Success hinges on trust—both in your brand and your marketing approach. Mike Kim, a Brand Strategist, Speaker, and Author, shares valuable strategies for building that trust and mastering your marketing funnel. In this episode, we explore the core elements of successful marketing, from engaging customers through effective channels to nurturing relationships that last. Mike also reveals how seasonal marketing strategies can boost customer retention and keep your audience excited about your offerings.

Learn how to leverage marketing systems to maintain strong customer connections and drive long-term success. With practical tips on personal branding and messaging that converts, Mike provides actionable insights for transforming your marketing approach. Whether you're refining your current strategy or starting from scratch, Mike’s expertise will show you how to keep your audience loyal and excited about what you offer.

Don't miss our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. Discover how to create more time and money freedom with proven strategies to grow your income without being tied to your practice 24/7. Download it now at https://bit.ly/42YnYki.

Timestamps

[00:01:53] Building successful health communities.

[00:05:32] Long-term marketing strategies.

[00:09:04] Marketing strategy evolution.

[00:12:26] The five-step business model.

[00:15:22] Long-term strategy vs short-term gains.

[00:18:09] Seasonal impact on marketing.

[00:21:37] Building trust and authenticity.

[00:25:48] Core business strategies.

[00:26:20] Marketing challenges in medical industry.

[00:29:26] Opening relationships through marketing.

[00:35:35] The fortune is in the follow.

[00:38:22] Seasonal marketing strategies.

[00:41:22] Consistency in business growth.

Memorable Quotes

"I know a lot of people these days say attention is the new oil and it's the new currency. It's not, it's trust. All of us who have provided services for our clients, our patients, you know, for many here who are listening and watching, it's trust that keeps them coming back. It's trust that allows them to refer others and send people your way." [00:04:14] – Mike Kim

"One of the things I always tell people is like, marketing isn't about closing a sale. It's about opening a relationship." [00:29:27] – Mike Kim

Connect with Mike Kim

Website: https://mikekim.com/

Instagram: http://instagram.com/mikekim

Facebook: https://www.facebook.com/realmikekim

LinkedIn: https://www.linkedin.com/in/mikekimtv/

Twitter: http://twitter.com/mikekimtv

YouTube: https://www.youtube.com/@YouAreTheBrand

TikTok: https://www.tiktok.com/@mikekimtv

Links Mentioned In This Episode

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1