• Harnessing AI to Combat Fraud in Retail and E-Commerce

  • Sep 23 2024
  • Length: 12 mins
  • Podcast

Harnessing AI to Combat Fraud in Retail and E-Commerce

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  • Summary

  • Our reporters attended the Paris Retail Week 2024 event, a trade show of which we are media partners, to take stock of fraud and the role of AI. We collected a lot of valuable feedback on threats (both in-store and e-commerce) and the countermeasures proposed by artificial intelligence. To do so, we interviewed Gilles Bijaoui, …

    The post Harnessing AI to Combat Fraud in Retail and E-Commerce appeared first on Marketing and Innovation.
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