In this episode, we dive into the essentials of crawl budget optimization and its impact on your dispensary's search rankings. Learn what crawl budget is, the factors that influence it—like site structure, server speed, and content freshness—and discover actionable strategies to optimize it. From improving site speed and fixing broken links to updating sitemaps and controlling indexation, we cover everything you need to know to maximize your crawl efficiency. Plus, get tips on monitoring your site’s crawl health with tools like Google Search Console. Tune in to boost your dispensary's online visibility today!

In this episode, we dive into advanced local SEO strategies to help dispensaries attract more in-store customers. Learn how to leverage geo-fencing, create localized content for outside cities, and track your results effectively. Whether you’re looking to dominate your local market or refine your SEO tactics, this episode is packed with insights tailored. Tune in and take your SEO game to the next level!

In this episode, we uncover the tactics of predatory SEO agencies targeting dispensaries and share essential tips to avoid falling into their traps. Learn to identify common red flags like unrealistic promises, vague reporting, and high-pressure contracts. We also discuss the key questions to ask when vetting an agency and the importance of ethical, transparent SEO practices. Whether you’re new to dispensary SEO or looking to switch providers, this episode equips you with the knowledge to make informed decisions and protect your business.

In this episode, we uncover the costly consequences of bad SEO for cannabis dispensaries. From lost revenue and decreased visibility to expensive recovery efforts and long-term damage to your brand, bad SEO practices can have a significant financial impact. We break down the common mistakes dispensaries make and how these errors can hurt your bottom line. You’ll also learn actionable strategies to identify and fix poor SEO practices, ensuring your dispensary stays competitive and profitable. Don’t miss this essential guide to protecting your business from the hidden costs of bad SEO.

In this episode, we sit down with Google Diamond Product Expert Amy Toman to explore the best practices for optimizing and managing your dispensary’s Google Business Profile. Amy shares her journey to becoming a top-level expert, reveals the top factors that influence Google rankings, and offers actionable advice for keeping your listings compliant and visible. We also discuss common mistakes to avoid, tips for handling suspensions, and strategies for earning impactful reviews. Whether you’re looking to boost your listing’s performance or prevent future issues, this episode is packed with invaluable insights for dispensary owners.

You can reach Amy at amy.toman.1@gmail.com.

In this episode, we explore how to create content that drives conversions and boosts revenue for cannabis dispensaries. By focusing on four key content areas; city pages, state pages, blogs, and individual product descriptions. You’ll learn how to optimize your SEO strategy for maximum impact. We share practical tips on crafting engaging content, targeting the right keywords, and using calls-to-action that turn visitors into customers. Whether you're a multi-location dispensary or a single shop, this episode will help you create a revenue-driven content strategy tailored to your dispensary’s needs.

In this episode, we chat about SEO testing and mistakes we've made early on AND how we've learned from it. Listen in to learn what mistakes to NOT MAKE when doing SEO!

In this episode, we explore how Google Business Profile (GMB) optimization can significantly impact your dispensary’s local SEO. We provide a step-by-step guide to setting up your GMB and discuss the five key ranking factors that influence your visibility - your business category, dispensary name, reviews, website link, and more. By mastering these elements, you can improve your dispensary’s online presence, attract more customers, and stand out in local search results.