Episodes

  • How Stanford GSB Launched Its Flagship Show

    How Stanford GSB Launched Its Flagship Show
    Sep 2 2024

    Creating Stanford GSB’s Flagship Podcast If/Then.

    "Why does it have to be a podcast?" Jenny Luna from Stanford Graduate School of Business returns to Continuing Studies to discuss the deliberate choices behind launching their flagship show, If/Then and why podcasting, among other communication channels, was the ideal platform to amplify the impactful research of Stanford GSB faculty. Jenny shares the strategic decisions that shaped the show—from selecting the right host with deep institutional knowledge to creating content that resonates with their audience. Her insights reveal the critical role of podcasting in advancing academic storytelling and outreach in the world of higher education.

    Episode Links:

    • Jenny Luna: LinkedIn
    • Stanford Profile: Jennifer Luna
    • Jenny’s Podcast: If/Then: Business, Leadership, Society


    Connect with Us

    • Share Feedback & Ask Questions: hello@continuingstudiespodcast.com
    • Learn More: Continuing Studies Podcast
    • Follow: Continuing Studies LinkedIn Page
    • Join LinkedIn Group: https://www.linkedin.com/groups/14115712/
    • Connect w/ Jen: LinkedIn or jpodcreations@gmail.com
    • Connect w/ Neil: LinkedIn or neil@podiumpodcastco.com
    • Twitter: @namcphedran / @podiumpodcastco
    • Youtube
    • HigherEdPods


    Chapters:

    (00:00:00) Introduction
    Neil and Jen introduce return guest Jenny Luna, producer of Stanford GSB's new flagship podcast If/Then.
    (00:03:41) If/Then Podcast
    The concept and focus behind the If/Then podcast.
    (00:05:06) Topic Selection
    How topics and faculty are chosen based on relevance and impact.
    (00:06:03) Choosing the Host
    Selecting an internal host familiar with the GSB culture and strong faculty rapport.
    (00:07:54) Why Podcasting?
    Why the GSB decided to focus on podcasting as a major communications channel.
    (00:09:38) Success Factors
    Keys to the success of Stanford GSB’s podcasts, including strong branding.
    (00:12:30) Working with Agencies
    Collaborating with agencies for production and marketing.
    (00:15:53) Launch Strategy
    The approach to launching If/Then, including pilot episodes and stakeholder approval.
    (00:18:36) Season Two Planning
    Preparation for season two, including audience surveys and advance planning.
    (00:20:36) Lessons From Season One
    Importance of developing a listener persona and a new strategy of in-person chats with guests.
    (00:25:33) Leveraging YouTube
    The role of YouTube in expanding the podcast’s reach.
    (00:28:00) Growth Tactics
    Effective growth strategies and plans for the next season.
    (00:31:04) Conclusion


    • (00:00) - Introduction
    • (03:41) - If/Then Podcast
    • (05:06) - Topic Selection
    • (06:03) - Choosing the Host
    • (07:54) - Why Podcasting?
    • (09:38) - Success Factors
    • (12:30) - Working with Agencies
    • (15:53) - Launch Strategy
    • (18:36) - Season Two Planning
    • (20:36) - Lessons From Season One
    • (25:33) - Leveraging YouTube
    • (28:00) - Growth Tactics
    • (31:04) - Conclusion
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    34 mins
  • Continuing to Study: Lessons From Year One

    Continuing to Study: Lessons From Year One
    Aug 19 2024

    Happy Anniversary! Continuing Studies reflects on year one of the podcast.

    Neil and Jen celebrate one year of podcasting by sharing some of the lessons they've learned and the challenges they've overcome. They reflect on their conversations with higher education podcasters, sharing tips on consistency, flexibility, interview techniques, titling strategies, and the exciting possibilities of Podcasting 2.0. Neil and Jen explore the importance of collaboration within and across institutions, the rise of alumni podcasts, and how podcasting can thrive in visually-driven disciplines. Join them as they look back on their journey and preview what's ahead for the next year of inspiring conversations in higher education podcasting.

