Episodes

  • This Is Why Stories Rock Sales - Ep. 10

    This Is Why Stories Rock Sales - Ep. 10
    Oct 10 2023
    Ever heard a story that just made you hit 'Buy Now'? Discover the art (and science) behind it with Emma and Jen. Grab your headphones, and let's dive in! #storytelling
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    5 mins
  • This Is Why We Love Bestsellers - Ep. 09

    This Is Why We Love Bestsellers - Ep. 09
    Oct 5 2023
    Ever bought a book just 'cause it's topping charts?

    The secret behind that irresistible 'Top Seller' allure REVEALED! 🏆💡 Find out why our brains can't resist what's trending.
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    4 mins
  • This Is Why We Pay To Lose - Ep. 08

    This Is Why We Pay To Lose - Ep. 08
    Oct 3 2023
    The secret psychology of bad investments REVEALED! 🤯 Discover why your brain LOVES to throw money down the drain! 💰🌀
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    3 mins
  • This Is Why Returns Break Our Heart - Ep. 07

    This Is Why Returns Break Our Heart - Ep. 07
    Sep 28 2023
    Every Tuesday and Thursday

    Ever wonder why parting with that online purchase feels like a mini heartbreak? Dive into the quirky psychology of the Endowment Effect and uncover the ties that bind us to our belongings.
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    6 mins
  • This Is Why We Pay $5 For Coffee - Ep. 06

    This Is Why We Pay $5 For Coffee - Ep. 06
    Sep 26 2023
    Every Tuesday and Thursday

    Ever splurged on a fancy coffee and wondered why? Unravel the mysteries of Mental Accounting and discover the fascinating reasons behind our everyday spending habits.
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    4 mins
  • This Is Why Scarcity Makes Clients Go Crazy - Ep. 05

    This Is Why Scarcity Makes Clients Go Crazy - Ep. 05
    Sep 21 2023
    Ever wondered why less makes us want more and how do add more spice to your sales? Don't miss out this VIP Insights.
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    3 mins
  • This Is Why Decoys Are Sales Ninjas - Ep. 04

    This Is Why Decoys Are Sales Ninjas - Ep. 04
    Sep 19 2023
    Unlock the Marketing Trick So Sneaky, It’s Almost Unfair! Decoys: How to Make Your Customers Choose Exactly What You Want Them To!
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    3 mins
  • This Is Why Negative Reviews Are King - Ep. 03

    This Is Why Negative Reviews Are King - Ep. 03
    Sep 15 2023
    Get Real or Go Home: The Shocking Truth About Why Negative Reviews Boost Your Biz!
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    3 mins