Firstly, if you like this episode, you’ll LOVE The Business Course! Doors are open for enrollment until the 18th of October 2024. Be quick!

You can read all about The Business Course here: https://www.thegoodshipillustration.com/business

If you do miss the boat 😩 and the doors have already closed by the time you’re listening to this, you can join the waiting list for a future round. You can get stuck into our free ‘Get into Your Business Car’ challenge here in the meantime: https://www.thegoodshipillustration.com/businesscar

(Once those doors close, they’re closed. We’re strict.)


**Shownotes:**

Yes yes, there is a HUGE amount of joy to be had in the creative side of illustration.

But when your work is both a joy to make, and sells well, too? That's a whole new level of good stuff.

In this episode, we talk all about selling your work! All 3 of us have run online shops at some point in our illustration careers, and we dig into the things that worked for us to get our work seen and, most importantly, sold.

We're not shy about talking about pricing and the perils (+ good bits) of managing an online shop and in this episode you can expect

🚢 Social media marketing for illustrators running a product-based business
🚢 Building an email newsletter audience
🚢 Selling your illustrations & illustrated products at fairs
🚢 Running an online shop & more 🤩

See you in there!

x Helen, Katie & Tania

Timestamps:

00:00 Hello!

00:59 Running an online shop: what's it like? What works well?

03:15 Marketing strategies 🤓 for online shops

04:38 Pre-selling - your new secret superpower (so that you don't end up living in a house full of unsold products.)

07:37 Postage challenges

09:46 Selling to other shops and wholesale

13:28 Pricing strategies and stuff to consider

20:36 In-Person Markets and Pop-Up Shops

23:17 👋🏻 Byee!

Come and say hello!

✏️ @thegoodshipillustration
🌏 www.thegoodshipillustration.com