must be doing right now so that whatever the next chapter brings, you and your business are thriving!

    Free Facebook community for local business owners here: https://www.facebook.com/groups/5159084800836230

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    15 mins
  • 038// The BEST Strategy for Lead Generation on Social Media
    Aug 12 2024

    Don't buy leads for your business- generate your OWN! Using paid social media, you can control the lead generation process and ensure a healthy ROI for your local business. If you are in a service industry, these leads and appointments will be the life blood of your company! But sometimes figuring out the right way to implement a lead generation strategy is tricky. With so many ways to utilize social media, you may be wondering what will actually work.

    What if you knew the secret to the paid social media marketing strategy brining in leads for local business and generating impressive ROI across a variety of industries, including service-based businesses, food and beverage, home security, real estate, and more? That's what we are talking about in this week's episode. We're cutting out the guesswork by showing you exactly how we have been able to achieve results for our local business clients, and how you can do the same for your business.

    LINKS AND RESOURCES:

    30 Day Free Social Media Trial: bit.ly/30daysonus

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    17 mins
  • 037// Winning Lessons From 2024: 3 Things to Add to Your Local Business Marketing TODAY.
    Aug 5 2024

    It's been a winning year for our clients so far-- and we've learned some winning lessons along the way that we want to share with other local business owners like you.

    Client success drives us, inspires us, and pushes us to continue thinking outside of the box. In this episode, we recap what has helped us create award-winning campaigns this year AND how you can implement these same ideas in your own marketing.

    There's plenty of time to make the rest of 2024 the very BEST of 2024.

    Want to claim your 30 Days of Social Media On Us? Click here ---> bit.ly/30daysonus

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    14 mins
  • 036// Google Updates 2024! Yes, These Can Benefit Your Local Business.
    Jul 29 2024

    2024 has been a big year for Google updates, and all of them can be beneficial for your local business if you understand the changes and how to make them work for YOU. Ranking in search results is extremely important, as well as making sure your local business is easily found in map listings, local services ads, and other prominenet areas on Google. Your customers are searching for what you offer-- are they abel to easily find you? In this episode, we break down the recent changes to Google, as well as offer best practices on keeping your business searchable and easy to locate. You'll be able to utilize these tips immediately and start seeing results quickly.

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    21 mins
  • 035// Networking 101 to Grow Your Local Business
    Jul 22 2024

    Want to gain new customers quickly for your local business? Networking is an excellent, cost-effective way to do just that. In this episode, we're discussing how local outreach and networking within your community can lead to immediate sales, as well as long-term growth for your company. Combine our tips and best practices with your unique business and you'll have a winning networking strategy.

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    27 mins
  • 034// The Psychology of Branding and How to Create a Memorable and Effective Brand
    Dec 11 2023

    Here's what great branding can do for your local business:

    • Convey high value
    • Increase trust in your company
    • Drive more purchases

    Branding is important, and psychology plays an important role in the process of creating an effective and memorable brand.

    In this episode, we give you a peek into the brains of your customers so you can continue to engage them and build visibility. 

     

    Links mentioned in this episode:

    Check out our work on social media, click here

    Work with Omni Marketing Group, click here

    Join the FREE Facebook community, click here

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    19 mins
  • 033// The Rise of TikTok: How Brands Are Mastering Short-Form Video Content
    Dec 4 2023

    Tik Tok for business is a hot topic.  If you're still forming your opinion on whether or not Tik Tok is right for advertising your local business, take a listen to today's episode.  We're sharing our perspective as marketing professionals, along with a healthy dose of real-life examples and case studies.  Whether you are a product or serviced-based local business, there's plenty of ideas here for using short-form video to reach your target audience in your local market!

     

    Links mentioned in episode:

    Work with Omni Marketing Group click here

    FREE Facebook group, Online Marketing for Local Business click here to join

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    34 mins
  • 032// Memes and More: How Brands Utilize Internet Culture for Marketing
    Nov 30 2023

    Think memes have no place in professional marketing?  Think again!  

    In this episode, we're diving in to case studies of brands and local businesses that use memes and internet pop culture to their advantage-- and yes, memes can play a role in an integrated marketing campaign for your business, too. 

    We're also sharing a hack to make it super easy and quick to utilize this strategy (because we're all about saving time and energy for business owners over here!!)

    Links mentioned:

    Online Marketing for Local Business FB Group click to join

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    19 mins