In this episode, Eric sits down with Chad Wooters from Awaken2Sleep to explore how dentists can seamlessly integrate dental sleep medicine into their practice. Chad shares his unique journey from the financial sector to the dental field, emphasizing the significant benefits sleep appliances bring to patients and practices alike. They discuss the common challenges dental practices face, from initial implementation hurdles to mastering medical billing. Chad explains how Awaken2Sleep provides tailored coaching and training to navigate these obstacles and ensure successful implementation. The episode concludes with practical tips, effective strategies, and the key metrics to track for a thriving sleep medicine service.

In this engaging episode, Eric and Ian explore the often-overlooked yet pivotal role of the front desk in dental practices. Their unique insights will challenge you to rethink traditional practices and inspire you to revolutionize how your front desk functions, ultimately driving your practice's success. Key topics discussed include: redefining the importance of the front desk, providing essential training and support, and implementing KPIs and incentives to motivate and measure performance effectively. Additionally, they highlight the significance of call tracking and encourage front desk teams to review their own interactions with patients to pinpoint areas of excellence and opportunities for growth and improvement.

Ariel Juday, an elite practice coach at Act Dental, shares her philosophy and methods for helping dental practices optimize operations and achieve their vision. Drawing from her prior dental office experience, Ariel provides a firsthand perspective on team challenges and how to overcome them. She emphasizes understanding each practice's unique vision first, then guiding them through co-discovery to build ownership and facilitate positive change. Ariel discusses implementing basic systems initially to foster curiosity, and as the team analyzes their data, she partners with them to identify areas for improvement and develop customized, value-aligned solutions.

Join us in this insightful episode where Eric sits down with Amol Nirgudkar, CEO of Patient Prism, to explore innovative strategies in dental marketing. Discover how integrating AI and focusing meticulously on the patient journey can transform your practice from the initial phone call to the final treatment. Learn about the evolving expectations of healthcare consumers and the necessary adaptations dental practices must undertake to meet these demands by enhancing every touchpoint in the patient journey. Amol shares his unique journey and offers valuable insights that can help any practice elevate its patient care and marketing strategies.

In this episode, Eric is joined by Shelly VanEpps from All-Star Dental Academy to explore crucial topics for dentists, covering everything from patient communication to team management. Shelly shares insights on scheduling and managing appointments effectively, emphasizing clear communication and value creation. This discussion tackles challenges like last-minute cancellations, with Eric stressing the importance of tone and empathy while maintaining professionalism. Additionally, Shelly highlights the need for dentists to identify their core values and articulate their mission and goals, providing a foundation for decision-making and goal-setting. This episode is packed with wisdom for dentists seeking to streamline operations, enhance patient satisfaction, and grow their practice.

Eric sits down with Janet Hagerman, a distinguished international speaker, author, and consultant renowned for her 30-plus years of expertise in dental hygiene management and consulting. Renowned for her ability to energize and empower teams, Janet cultivates cultures of enthusiastic support and loyalty. In this discussion, she explores essential topics such as leadership in dental practices, the significant role of practice culture, enhancing patient communication, and effective management strategies. This episode provides actionable insights for dentists and dental practice owners seeking to improve operations and patient care through strategic leadership and refined communication skills.

In this episode, Eric is joined by Shelley Bostrom, founder of Align My Practice. Shelley draws on her extensive background across the dental industry to share transformative strategies for dental practices, with a special focus on integrating clear aligner technology. She underscores the importance of team education, dedicated leadership, and fostering a patient-centric culture. The conversation explores the significance of building upon existing patient relationships and employing strategic marketing efforts to elevate treatment acceptance and drive practice growth. Gain insights into addressing the hurdles of staffing, adopting new systems, and how these challenges affect practice growth.

In this episode, Ian and Jake, Pain-Free Dental Marketing's paid media expert, explore the intricate dance between the sustained growth driven by SEO and the immediate visibility offered by paid media. They highlight how combining these approaches can cover more ground in your dental marketing strategy. This episode discusses the role of compelling ad content that transcends mere algorithmic appeal, spotlighting Bing as a viable, cost-effective alternative for advertising. Through testing and adaptation, Ian and Jake underline the importance of a flexible marketing strategy that combines technical strategies with your practice's unique character. Learn how to navigate the complexities of standing out in the digital space, where smart, adaptable strategies lead to success.