• 129 - Why a Focus on One Platform Is Bad Advice

  • Jul 5 2024
  • Length: 10 mins
  • Podcast

129 - Why a Focus on One Platform Is Bad Advice

  • Summary

  • In episode 129 of the SEOLeverage Podcast, Gert Mellak discusses the importance of diversifying your online presence across multiple platforms, especially in the age of AI. He explains that relying on a single platform can limit your brand's visibility and effectiveness in reaching a wider audience. The episode highlights how AI algorithms assess brand popularity based on a variety of factors and platforms, and the benefits of using forums like Reddit to enhance brand recognition.

    AI's growing influence means your brand's presence on multiple platforms matters more than ever. Ensure you're connected to a wider audience by being active on various channels.

    In today’s episode of the SEOLeverage Podcast, Gert talks about the evolving landscape of digital marketing in the age of AI. If you’ve been relying heavily on a single platform, it's time to rethink your strategy.

    Podcast Highlights:

    00:00 Prologue

    01:03 Podcast Intro

    01:13 Introduction to the episode topic

    02:43 Why does focusing on a single platform limit your brand's visibility to AI algorithms?

    03:22 What factors do AI algorithms consider when evaluating a brand's popularity?

    05:32 Why is Reddit a valuable platform in the context of AI and brand building?

    07:39 How can brands ensure their various online profiles are linked and optimized?

    08:51 Recap

    09:50 End

    Connect with Gert Mellak:

    Website: https://seoleverage.com/

    Email: info@seoleverage.com

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