    Episode Links:

    • Hosts That Support Podcasting 2.0 Features: Podcast 2.0 Hosts
    • Apps That Support Podcasting 2.0 Features: Podcasting 2.0 Apps
    • Rickroll: YouTube

    Connect with Us

    • Share Feedback & Ask Questions: hello@continuingstudiespodcast.com
    • Learn More: Continuing Studies Podcast
    • Follow: Continuing Studies LinkedIn Page
    • Join LinkedIn Group: https://www.linkedin.com/groups/14115712/
    • Connect w/ Jen: LinkedIn or jpodcreations@gmail.com
    • Connect w/ Neil: LinkedIn or neil@podiumpodcastco.com
    • Twitter: @namcphedran / @podiumpodcastco
    • Youtube
    • HigherEdPods

    Chapters:

    (00:00:00) Introduction
    Jen and Neil introduce the episode, celebrating the podcast’s first anniversary and reflecting on their journey.
    (00:01:53) Consistency in Podcasting
    The significance of consistency in maintaining a successful podcast.
    (00:03:11) Importance of Flexibility and Preparation
    How flexibility and preparation lead to successful podcast interviews.
    (00:06:59) Collaborative Podcasting Across Institutions
    The benefits of collaborating across institutions to improve podcast content and reach.
    (00:09:24) Titling Strategies for Podcast Episodes

    Crafting titles and descriptions that catch attention and maximize discoverability.
    (00:11:40) Podcasting 2.0 and New Features
    A look into Podcasting 2.0 and how it’s shaping the future of the medium.
    (00:13:10) Podcasting 2.0: Podroll Tag
    The Podroll tag and how it enhances podcast community building and discoverability.
    (00:17:58) Podcast Networks and Internal Collaboration
    Discovering how internal collaboration within institutions can elevate podcast content.
    (00:20:40) Alumni Podcasts
    Engagement with alumni podcasts and their role in strengthening alumni relations.
    (00:23:18) Podcasting in Visual-Centric Disciplines
    How podcasts can engage audiences in visually-driven fields like art history and gaming.
    (00:25:44) Looking Forward: Global Podcasting & Upcoming Episodes
    Exciting international podcast collaborations are on the horizon for Continuing Studies.
    (00:26:48) Conclusion

    • (00:00) - Introduction
    • (01:53) - Consistency in Podcasting
    • (03:11) - Importance of Flexibility and Preparation
    • (06:59) - Collaborative Podcasting Across Institutions
    • (09:24) - Titling Strategies for Podcast Episodes
    • (11:40) - Podcasting 2.0 and New Features
    • (13:10) - Podcasting 2.0: Podroll Tag
    • (17:58) - Podcast Networks and Internal Collaboration
    • (20:40) - Alumni Podcasts
    • (23:18) - Podcasting in Visual-Centric Disciplines
    • (25:44) - Looking Forward: Global Podcasting & Upcoming Episodes
    • (26:48) - Conclusion
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    28 mins
  • Game On: How the Games Institute Uses Podcasting to Expand Research & Diversity

