In this episode of Sprung on Food, host Kae Sprung interviews Vasudha Viswanath, author of The Vegetarian Reset and founder of We Ate Well.

Vasudha shares her journey from Wall Street to writing a cookbook, inspired by her health journey and passion for Indian-infused vegetarian cuisine. The discussion covers the development of her cookbook, challenges in recipe creation, and the intricacies of global culinary terminology.

Vasudha also explains her decision to pursue hybrid publishing, offering insights into the various models of publishing. The episode highlights her motivations, resilience, and the importance of love and care in cooking.

0:00 Show Opens

00:55 Introduction to Vasudha Vaswanath

01:30 Exploring Indian Fusion Recipes

03:56 Cooking with Spices

05:45 International Recipe Testing

16:31 Transition from Finance to Cookbook Author

19:58 Managing Personal Deadlines and Accountability

20:41 Creating a Cookbook Project Plan

21:02 Collaborating with Freelancers

22:22 The Challenges of Writing and Editing

25:22 Finding the Right Team

33:13 The Hybrid Publishing Model

39:52 Cooking Tips and Final Thoughts

See behind the scenes photos and video here: http://instagram.com/sprungonfood

Check back for new episodes, and make sure to also subscribe: https://www.youtube.com/@iamsprung

You can also learn more and follow Kae Sprung here:
Website: http://katherinesprung.com
Instagram: https://www.instagram.com/iamsprung
TikTok: https://www.tiktok.com/@iamsprung?

About the show:
Sprung On Food is an interview based series, hosted by Katherine Sprung, a food and media entrepreneur. This season, we're stepping into the world of food content creation, featuring food bloggers, chefs, cookbook authors, and media pros you should know. And, we get to know them through food, a universal connector.