Will It Fly? How to Test Your Next Business Idea So You Don't Waste Your Time and Money
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Will It Fly? How to Test Your Next Business Idea So You Don't Waste Your Time and Money
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Narrated by:
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Pat Flynn
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By:
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Pat Flynn
About this listen
Stop rushing into businesses born from half-baked ideas, misguided theories, and other forms of self-delusion. A lack of proper validation kills more businesses than anything else. As Joel Barker says, "Speed is only useful if you're running in the right direction." Will It Fly? will help you make sure you are clear for takeoff.
It answers questions like:
- Does your business idea have merit?
- Will it succeed in the market you're trying to serve, or will it just be a waste of time and resources?
- Is it a good idea for you?
In other words, will it fly?
Chock-full of practical suggestions you can apply to your business idea today, Will It Fly? combines action-based exercises, small-scale "litmus tests", and real-world case studies with anecdotes from the author's personal experience of making money online, hosting successful podcasts, testing niche sites, and launching several online businesses.
Will It Fly? will challenge you to think critically, act deliberately, and dare greatly. You can think of the book as your business flight manual, something you can refer to for honest and straight-forward advice as you begin to test your idea and build a business that takes off and soars.
In five parts, Will It Fly? will guide you through the validation of your next business idea:
- Part one, Mission Design, helps you make sure your target idea aligns with and supports your goals.
- Part two, Development Lab, walks you through uncovering important details about your idea that you haven't thought about.
- Part three, Flight Planning, is all about assessing current market conditions.
- Part four, Flight Simulator, focuses on the actual validating and testing of an idea with a small segment of a target market.
- Finally, Part five, All Systems Go, is to help you make sure your idea after all that will fly!
Please Note: Additional materials for this audiobook can be accessed at willitflybook.com/course
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Story4.5 out of 5 stars 46
UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
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5 out of 5 stars
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Authentic and genuine people
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Overall4.5 out of 5 stars 268
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Performance4.5 out of 5 stars 237
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Story4.5 out of 5 stars 238
What does it take to create the career you want? It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force. But there's a major obstacle professionals face when they contemplate taking the leap: how to actually make money doing what they love. You may have incredible talent and novel ideas, but figuring out how to get started, building your reputation in a new realm, and bringing in a steady flow of new clients can be a daunting prospect.
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3 out of 5 stars
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Alternative title: Ways to Earn Money Online
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Dotcom Secrets
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Overall5 out of 5 stars 1,124
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Performance5 out of 5 stars 903
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Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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4 out of 5 stars
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Lots of good information BUT!
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The Impact Equation
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Overall4 out of 5 stars 58
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Performance4 out of 5 stars 46
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Story4 out of 5 stars 45
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
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5 out of 5 stars
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Almost as good as Contagious
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Profitable Podcasting
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Overall4.5 out of 5 stars 113
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Performance4.5 out of 5 stars 98
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Story4.5 out of 5 stars 98
The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue - one with far less competition. Podcasting offers rich opportunities, especially if you get in early and do it right.
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1 out of 5 stars
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Half way thru, nothing worth any of my $$$
- By John Kiz on 12-20-18
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2 out of 5 stars
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3 out of 5 stars
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Stop selling yourself Jeff Walker! Holy cow!
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3 out of 5 stars
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90 min in - too much fluff
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90 min in - too much fluff
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Too much talk on the data
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As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking? In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer.
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1 out of 5 stars
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Infomercial in book form
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2 out of 5 stars
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Deceptively outdated, don’t waste time or money
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Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923. No one has ever articulated the laws of advertising more clearly or compellingly. Hopkins understood the principle better than anyone. If you're looking to make money online, this book must be the first one you listen to.
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3 out of 5 stars
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The Narrater is horrible
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Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.
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3 out of 5 stars
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85% fluff and 15% value.
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Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them—your Flight Plan.
