As the year comes to a close, it’s tempting to slow down, but what if the actions you take now could set the stage for your most profitable year yet?

In this episode, I’m sharing three simple, actionable money strategies that you can implement today to ensure a strong start in January and beyond. These aren’t just tips; they’re game-changing moves that will help you:

• Uncover hidden profit drains
• Free up cash flow
• Mapout growth that fuels sustainable growth in 2025

These tips come straight from my own strategy sessions as I map out my goal to scale to $10M.

Whether you’re feeling overwhelmed or simply don’t know where to start, this episode is packed with clarity and practical advice to help you take intentional action—no matter how busy the holiday season gets.

🎧 Ready to start 2025 with purpose?

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Reflecting on the Year and Planning for the Future 0:00

Tip 1: Check Your Profitability 2:19

Tip 2: Free Up Cash Flow by Clearing Dead Stock 4:34

Tip 3: Make a Plan for Reinvestment 7:03

Final Thoughts and Call to Action 10:51

Full article: https://salenaknight.com/money-tips-to-set-you-up-for-a-profitable-year/

Ever been so overwhelmed by your own ambitions that you didn’t know where to start?

This episode is for you.

Join me as I take you behind the scenes of my journey into a high-level mastermind—a $45,000 investment, 2 a.m. calls, lost luggage, and all. I’m sharing the raw, real moments of self-doubt, growth, and the unexpected lessons I learned about leadership, clarity, and what it truly takes to scale a business.

In this episode, you’ll learn:

• How feeling awkward and out of place can actually be a sign of growth.
• The power of giving yourself space to think (and fell - ugh!) and why it’s essential for clarity and focus.
• How to shift from feeling overwhelmed to creating a clear plan for your business.
• Practical strategies for mapping out your goals and staying on track, even when life feels chaotic.

This isn’t just a story about my experience; it’s a challenge for you to rethink how you approach growth and success in your own business. If you’re ready to lean into discomfort, think differently, and take bold action, this episode will give you the insights and inspiration you need.

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Joining the Mastermind and Initial Feelings 0:00

Investment and Travel Challenges 2:42

Arrival in LA and Improvised Solutions 8:24

Travel to San Diego and Further Complications 11:47

First Mastermind Event and Initial Impressions 15:07

Mapping Out Business Goals and Strategies 20:40

Forming Accountability Groups and Overcoming Overwhelm 22:00

Reflecting on the Mastermind Experience 26:36

Closing Thoughts and Call to Action 27:31

Full article: https://salenaknight.com/i-spent-45k-to-join-a-mastermind-heres-how-im-feeling/

Tired of running promotions that feel like they’re falling flat? In this episode, I’m pulling back the curtain on the little-known strategies that can transform your next campaign from “meh” to mind-blowing. And here’s the kicker: it’s simpler than you think.

What you’ll uncover:

• The One Step Most Businesses Skip—and how it’s costing them BIG during the holiday rush.
• Why Your Promotions Might Be Working Against You: Hint—it’s not about how often you promote but how you structure them.
• The Holiday Hustle Hack: My insider formula to crush Black Friday and Cyber Monday without breaking a sweat (or your budget).
• Your Customers Are Telling You Everything: How to decode what they really want without spending hours in spreadsheets.
• Quick Wins You Can Implement Today: Simple shifts that get your emails opened, your products flying off the shelves, and your team laser-focused.

This isn’t about boring, soul-sucking data; it’s about finding the magic in your promotions and giving you the tools to keep the momentum going.

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Measuring Holiday Promotion Success 0:00

Establishing Promotional Goals 2:05

Using Historical and Industry Benchmarks 2:39

Segmenting and Analyzing Data 3:40

Setting Up Regular Reporting 4:55

Actionable Insights from Data 6:08

Full article: https://salenaknight.com/make-your-holiday-promotions-more-successful-doing-this/