The Robert Collier Letter Book
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The Robert Collier Letter Book
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Narrado por:
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John Edmondson
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De:
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Robert Collier
Acerca de esta escucha
The Robert Collier Letter Book is by far the top book on writing sales letters. But it goes beyond that. As every great copywriter knows, these techniques are directly transferable to the Internet, whether through web copy or email or whatever. This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier's sales letters were successful because he wrote to his audience's needs. As an expert in marketing, his sales savvy and writing expertise placed hundreds of millions of dollars in his clients' pockets.
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5 out of 5 stars
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Actually some new stuff for me...
- De Amazon Customer en 03-28-17
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Comic Shop
- The Retail Mavericks Who Gave Us a New Geek Culture
- De: Dan Gearino
- Narrado por: Douglas R. Pratt
- Duración: 7 h y 29 m
- Versión completa
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General4.5 out of 5 stars 48
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Narración:4.5 out of 5 stars 42
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Historia4.5 out of 5 stars 42
The early 1970s saw the birth of the modern comic book shop. Its rise was due in large part to a dynamic entrepreneur, Phil Seuling. His direct market model allowed shops to get comics straight from the publishers, bypassing middlemen. Stores could better customize their offerings and independent publishers could now access national distribution. In this way, shops opened up a space for quirky ideas to gain an audience and helped transform small-press series, from Teenage Mutant Ninja Turtles to Bone, into media giants.
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5 out of 5 stars
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A good listen.
- De Amazon Customer en 08-30-20
De: Dan Gearino
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Mint Condition
- How Baseball Cards Became an American Obsession
- De: Dave Jamieson
- Narrado por: Kevin Young
- Duración: 9 h y 27 m
- Versión completa
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General4.5 out of 5 stars 170
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Narración:4.5 out of 5 stars 156
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Historia4.5 out of 5 stars 155
When award-winning journalist Dave Jamieson's parents sold his childhood home a few years ago, he rediscovered a prized boyhood possession: his baseball card collection. Now was the time to cash in on the investments of his youth. But all the card shops had closed, and cards were selling for next to nothing online. What had happened?
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5 out of 5 stars
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Great Book
- De Peter Lutz en 07-17-16
De: Dave Jamieson
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How I Made $2,000,000 in the Stock Market
- De: Nicolas Darvas
- Narrado por: Ronald Eastwood
- Duración: 3 h y 29 m
- Versión completa
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General4.5 out of 5 stars 421
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Narración:4.5 out of 5 stars 345
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Historia4.5 out of 5 stars 342
Hungarian by birth, Nicolas Darvas trained as an economist at the University of Budapest. Reluctant to remain in Hungary until either the Nazis or the Soviets took over, he fled at the age of 23 with a forged exit visa and 50 pounds sterling to stave off hunger in Istanbul, Turkey. During his off hours, he read some 200 books on the market and speculators, studying as much as eight hours a day. Darvas invested his money into some of stocks that had been hitting their 52-week high. He was surprised that the stocks continued to rise and subsequently sold them to make a large profit.
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5 out of 5 stars
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Great story
- De Jacob Martincic en 11-26-19
De: Nicolas Darvas
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Selling You
- De: Napoleon Hill
- Narrado por: Fred Stella, Jeffrey Gitomer
- Duración: 6 h y 32 m
- Versión completa
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General4.5 out of 5 stars 40
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Narración:4.5 out of 5 stars 35
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Historia4.5 out of 5 stars 35
Few people have ever understood salesmanship as well as Napoleon Hill. He became legend in business circles for creating effective sales courses that turned around failing companies. Hill’s philosophy of success for salesmen was simple - you, the salesman, are the most valuable asset and you need to sell yourself first. Selling You brings together the best of Napoleon Hill's writings from his sales courses with a special introduction by Jeffrey Gitomer.
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5 out of 5 stars
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Great Book!
- De Lisa en 10-01-11
De: Napoleon Hill
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Common Sense Car Buying
- Teaching You How to Use Your Head and Not Your Money When Purchasing a Vehicle
- De: Joey Simao
- Narrado por: Joey Simao
- Duración: 1 h y 18 m
- Versión completa
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General4.5 out of 5 stars 67
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Narración:4.5 out of 5 stars 48
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Historia4 out of 5 stars 49
Everyone loves driving a new vehicle. But everyone hates going to a dealership to buy it. Some people find it more enjoyable to visit their dentist than their local car dealer. How well you prepare before meeting with the dealer will determine how enjoyable your experience will be. Joey Simao says that if you have common sense, and are not afraid to use it, then your visit will be painless, and you will save thousands. It's really quite simple: either use your head or use your money.
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5 out of 5 stars
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Great job
- De Rick en 02-22-23
De: Joey Simao
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Don't Eat the Marshmallow... Yet!