    Game On: How the Games Institute Uses Podcasting to Expand Research & Diversity
    Aug 5 2024
    The intersection of gaming technologies with educational and social initiatives.Neil and Jen welcome Dr. Emma Vossen from the University of Waterloo's Games Institute on this episode of the Continuing Studies podcast. Dr. Vossen shares insights into her role as the Knowledge Mobilization and Research Impact Officer, detailing the interdisciplinary work of the Games Institute and its innovative approach to gaming research. They discuss the power of podcasting as a tool for knowledge mobilization, diversity, equity, and inclusion in gaming, and the intersection of gaming technologies with educational and social initiatives. Additionally, the episode explores the evolution of storytelling through audio and the importance of making complex academic research accessible to a broader audience.Episode Links:Emma Vossen: WebsiteEmma Vossen: LinkedIn Games Institute Profile: Emma Vossen The Games Institute PodcastFirst Person Scholar PodcastPodcasting 2.0 Apps That Support Podcasting 2.0 Features: Podcasting 2.0 AppsConnect with UsShare Feedback & Ask Questions: hello@continuingstudiespodcast.comLearn More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or jpodcreations@gmail.com Connect w/ Neil: LinkedIn or neil@podiumpodcastco.comTwitter: @namcphedran / @podiumpodcastcoYoutubeHigherEdPodsChapters:(00:00:00) IntroductionNeil and Jen introduce guest Dr. Emma Vossen, producer of the Game Institute podcast.(00:02:15) Knowledge Mobilization RoleDr. Emma Vossen introduces herself and her role at the Games Institute, University of Waterloo.(00:03:00) The Games InstituteThe foundation, purpose, and interdisciplinary nature of the Games Institute.(00:04:50) The Games Institute PodcastHistory of the Games Institute podcast, and its role in knowledge mobilization and research communication.(00:07:02) Audience and Impact The target audience for the GI podcast and its relevance to both academics and the public.(00:07:49) Diversity, Equity, and Inclusion in GamingThe representation of diversity in games and the research conducted at the Games Institute on this topic.(00:10:19) The Digital Oral Histories of Reconciliation ProjectDOHR, a VR project aimed at educating students using digital oral histories.(00:13:25) Podcastings Unique Role in AcademiaTranslating academic research into accessible formats for broader audiences through podcasts.(00:20:40) Podcasting 2.0: Person TagAn overview of the Person Tag, allowing podcasts to recognize contributors and enhance discoverability.(00:26:15) First Experiences with Games First gaming experiences, highlighting the personal connection to gaming culture.(00:27:36) First Person Scholar PodcastThe First Person Scholar podcast, focusing on panel discussions and specific gaming topics.(00:30:51) Knowledge Mobilization and Research Communication How podcasting serves as an effective medium for knowledge mobilization in academia.(00:35:52) Conclusion (00:00) - Introduction (02:15) - Knowledge Mobilization Role (03:00) - The Games Institute (04:50) - The Games Institute Podcast (07:02) - Audience and Impact (07:49) - Diversity, Equity, and Inclusion in Gaming (10:19) - The Digital Oral Histories of Reconciliation Project (13:25) - Podcastings Unique Role in Academia (20:40) - Podcasting 2.0: Person Tag (26:15) - First Experiences with Games (27:36) - First Person Scholar Podcast (30:51) - Knowledge Mobilization and Research Communication (35:52) - Conclusion
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    40 mins
  • The Future of Podcast Apps: Insights from Sam Sethi on Podcasting 2.0

    The Future of Podcast Apps: Insights from Sam Sethi on Podcasting 2.0
    Jul 22 2024
    Sam Sethi shares Podcasting 2.0 advancements and their impact on higher education.In this episode of Continuing Studies, hosts Neil and Jen join Sam Sethi, CEO of TrueFans and co-host of Pod News Weekly, to discuss the growing world of Podcasting 2.0. Sam outlines innovative features aimed at solving key podcasting challenges such as discovery, interactivity, and monetization. He also shares the impetus behind his TrueFans app, the importance of passion over monetization in podcasting, and teases a groundbreaking new feature. The conversation also explores the integration of various digital content forms into podcasting apps and introduces advanced analytics and monetization strategies. This episode is packed with insights for higher education podcasters looking to leverage the latest advancements in Podcasting 2.0.Episode Links:Sam Sethi: LinkedIn Podcasting 2.0 Podcast Standards Project Podnews Podnews Weekly Review The Podcast Academy OP3 Setup Instructions: WebsiteContinuing Studies OP3 Analytics Ep.25 Podcasting 2.0 Explained: A Guide for Higher Ed Podcasters with James Cridland Website Apps that support Podcasting 2.0 features: TrueFans Podcast Guru Podcast Addict AntennaPod Pocket Casts Podverse Fountain Podcasts Podcast Republic Podfriend Connect with UsShare Feedback & Ask Questions: hello@continuingstudiespodcast.comLearn More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or jpodcreations@gmail.com Connect w/ Neil: LinkedIn or neil@podiumpodcastco.comTwitter: @namcphedran / @podiumpodcastcoYoutubeHigherEdPodsChapters:(00:00:00) IntroductionNeil and Jen introduce guest Sam Sethi, CEO of TrueFans and co-host of Pod News Weekly.(00:03:10) Podcasting 2.0 OverviewKey issues Podcasting 2.0 aims to solve and an explanation of 2.0 features.(00:05:59) TrueFans App DevelopmentThe motivation and process behind building the TrueFans app.(00:09:02) Challenges with Podcasting 2.0 AdoptionThe difficulty of getting hosts to implement new tags and the value of Podcasting 2.0 features.(00:11:26) Community and EvangelismThe importance of early adopters and the role of the podcasting community in promoting Podcasting 2.0.(00:14:42) Integrated Features in TrueFansNew features in TrueFans and their potential to enhance the user experience.(00:16:54) Podcasting 2.0: OP3 Prefix Analytics ServiceAn overview of the OP3 Prefix Analytics Service and its benefits for higher education podcasters.(00:20:54) Higher Education OpportunitiesThe relevance of Podcasting 2.0 features to higher education podcasters and how they can get involved.(00:23:31) Cross App Comments FeatureExplanation of the cross app comments feature and its potential to unify the podcasting community across different apps.(00:26:32) Improving Advertising MetricsThe limitations of current podcasting metrics like downloads and the new metrics being developed.(00:30:19) Innovative Monetization StrategiesThe concept of micropayments and wallet switching, allowing for more flexible and precise monetization strategies.(00:35:32) Location TagThe location tag and its applications for higher education podcasters, including subject and recording locations.(00:38:21) Get In TouchSam shares his contact information and encourages listeners to get involved with Podcasting 2.0.(00:39:57) Conclusion
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    43 mins
  • Fewer Live Panels and More Podcasts