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5 out of 5 stars
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Applied everything here, also on business made simple course and story brand book and my business grew
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Oversubscribed
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Oversubscribed is the guide to transforming your business into one which customers fight over! Author Daniel Priestley, a successful entrepreneur who has built and sold businesses around the world, shares proven, real-world methods that will not only grab customers’ attention, but will also have them lining up to buy from you. This invaluable guide will teach you how to drive demand for your products or services far beyond supply and will dramatically increase the success of your business.
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Immediately implementing ideas in a new project
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3 out of 5 stars
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Good, but it’s totally different than the physical book.
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1 out of 5 stars
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You Need to buy Book to get key info
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4 out of 5 stars
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Seems Insightful Until You Think A Little Deeper
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4 out of 5 stars
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Slow Down Bro!!!
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2 out of 5 stars
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Cult Leader Gary Vee Peddles Conjecture Porn
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What listeners say about Will It Fly? How to Test Your Next Business Idea So You Don't Waste Your Time and Money
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
-
Performance5 out of 5 stars
-
Story5 out of 5 stars
- T. Adams
- 03-26-16
Pat Delivers Again!
If you are new to Pat Flynn you are in for a treat. You are about to meet an honest and ethical man who only wants to help the world one entrepreneurs at a time. Check him out if you are interested in starting an online business.
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5 people found this helpful
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Overall5 out of 5 stars
-
Performance5 out of 5 stars
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Story5 out of 5 stars
- JC
- 08-20-16
Amazing guide to make your business work
This is an amazing guide to make your business work right from the beginning. Very honest and smart views on business and life in general.
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1 person found this helpful
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Overall5 out of 5 stars
-
Performance4 out of 5 stars
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Story4 out of 5 stars
- Yakir Hyman
- 10-29-16
Practical! Loved the delivery and process outlined
Loved Pat's delivery. The process laid out in this book is straightforward and practical. Helped me a lot
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- HEROSHE
- 06-14-20
An Excellent Way to validate ideas
I love the simple and practical steps outlined in this book. It is a reference material for all aspiring entrepreneurs.
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1 person found this helpful
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Overall5 out of 5 stars
-
Performance5 out of 5 stars
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Story5 out of 5 stars
- Robert-Jan
- 10-27-16
Read and do before starting a business!!
The start might be a bit weird, it does set a certain tone: curiousity&can-do mentality.
It really sounds lile Pat is talking to you directly and once I got it to it, I didn't want to put it down.
There are quite a few exercises in here to help you set up a plan.
It's more step-by-step and tangible than 4 hour workweek. It also elaborates more on some parts.
Please read and do before you start a business. It'll save you time and money.
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1 person found this helpful
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Overall5 out of 5 stars
-
Performance4 out of 5 stars
-
Story5 out of 5 stars
- Dane
- 06-24-16
Honest, helpful, & encouraging
Great book to help me get started validating my idea, as well as providing the strategies to use in the beginning stages of creating a product. Really liked how Pat lays down the foundational ideas, and follows it up with case studies at the end.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
-
Story5 out of 5 stars
- Northerner
- 06-29-16
100% Actionable
Thanks Pat for genuinely caring for those you strive to serve!
It's evident that you care not just about our success in business, but in life as well. I love how you stress the importance of how our business goals only matter if they align with and directly serve our personal and family life goals.
So important!
Thanks Again,
Jared
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Overall5 out of 5 stars
-
Performance5 out of 5 stars
-
Story5 out of 5 stars
- Daniel T.
- 10-26-18
Make this you're first read before starting a biz.
The right book for someone who wants to start a business, but is paralyzed by not knowing the process to do it safely and successfully.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Ingmar Lindström
- 07-21-16
Great
Nice, friendly, actionable, practical tips. Will read or listen to it again in the near future.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Amazon Customer
- 03-09-18
Fantastic
The right book at the right time for me! The bonus sections are worth the price of the book alone! Very well thought out and expertly executed. I very much enjoyed the off script commentary! Thanks Pat!
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