- The Secret to Sweet Success in Work and Life
- De: Joachim De Posada, Ellen Singer
- Narrado por: Michael McConnohie, Dan Worren
- Duración: 2 h
- Versión completa
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General5 out of 5 stars 241
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Narración:5 out of 5 stars 197
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Historia5 out of 5 stars 198
Arthur is a chauffeur who is intellectually gifted. Jonathan is no less bright than Arthur, equally hard-working, yet a billionaire. So why is Jonathan in the back seat of the limousine and Arthur in the front? What explains the difference between success and failure? Joachim de Posada found the answer in a Stanford University study of children who were able to delay gratification by not eating a marshmallow with the promise of receiving another one if they resisted eating the first for 15 minutes.
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1 out of 5 stars
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horrible! so disappointed
- De Linda en 12-16-18
De: Joachim De Posada, y otros
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Overdeliver
- Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
- De: Brian Kurtz
- Narrado por: Brian Kurtz
- Duración: 8 h y 43 m
- Versión completa
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General4.5 out of 5 stars 176
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Narración:4.5 out of 5 stars 154
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Historia5 out of 5 stars 152
Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
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5 out of 5 stars
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1 of the best books on marketing - highly recommended
- De Patrick J. Stiles en 12-13-19
De: Brian Kurtz
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The Man with the Golden Typewriter
- De: Ian Fleming, Fergus Fleming
- Narrado por: Julian Rhind-Tutt
- Duración: 13 h y 11 m
- Versión completa
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General4.5 out of 5 stars 46
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Narración:4.5 out of 5 stars 40
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Historia4.5 out of 5 stars 40
On 16 August 1952, Ian Fleming wrote to his wife, Ann, 'My love, This is only a tiny letter to try out my new typewriter and to see if it will write golden words since it is made of gold'. And he did write golden words: 14 best-selling James Bond books, and an equally energetic flow of letters to his wife, publisher, editors, fans, friends and critics, charting 007's progress....
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5 out of 5 stars
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Ian Fleming revealed through his letters
- De James Litsios en 05-10-18
De: Ian Fleming, y otros
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The Success System That Never Fails
- De: William Clement Stone
- Narrado por: Jason McCoy
- Duración: 6 h y 13 m
- Versión completa
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General4.5 out of 5 stars 197
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Narración:4.5 out of 5 stars 160
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Historia4.5 out of 5 stars 157
The search for success has been prominent in the thoughts of countless millions from all walks of life. They yearn for fulfillment and desire to experience life's true riches. This goal is within each person's grasp as they discover those rules, principles, formulas, etc. which if followed properly, will lead to the goal.
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3 out of 5 stars
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Old Text, Bad Direction
- De A. Baker en 09-13-10
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Printer's Error
- Irreverent Stories from Book History
- De: Rebecca Romney, J. P. Romney
- Narrado por: J.P. Romney
- Duración: 8 h y 43 m
- Versión completa
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General4.5 out of 5 stars 87
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Narración:4.5 out of 5 stars 77
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Historia4.5 out of 5 stars 79
Since the Gutenberg Bible first went on sale in 1455, printing has been viewed as one of the highest achievements of human innovation. But the march of progress hasn't been smooth; downright bizarre is more like it. Printer's Error chronicles some of the strangest and most humorous episodes in the history of Western printing. Take, for example, the Gutenberg Bible. While the book is regarded as the first printed work in the Western world, Gutenberg's name doesn't appear anywhere on it.
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5 out of 5 stars
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Porn for Ye Old Bibliophiles
- De George M. Liveakos en 03-24-17
De: Rebecca Romney, y otros
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The Lost Gutenberg
- The Astounding Story of One Book's Five-Hundred-Year Odyssey
- De: Margaret Leslie Davis
- Narrado por: Coleen Marlo
- Duración: 6 h y 25 m
- Versión completa
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General4.5 out of 5 stars 73
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Narración:4.5 out of 5 stars 63
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Historia4.5 out of 5 stars 63
For rare-book collectors, an original copy of the Gutenberg Bible - of which there are fewer than 50 in existence - represents the ultimate prize. Here, Margaret Leslie Davis recounts five centuries in the life of one copy, from its creation by Johannes Gutenberg, through the hands of monks, an earl, the Worcestershire sauce king, and a nuclear physicist to its ultimate resting place, in a steel vault in Tokyo.
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3 out of 5 stars
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Spare me
- De Dr. Small en 05-04-20
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Street Smarts
- An All-Purpose Tool Kit for Entrepreneurs
- De: Norm Brodsky, Bo Burlingham
- Narrado por: Sean Pratt
- Duración: 10 h y 8 m
- Versión completa
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General4.5 out of 5 stars 1,741
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Narración:4.5 out of 5 stars 1,532
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Historia4.5 out of 5 stars 1,533
People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.