    Fewer Live Panels and More Podcasts
    Jul 8 2024
    The advantages of podcasting over traditional, in-person events.Neil and Jen join Joy Poliquin from the University of Victoria's Cooperative Education Program and Career Services Office. Joy discusses the "Work It" podcast, which explores alumni career paths and provides career development advice.The conversation covers the podcast's evolution, its dual focus on alumni stories and practical career tips, and the advantages of podcasting over traditional events in terms of engagement and accessibility. Joy highlights the involvement of recent graduates as hosts, the impact of remote work opportunities, and how the podcast content is used across various platforms.Tune in for insights on using podcasts to enhance student and alumni engagement and communication strategies in higher education.Episode Links:Joy Poliquin: LinkedIn Joy’s Podcast: Work It | UVicPodcasting2.0.org | ChaptersEnabling Podcast Chapters | SpotifyTransistor.fm Apps That Support Podcasting 2.0 Functionality:Podcast Addict AntennaPodPocket CastsPodverseFountain PodcastsTrueFansPodcast Republic Connect with UsShare Feedback & Ask Questions: hello@continuingstudiespodcast.comLearn More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or jpodcreations@gmail.com Connect w/ Neil: LinkedIn or neil@podiumpodcastco.comTwitter: @namcphedran / @podiumpodcastcoYoutubeHigherEdPodsChapters:(00:00:00) IntroductionNeil and Jen introduce guest Joy Poliquin, producer of UVic podcast Work It.(00:02:03) Role at UVic and the Work It podcastJoy shares her role at UVic and discusses the Work It podcast's aim to explore alumni careers.(00:03:25) Career EvolutionHow career paths have changed at UVic and the flexibility in today’s job market.(00:05:20) Impact of Remote WorkThe role remote work has played in opening up opportunities for graduates to stay in Victoria.(00:06:20) Target AudienceAn outline of the three main audiences for the Work It podcast.(00:07:57) Supporting Career DevelopmentHow the podcast supports career development with alumni and career educator team interviews.(00:09:55) Content StrategyStrategy behind combining alumni interviews and practical career advice.(00:12:31) Events Transition to PodcastShift from in-person events to podcast format to provide more accessible and evergreen content.(00:15:33) Hosts of Work It PodcastIntroduction to the podcast hosts, their background, and how they got the job.(00:17:30) Leveraging Alumni ExpertiseHow they utilized a former co-op student, to help set up and promote the Work It podcast.(00:20:09) Podcast in Communication StrategyIntegration of the podcast into UVic’s broader communication strategy.(00:23:09) Season Two ThemesThemes and new areas of focus for the second season, including career development and alumni journeys.(00:25:36) Co-op ExperiencesThe role of alumni sharing their co-op experiences and how it influenced their career paths.(00:28:03) Non-linear Career PathsThe non-linear nature of career paths and the diverse opportunities available.(00:29:42) Podcasting 2.0: ChaptersThe concept of chapters in podcasts, explaining their benefits for navigation, accessibility, and searchability.(00:35:08) Conclusion (00:00) - Introduction (02:03) - Role at UVic and the Work It podcast (03:25) - Career Evolution (05:20) - Impact of Remote Work (06:20) - Target Audience (07:57) - Supporting Career Development (09:55) - Content Strategy (12:31) - Events Transition to Podcast (15:33) - Hosts of Work It Podcast (17:30) - Leveraging Alumni Expertise (20:09) - Podcast in Communication Strategy (23:09) - Season Two Themes (25:36) - Co-op Experiences (28:03) - Non-linear Career Paths (29:42) - Podcasting 2.0: Chapters (35:08) - Conclusion
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    38 mins
  • Competition or Collaboration? Yale & Harvard Podcasting Together

