Building a successful health business can feel like an uphill climb, but Dr. Diane Mueller has proven that it's possible to turn chaos into freedom. From juggling part-time jobs and dodging debt collectors to creating a thriving health practice, she shares the game-changing strategies that helped her break through the noise. In this episode, learn how Dr. Diane discovered her niche, pivoted to a membership-based model, and used her expertise to connect deeply with her audience.

Dr. Diane doesn’t just talk business—she reveals the secrets behind her effective marketing tactics, like leveraging local advertising and SEO to reach her ideal clients. You’ll also hear how she built a strong, streamlined team using project management tools to stay organized and free up her time. And if you're looking for ways to diversify your income, Dr. Diane shares how she developed e-commerce offerings and low-ticket programs that enhanced both her impact and profitability.

Are you ready to take your health practice to the next level? Tune in for practical strategies and valuable advice from a health industry trailblazer, and download your FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. Discover how to stop trading hours for dollars and grow your income with proven and efficient strategies! Download now: https://bit.ly/42YnYki.

Timestamps:

[00:02:04] Starting a health practice.

[00:04:06] Membership-based business model.

[00:06:54] Niche marketing strategies for growth.

[00:10:44] Starting a business marketing strategy.

[00:13:24] Highest ROIs for traffic.

[00:18:05] Systematizing communication and tasks.

[00:21:18] Effective hiring through real experiences.

[00:24:04] Online business transition benefits.

[00:27:05] E-commerce and product bundling.

[00:29:15] Community collaboration in healthcare.

[00:34:16] Community and financial growth.

[00:37:36] Envisioning your perfect day.

[00:38:31] Ignite your passion today.

Memorable Quotes:

"One of the biggest things that really took my business to the next level and allowed me to start helping more people was actually listening to that feedback of my customer telling me the type of model they want… It was very interesting that everything started really clicking in once I just tuned into the pain of my audience, which was they did not trust even functional medicine doctors anymore." [00:03:58] – Dr. Diane Mueller

"Start by envisioning your life, what you want your perfect day to look like. And if you're not living close to your perfect day, now there's your answer as far as whether or not to do something different." [00:37:36] – Dr. Diane Mueller

Connect with Dr. Diane Mueller:

Website: https://mylibidodoc.com/home-2/ and https://mylymedoc.com/mylymedoc/

Instagram: https://www.instagram.com/mylibidodoc/

LinkedIn: https://www.linkedin.com/in/drdianemueller/

Links Mentioned In This Episode:

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

Produced by Evolved Podcasting: www.evolvedpodcasting.com

In today’s competitive landscape, building a strong brand goes beyond aesthetics; it’s a crucial element of business success, where your unique personality and values can truly set you apart, especially in the health and wellness sector.

In this episode, Trina Fisher from Left Right Labs shares her unique branding journey, beginning with an unexpected psych evaluation that shaped her deep understanding of brand identity. Learn how defining your brand’s personality can increase your revenue while fostering stronger connections with your clients. Trina’s expertise offers practical knowledge into how a well-crafted brand can become your biggest asset.

Trina emphasizes the emotional connection that a clear brand personality creates, helping potential clients feel a sense of familiarity before they even meet you. She shares strategies for involving your team in the branding process, making sure everyone is aligned and enthusiastic about representing your business. If you're looking for actionable tips to build a brand that resonates with clients, this episode is filled with strategies you can apply immediately.

Ready to take your business to the next level? Don’t forget to download the FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income, and discover the secrets to growing your income without being tied to your practice 24/7. Get your copy now: https://bit.ly/42YnYki.

Timestamps:

[00:01:02] Building customer relationships for revenue.

[00:03:46] Brand personality and revenue increase.

[00:07:07] Brand soul and personality.

[00:10:17] Brand personality and perception.

[00:15:16] Emotional connection in branding.

[00:16:39] The importance of personal stories.

[00:20:40] Building relationships through branding.

[00:23:38] Team involvement in branding.

[00:27:12] Benefits of brand soul discovery.

[00:30:30] Team alignment and culture.

[00:33:13] Transformative company culture.

Memorable Quotes:

"When you discover your brand soul, it honestly becomes the fast track to more sales because people feel like they know you. And you get to show up exactly as you are, day in and day out." [00:05:48] – Trina Fisher

"What's really incredible, this unexpected benefit of knowing your brand personality and your brand soul, is that all of a sudden your team can speak so much easier about what you do because it's been broken down at the highest level." [00:25:54] – Trina Fisher

Connect with Trina Fisher:

Website: http://leftrightlabs.com/

Instagram: https://www.instagram.com/leftrightlabs/

Facebook: https://www.facebook.com/leftrightlabs/

Links Mentioned In This Episode:

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

Produced by Evolved Podcasting: www.evolvedpodcasting.com

Turning an idea into a bestselling book starts with understanding the publishing game. In this episode, Celeste Fine, a top Literary Agent behind dozens of New York Times bestsellers, reveals the crucial steps to take your book from concept to success. Learn how to craft a winning book proposal, build a supportive community, and execute a multi-phase marketing strategy that keeps your book in the spotlight long after launch.

Celeste shares insider tips on why a clear vision is essential and how a strong phase two strategy can extend your book's reach. Whether you're an aspiring author or looking to elevate your existing work, this episode offers the expert advice you need to navigate the competitive publishing world.

Before you dive into writing, grab our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. Learn how to break free from the grind of trading hours for dollars and discover strategies to grow your income with less effort. Download now at https://bit.ly/42YnYki.

Timestamps:

[00:01:58] Writing a book proposal.

[00:04:59] Book deal transformation journey.

[00:10:20] The power of book proposals.

[00:13:22] The power of book evangelists.

[00:17:18] Publishing paradigm shift.

[00:19:37] The dirty secret of profit shares.

[00:25:08] What makes someone attractive to an agent?

[00:26:22] Author equity.

[00:31:34] Marketing a book before publishing.

[00:36:09] Marketing strategies for authors.

[00:39:51] Tracking book sales data.

[00:42:22] Phase two strategy.

Memorable Quotes:

"The first day that the book comes out, I always tell people that's when the baby was born and now you have to raise it because now it takes about three years for a nonfiction book to really get the kind of momentum people want. So you just have to love your book and put on that author hat and stay with the book and take advantage of every opportunity and not just be on to the next." [00:15:11] – Celeste Fine

"If you don't have a phase two strategy before you publish, then you're probably not going to succeed. So a lot of people spend so much time on their pre-order and on pub strategy, and they don't even begin to think about phase two. And what phase two is, once the book isn't the lead, how do you then soft sell the book on something that still leads?" [00:42:22] – Celeste Fine

Connect with Celeste Fine:

Website: https://parkfine.com/

LinkedIn: https://www.linkedin.com/in/celestebfine

Instagram: https://www.instagram.com/parkandfine/

Links Mentioned In This Episode:

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1