• EP 290 Podcast Takeover: Elevate Your Brand: Essential Tips and Strategies with Katie Soyka
    Mar 3 2025

    In this episode, a brand photographer with extensive experience in helping women-owned businesses shares her insights on elevating your brand. She differentiates between a brand and a business, emphasizing the importance of a strong brand in saving time, prequalifying leads, and adding value. The speaker covers three primary areas: the impression of your brand, visual aspects like logos and color psychology, and creating a unique client experience. She concludes with practical tips on consistency and leveraging unique aspects of your business to enhance customer interactions. Listeners will find actionable advice on maintaining a cohesive brand presence both visually and experientially.

    https://www.instagram.com/elevate_brand_photography/

    00:00 Introduction and Welcome

    00:29 Understanding Your Brand

    00:52 Three Key Aspects of Branding

    04:26 Impression: What People Say About You

    10:44 Visuals: The Look of Your Brand

    19:16 Experience: How Clients Interact with Your Brand

    23:49 Conclusion and Final Thoughts

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    25 mins
  • EP 289 Big News Alert: Sara Mayer’s New Role and What’s Next for the Bold Goal Crusher Podcast
    Feb 27 2025

    In this episode of the Bold Goal Crusher podcast, the host shares major life updates, including her return to a nonprofit role that aligns with her childhood passion and her move back to Kentucky. She discusses the importance of pursuing bold, aligned goals and introduces an upcoming special podcast series featuring guest hosts. These hosts, who are leaders, entrepreneurs, and goal crushers, will bring fresh perspectives and inspiring conversations to the podcast. The host also encourages listeners to keep their bold goals at the forefront of their minds and take steps to achieve them.

    00:00 Introduction and Major Life Updates

    01:10 My Background and Passion for Horses

    01:54 Divine Intervention and New Opportunities

    03:01 Accepting the Executive Director Role

    03:53 Aligning Goals with Passion

    05:41 Exciting Changes for the Podcast

    07:27 Final Thoughts and Encouragement

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    10 mins
  • EP 288 Creating Your Personal Development Plan to Achieve Big Goals in 2025
    Jan 6 2025

    In this episode of the Bold Gold Crushers podcast, host Sara Mayer helps kickstart the new year by guiding listeners through the process of creating a personal and professional development plan. Sara shares her own experience of overcoming challenges and achieving goals by intentionally setting time for reflection and planning. The episode covers the importance of having a clear development plan, differentiates between goal setting and development planning, and provides tactical steps and tips for success. Listeners are encouraged to reflect on past achievements, identify areas for growth, streamline operations, and set measurable actions to make consistent progress. Sara also highlights the significance of regular check-ins, simplification, outsourcing, and maintaining accountability to stay aligned with bold goals and prevent burnout.

    Visit saramayer.com/freetoolsandresources for more resources.

    00:00 Welcome and Introduction

    00:41 The Importance of a Development Plan

    01:35 Sara's Personal Journey

    02:54 Crafting Your Development Plan

    04:03 Reflecting on the Past Year

    05:59 Setting Aligned Goals

    08:14 Creating an Action Plan

    10:06 Regular Check-ins and Tips

    12:25 Final Thoughts and Resources

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    14 mins
  • Ep 287 Bold Goal Crushers Year in Books: Must-Reads for Goal Crushers
    Jan 2 2025

    In this special New Year episode of the Bold Goal Crusher podcast, host Sara Mayer takes listeners through her reading journey of the past year, sharing insights and takeaways from a selection of influential books. Although the live sessions for the Bold Goal Crusher book club have ended, Sara continues to discuss and recommend books that shape her strategies in goal-setting, business, and personal growth. Highlighted books include 'Same as Ever' by Morgan Howe, 'The Successful Speaker' by Grant Baldwin, 'The Hidden Potential' by Adam Grant, and more. Sara encourages listeners to include reading in their personal development plans and talks about the importance of learning through books to achieve new goals. Tune in for an inspiring roundup of must-read books and consider joining the book club online to stay updated with Sara’s latest reads.

    Grab the books here https://www.amazon.com/shop/influencer-7c15283e/list/2NKPPN52D8W6D?ref_=cm_sw_r_cp_ud_aipsflist_G6JZP04QCXRFF4TBH2NR

    Join the book club at saramayer.com/joinbookclub to stay updated on our reading list for the year.