    Competition or Collaboration? Yale & Harvard Podcasting Together
    Jun 24 2024
    How Yale and Harvard came together to create a podcast.Neil and Jen join guests Kristi Jobson and Miriam Ingber, Deans of Admissions at Harvard and Yale Law Schools and hosts of “Navigating Law School Admissions”. They share the origin of their podcast, a collaboration between prestigious schools, and how it has evolved and impacted prospective students. They also debunk competitive myths and outline the benefits of detailed podcast preparation. Additionally, Neil discusses how to incorporate Podcasting 2.0 features, with focus on the transcript tag.Episode Links:Yale Navigating Law School Admissions: Website Harvard Navigating Law School Admissions: Website Miriam Ingber: LinkedIn Miriam Yale Profile: Miriam F. Ingber Kristi Jobson: LinkedIn Kristi Harvard Profile: Kristi JobsonPodcast Index Transcripts on Apple Podcasts Transistor.fmConnect with UsShare Feedback & Ask Questions: hello@continuingstudiespodcast.comLearn More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or jpodcreations@gmail.com Connect w/ Neil: LinkedIn or neil@podiumpodcastco.comTwitter: @namcphedran / @podiumpodcastcoYoutubeHigherEdPodsChapters:(00:00:00) IntroductionNeil and Jen introduce guests Miriam Ingber and Kristi Jobson from the Navigating Law School Admissions podcast.(00:02:12) Law Admissions Background Kristi and Miriam share their backgrounds and roles in the admissions offices at Harvard and Yale Law Schools.(00:03:26) Collaboration Between Harvard and YaleHow Miriam and Kristi met and started collaborating, emphasizing the non-competitive nature of their relationship.(00:06:04) Creating “Navigating Law School Admissions”The origins of the podcast "Navigating Law School Admissions" during the pandemic.(00:08:17) Audience of the PodcastThe primary audience for the podcast, including prospective law students and pre-law advisors.(00:12:13) Convincing AdministratorsThe process of getting approval from their respective universities to collaborate on the podcast.(00:13:22) Guest Admissions OfficersThe inclusion of guest law school admissions officers from different schools to provide a range of perspectives on the podcast.(00:15:06) Evolution of the PodcastThe evolution of the podcast, highlighting the importance of scripting and the natural banter between the hosts.(00:19:27) Live Events and Audience EngagementIncorporating live events into podcast episodes, and the positive impact of audience engagement on the podcast.(00:24:55) Games and Interactive ElementsThe use of games and interactive elements in the podcast to make it more engaging.(00:26:39) Surprises and Listener ImpactThe unexpected listener engagement and impact of their podcast on the law school admissions community.(00:30:17) Utilizing “Navigating Podcast Admissions”Applying evergreen content from the podcast in ongoing communications and admissions processes.(00:32:35) Advice for PodcastersTips for fellow higher education podcasters, emphasizing the importance of a good editor, planning, and committing to the podcast.(00:39:44) Podcasting 2.0: Transcript TagsIntegrating Podcasting 2.0 features, focusing on the transcript tag, and the importance of file format for better platform compatibility.(00:45:23) Conclusion (00:00) - Introduction (02:12) - Law Admissions Background (03:26) - Collaboration Between Harvard and Yale (06:04) - Creating “Navigating Law School Admissions” (08:17) - Audience of the Podcast (12:13) - Convincing Administrators (13:22) - Guest Admissions Officers (15:06) - Evolution of the Podcast (19:27) - Live Events and Audience Engagement (24:55) - Games and Interactive Elements (26:39) - Surprises and Listener Impact (30:17) - Utilizing “Navigating Podcast Admissions” (32:35) - Advice for Podcasters (39:44) - Podcasting 2.0: Transcript Tags (45:23) - Conclusion
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    46 mins
  • Podcasting 2.0 Explained: A Guide for Higher Ed Podcasters with James Cridland

