• Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

  • By: GURU Media Hub
  • Podcast
  • 5.0 out of 5 stars (1 rating)

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

By: GURU Media Hub
  • Summary

  • Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.

    Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.

    Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.

    Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!


    MASSIVE thank you to our Sponsor, Marigold!!

    Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!

    Regardless of your size, check out Marigold today to get the solution you need to grow your business!

    © 2024 Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
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Episodes
  • Ep. 181 - EMAIL PRE-HEADERS Are Going AWAY? 🍝 Are You a LOSER When the Dinner Check Arrives? 🫠 Ask Us ANYTHING
    Sep 4 2024

    In this episode, host Jay Schwedelson answers your questions in an "Ask Us Anything" segment, covering both work-related topics and personal questions.

    =================================================================

    Best Moments:

    (01:28)
    Addressing concerns about the future of email pre-headers, particularly in light of the upcoming Apple iOS 18 update

    (02:34) How the iOS 18 update might affect the visibility and usage of email pre-headers

    (05:22) Highlighting the features and benefits of the Marigold email marketing platform

    (06:11) Jay's thoughts on the best practices for splitting dinner bills among friends

    (08:49) A plug for the upcoming Guru conference, a free virtual event focused on email marketing strategies

    =================================================================

    PARTNER WITH JAY AND GURU Media Hub HERE:
    www.GuruMediaHub.com

    Partner with Jay or have Jay on YOUR podcast:
    www.JaySchwedelson.com

    Jay's Agency:
    www.OutcomeMedia.com

    =================================================================

    MASSIVE thank you to our Sponsor, Marigold!!

    Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!

    Regardless of your size, check out Marigold today to get the solution you need to grow your business!

    Check out this free content Jay has loved digesting, The Complete Guide to Zero-Party Data.

    Show more Show less
    10 mins
  • Ep. 180 - What’s Up THIS WEEK ==> UH OH! Are you aware of BIG Dates COMING UP? 🌭 JOEY CHESTNUT... HUGE NEWS! (you gotta hear this)!!! 🌭
    Sep 3 2024

    In this episode of Do This, Not That, host Jay Schwedelson delves into the latest marketing trends, addresses upcoming challenges for the holiday season, and shares exciting news about a major event.

    =================================================================

    Best Moments:

    (00:56) Instagram's New Feature: Discussion about Instagram's new feature that allows comments on Stories, and how this could impact engagement metrics.

    (01:43) Salesforce’s Holiday Shopping Insights: Insights from Salesforce’s latest holiday shopping index, focusing on consumer behavior trends.

    (02:49) Email Statistics for Parents: A look at recent email marketing statistics specifically targeting parents, highlighting effective strategies.

    (03:39) Key Marketing Dates: Jay highlights important upcoming dates that could affect marketing performance, particularly during the holiday season.

    (05:19) Joey Chestnut and Competitive Eating: A fun segment about Joey Chestnut and the world of competitive eating, exploring its unexpected marketing potential.

    (06:01) Guru Conference Announcement: An exclusive announcement regarding the upcoming Guru Conference, teasing what attendees can expect.

    =================================================================

    PARTNER WITH JAY AND GURU Media Hub HERE:
    www.GuruMediaHub.com

    Partner with Jay or have Jay on YOUR podcast:
    www.JaySchwedelson.com

    Jay's Agency:
    www.OutcomeMedia.com

    =================================================================

    MASSIVE thank you to our Sponsor, Marigold!!

    Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!

    Regardless of your size, check out Marigold today to get the solution you need to grow your business!

    Check out this free content Jay has loved digesting, The Complete Guide to Zero-Party Data.

    Show more Show less
    8 mins
  • SPECIAL LIMITED SERIES: ===> DANIEL Goes to a MEDIUM! Power of SWAG! And POWER of Letting People be FIRST! 🚽 <=== | BATHROOM Break #19 (COLLAB: The Marketing Millennials + Do This, Not That)
    Sep 2 2024

    In this episode of The Bathroom Break, Daniel Murray and Jay Schwedelson dive into the critical role of urgency in marketing campaigns, sharing actionable tips on how to effectively create and implement it.

    =================================================================

    Best Moments:

    (00:49) Daniel's Medium Experience: A quirky start with a medium's unconventional business approach

    (02:24) The Power of Urgency: Why urgency is essential in any marketing campaign, regardless of industry

    (03:19) Limited-Time Offers & Scarcity: Strategies for using scarcity to drive immediate action

    (05:30) Urgency in Copywriting: Highlighting urgent pain points to connect with your audience

    (07:03) Introducing "FONF": The new concept of "Fear of Not First" in urgency marketing

    (08:27) Exclusivity & FOMO: How to leverage these emotions to enhance urgency in your campaigns

    =================================================================

    PARTNER WITH JAY AND GURU Media Hub HERE:
    www.GuruMediaHub.com

    Partner with Jay or have Jay on YOUR podcast:
    www.JaySchwedelson.com

    Jay's Agency:
    www.OutcomeMedia.com

    =================================================================

    MASSIVE thank you to our Sponsor, Marigold!!

    Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!

    Regardless of your size, check out Marigold today to get the solution you need to grow your business!

    Check out this free content Jay has loved digesting, The Complete Guide to Zero-Party Data.

    Show more Show less
    12 mins

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Actionable marketing tips

I love Jay’s bite-sized and actionable tips. His personality and humor make marketing fun and interesting (and easy to listen to). I really liked the EP about emojis in the subject line. Great nuggets of info.

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