    00:00 Introduction and Podcast Update

    01:26 Welcome to New Listeners

    01:37 Overview of the Year’s Reads

    02:06 Book Review: Same as Ever by Morgan Howe

    02:51 Book Review: The Successful Speaker by Grant Baldwin

    03:31 Book Review: Hidden Potential by Adam Grant

    04:12 Book Review: Billion Dollar Brand Club by Lawrence Ingrassia

    05:05 Book Review: On Our Best Behavior by Elise Loehnen

    05:36 Book Review: Don't Trust Your Gut by Seth Stephens-Davidowitz

    06:10 Book Review: No Filter by Sarah Frier

    06:47 Book Review: Worthy by Jamie Kern Lima

    07:17 Book Review: Your Best Year Ever by Michael Hyatt

    07:46 Book Review: Be Seen by Jen Gottlieb

    08:13 Book Review: The Greatness Mindset by Lewis Howes

    08:55 Closing Thoughts and Recommendations

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    12 mins
  • EP 286 Year in Review: Celebrating Successes and Milestones
    Dec 30 2024

    In the final episode of the Bold Goal Crusher podcast for the year, host Sara Mayer reflects on the important milestones and transformations that shaped her business and personal life. Sara discusses the success of her 'Launch Team' project, a record-breaking Black Friday sale, and significant revenue from affiliate sales. She also shares insights on working with more one-on-one consulting clients, and the closure of her book club to focus on larger projects. On a personal note, Sara celebrates the miraculous recovery of her dog, Parker, and the successful launch of a school in Guatemala with her nonprofit, the Joy Ride Society. Sara emphasizes the importance of reflection, letting go of unaligned pursuits, and setting bold goals for the future. She encourages listeners to journal their achievements and offers resources for yearly reflection and goal setting.

    00:00 Introduction to the Bold Goal Crusher Podcast

    00:34 Reflecting on the Past Year

    01:52 Celebrating Business Milestones

    07:51 Personal Wins and Growth

    10:51 Lessons Learned and Looking Ahead

    13:50 Conclusion and New Year Plans

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    15 mins
  • EP 285 Reflect, Refresh, and Finish Strong: Planning for a Profitable New Year
    Dec 12 2024

    Host Sara Mayer guides entrepreneurs through essential steps for ending the year on a strong note and preparing for a successful new year. She emphasizes the importance of conducting a thorough financial review, reflecting on major wins and lessons learned, and setting big, dreamy goals for Q1. Sara provides practical advice on analyzing revenue streams, spotting trends, celebrating achievements, and learning from setbacks, all while encouraging resilience and adaptability. Tune in to gain insights on leveraging past experiences to fuel future business growth.

    00:00 Introduction and Year-End Reflection

    00:35 Conducting a Financial Review

    01:38 Reflecting on Wins and Lessons Learned

    03:20 Setting Goals for Q1

    05:01 Final Thoughts and Encouragement

    Click here to get your Yearly Reflection worksheet.

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    7 mins
  • Ep 284 Holiday Side Hustles to Boost Your Bottom Line
    Nov 7 2024

    In this episode of the Bold Goal Crusher Podcast, we explore various ways to generate extra income during the holiday season. The host shares practical ideas for entrepreneurs and side hustlers, including offering short-term consulting packages, creating product bundles or gift packages, and hosting pop-up shops or virtual events. Additionally, the episode delves into selling holiday-themed experiences to attract shoppers looking for memorable gifts. Listeners are encouraged to experiment and have fun discovering new revenue streams this holiday season.

    00:00 Introduction to the Bold Goal Crusher Podcast

    00:15 Maximizing Holiday Income with Seasonal Side Hustles

    00:46 Consulting Services for the Holiday Season

    01:40 Product Bundling and Gift Packages

    02:17 Pop Up Shops and Local Markets

    03:12 Selling Experiences During the Holidays

    03:50 Conclusion and Encouragement

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    5 mins
  • EP 283 Hosting Holiday Flash Sales and Promotions to Attract Last-Minute Shoppers
    Nov 4 2024

    Join Sara Mayer on the Bold Goal Crusher podcast as she discusses powerful strategies for running successful flash sales and last-minute promotions during the holiday season. Learn how to select the right products, create urgency and excitement, craft effective marketing plans, and leverage social media and email marketing to boost your year-end revenue. Don't miss out on these tips to attract last-minute shoppers and crush your goals!

    00:00 Introduction to Flash Sales for the Holiday Season

    00:34 Choosing the Right Products for Your Flash Sale

    02:07 Creating Urgency and Excitement

    03:14 Effective Email Marketing Strategies

    04:16 Leveraging Social Media for Maximum Impact

    05:27 Creating Value with Bundles and Special Offers

    06:28 Conclusion and Final Tips

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    8 mins