    Podcasting 2.0 Explained: A Guide for Higher Ed Podcasters with James Cridland
    Jun 10 2024
    The benefits and features of Podcasting 2.0 for higher education podcasters.In this episode of the Continuing Studies podcast, hosts Neil McPhedran and Jennifer-Lee welcome James Cridland, an expert in the podcasting industry, to discuss the advancements and potential of Podcasting 2.0. They discuss the inception of Podcasting 2.0, moving to its potential to transform how educational content is created and consumed. Learn about the new features that enhance accessibility, improve content management, and ensure creators maintain control over their podcasts. Whether you're a podcast enthusiast or a higher education professional, this conversation sheds light on the future of podcasting, especially in an educational context.Episode Links:James Cridland: WebsiteLinkedIn: James CridlandJames Cridland’s newsletter: Website Podcasting 2.0 Podcast news site James is the editor of: Podnews Article by Michael Mignano about RSS: The Standards Innovation ParadoxApps that support Podcasting 2.0 features: Podcast Guru / Podcast Addict / AntennaPod / Pocket Casts / Podverse / Fountain Podcasts / TrueFans Hosting platforms that support Podcasting 2.0 features: Blubrry / Buzzsprout / Captivate.fm / Transistor.fm / RSS.com RSS validator: Livewire Podcast Validator Connect with UsShare Feedback & Ask Questions: hello@continuingstudiespodcast.comLearn More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or jpodcreations@gmail.com Connect w/ Neil: LinkedIn or neil@podiumpodcastco.comTwitter: @namcphedran / @podiumpodcastcoYoutubeHigherEdPodsChapters:(00:00:00) IntroductionHosts Neil and Jennifer join guest James Cridland to discuss Podcasting 2.0.(00:02:27) Basics of Podcasting 2.0The basics and origins of Podcasting 2.0, with the idea of improving podcasting for audiences through specific features.(00:04:10) The Podcast IndexExplanation of the Podcast Index, its origin, and how it supports podcasting diversity.(00:07:59) Features of Podcasting 2.0Various features of Podcasting 2.0 and the importance of respecting creators' control over their content.(00:09:38) Relevance to Higher EducationBenefits of Podcasting 2.0 to higher education podcasters, highlighting features like transcripts and person tags.(00:13:23) Discovery and CurationHow features in Podcasting 2.0 can enhance the discovery and curation of podcasts.(00:16:50) Managing and Enhancing ContentThe issue of inactive or "dead" podcasts cluttering directories and how podcast indexes can help identify and manage them.(00:20:48) Adoption and SupportPodcast apps and hosting platforms that are adopting Podcasting 2.0 features and how to leverage these platforms to improve podcasts.(00:27:11) Apple’s Role in Podcasting 2.0Insights into Apple's adoption of Podcasting 2.0 features and its significance for the industry.(00:31:23) Open Podcast AnalyticsIntroduction to OP3, an open podcast analytics tool, and its importance for transparency and comparable statistics in podcasting.(00:33:58) Funding and MonetizationFunding and monetization options within Podcasting 2.0, including the use of the funding tag for easy integration.(00:36:06) Conclusion (00:00) - Introduction (02:27) - Basics of Podcasting 2.0 (04:10) - The Podcast Index. (07:59) - Features of Podcasting 2.0 (09:38) - Relevance to Higher Education (13:23) - Discovery and Curation (16:50) - Managing and Enhancing Content (20:48) - Adoption and Support (27:11) - Apple’s Role in Podcasting 2.0 (31:23) - Open Podcast Analytics (33:58) - Funding and Monetization (36:06) - Conclusion
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    40 mins
  • From Student To Practitioner To Instructor: Penn State's Podcast Ecosystem

    From Student To Practitioner To Instructor: Penn State's Podcast Ecosystem
    May 27 2024

    Building partnership & keeping alumni engaged through podcasting.

    Katie DeFiore shares her journey from a passionate podcast listener to becoming a key player in the educational podcasting scene at Penn State. She frames the creation and development of “Dare to Disrupt,” detailing the strategic planning, marketing, and alumni engagement that have shaped its success. The conversation also explores the significance of integrating podcasting with university programs and the impact of live podcast events. Katie also provides insight into the partnership between podcasting and alumni engagement.

    Episode Links:

    • Katie DeFiore: LinkedIn
    • Katie DeFiore’s Podcast: Dare to Disrupt
    • The Democracy Group
    • Invent Penn State
    • LaunchBox & Innovation Network

    Connect with Us

    • Share Feedback & Ask Questions: hello@continuingstudiespodcast.com
    • Learn More: Continuing Studies Podcast
    • Follow: Continuing Studies LinkedIn Page
    • Join LinkedIn Group: https://www.linkedin.com/groups/14115712/
    • Connect w/ Jen: LinkedIn or jpodcreations@gmail.com
    • Connect w/ Neil: LinkedIn or neil@podiumpodcastco.com
    • Twitter: @namcphedran / @podiumpodcastco
    • Youtube
    • HigherEdPods

    Chapters:


    (00:00:00) Introduction
    Hosts Neil McPhedran and Jennifer-Lee introduce guest Katie DeFiore, producer of the "Dare to Disrupt" podcast from Penn State.

    (00:02:04) Katie DeFiore’s Journey

    Katie shares her journey from student to podcast producer, including her work with the Democracy Group Podcast Network.

    (00:03:34) About Dare to Disrupt

    How the Dare to Disrupt podcast started, highlighting stories of Penn State alumni who are innovators and entrepreneurs.

    (00:05:29) Engaging Alumni and Format Strategy

    Insight into how the podcast engages alumni and integrates into the broader marketing strategy of Invent Penn State.

    (00:09:24) Invent Penn State Overview

    The mission and programs of Invent Penn State, including the LaunchBox and Innovation Network.

    (00:11:29) Collaboration with Ryan Newman

    Working with outside collaborator Ryan Newman and the importance of feedback for continuous improvement.

    (00:13:35) Live Podcasting Experience

    The experience and logistics of recording a live podcast episode during Penn State Startup Week.

    (00:17:31) Impact of Live Episodes

    The impact and feedback from the live podcast episode, and the challenges of tracking audience growth.

    (00:20:00) Teaching Podcasting at Penn State

    The transition from taking the first podcasting class at Penn State to teaching it, highlighting the growing interest in podcasting among students.

    (00:22:37) Building a Podcasting Community

    Katie’s initiative to create a Penn State Podcasting Community of Practice, fostering collaboration and support among university podcasters.

    (00:25:24) Higher Ed Pods Global Community

    Connecting Penn State podcasters with the global Higher Ed Pods community.

    (00:26:24) Conclusion

    • (00:00) - Introduction
    • (02:04) - Katie DeFiore’s Journey
    • (03:34) - About Dare to Disrupt
    • (05:29) - Engaging Alumni and Format Strategy
    • (09:24) - Invent Penn State Overview
    • (11:29) - Collaboration with Ryan Newman
    • (13:35) - Live Podcasting Experience
    • (17:31) - Impact of Live Episodes
    • (20:00) - Teaching Podcasting at Penn State
    • (22:37) - Building a Podcasting Community
    • (25:24) - Higher Ed Pods Global Community
    • (26:24) - Conclusion
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    30 mins