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5 out of 5 stars
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This great audio was originally called The Knack!
- De morton en 12-16-11
De: Norm Brodsky, y otros
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Boss Life
- Surviving My Own Small Business
- De: Paul Downs
- Narrado por: Jonathan Hogan
- Duración: 12 h y 28 m
- Versión completa
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General4.5 out of 5 stars 243
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Narración:4.5 out of 5 stars 216
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Historia4.5 out of 5 stars 216
In 1986, fresh out of college, Paul Downs opened his first and last business: a small company that built custom furniture. With no idea how to run a business or how to build custom furniture, Downs spent a year teaching himself the business, and in 1987 he hired his first employee. That was when things got complicated.
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3 out of 5 stars
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Just a story
- De Marsha en 12-31-15
De: Paul Downs
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Before and After the Book Deal
- A Writer’s Guide to Finishing, Publishing, Promoting, and Surviving Your First Book
- De: Courtney Maum
- Narrado por: Courtney Maum
- Duración: 10 h y 35 m
- Versión completa
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General4.5 out of 5 stars 47
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Narración:4.5 out of 5 stars 43
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Historia4.5 out of 5 stars 43
Everything you've ever wanted to know about publishing but were too afraid to ask is right here in this funny, candid guide by acclaimed author Courtney Maum. Before and After the Book Deal: A Writer's Guide to Finishing, Publishing, Promoting, and Surviving Your First Book has over 150 contributors from all walks of the industry, including internationally best-selling authors Anthony Doerr, Roxane Gay, Garth Greenwell, Lisa Ko, R. O. Kwon, Rebecca Makkai, and Ottessa Moshfegh, alongside cult favorites Sarah Gerard, Melissa Febos, Mitchell S. Jackson, and Mira Jacob.
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5 out of 5 stars
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A gem for early-stage writers
- De Ludmil Mitrev en 03-20-21
De: Courtney Maum
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Scientific Advertising
- De: Claude Hopkins
- Narrado por: Ty Carthage
- Duración: 2 h y 19 m
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General4.5 out of 5 stars 405
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Narración:4 out of 5 stars 351
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Historia4.5 out of 5 stars 347
Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923. No one has ever articulated the laws of advertising more clearly or compellingly. Hopkins understood the principle better than anyone. If you're looking to make money online, this book must be the first one you listen to.
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3 out of 5 stars
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The Narrater is horrible
- De Eric Keith en 05-21-18
De: Claude Hopkins
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How to Write a Good Advertisement
- A Short Course in Copywriting
- De: Victor O. Schwab
- Narrado por: Scott R. Pollak
- Duración: 8 h y 13 m
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General0 out of 5 stars 0
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Narración:0 out of 5 stars 0
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Historia0 out of 5 stars 0
Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and even naturals can improve by studying the best. Victor O. Schwab was one of the greats.
De: Victor O. Schwab
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Scientific Advertising
- De: Claude C. Hopkins
- Narrado por: Paul Jones
- Duración: 2 h y 4 m
- Versión completa
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General4.5 out of 5 stars 120
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Narración:4.5 out of 5 stars 97
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Historia4.5 out of 5 stars 97
This is the complete and unabridged Scientific Advertising, written by the advertising genius Claude C. Hopkins in 1923. It is cited by many advertising and Internet marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook you'll never waste money on ineffective advertising again.
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5 out of 5 stars
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a must-read for agencies and business owners
- De Jenna en 11-15-18
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Riches Within Your Reach!
- The Law of the Higher Potential
- De: Robert Collier
- Narrado por: Joel Fotinos
- Duración: 5 h y 56 m
- Versión resumida
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General4.5 out of 5 stars 100
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Narración:5 out of 5 stars 83
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Historia4.5 out of 5 stars 85
Trusted and beloved by readers everywhere for his prosperity classic The Secret of the Ages, Robert Collier takes the next step in Riches Within Your Reach! and explains how to harness mental visualization to achieve financial and professional success.
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5 out of 5 stars
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powerful book love it
- De sophie en 09-15-12
De: Robert Collier
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Traffic Secrets
- The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
- De: Russell Brunson
- Narrado por: Russell Brunson
- Duración: 6 h y 58 m
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General5 out of 5 stars 940
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Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless work from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
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4 out of 5 stars
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Slow Down Bro!!!
- De Terence Fisher en 10-18-20
De: Russell Brunson
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The Secret of the Ages
- De: Robert Collier
- Narrado por: Sean Pratt
- Duración: 9 h y 3 m
- Versión completa
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General5 out of 5 stars 465
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Narración:5 out of 5 stars 401
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Historia5 out of 5 stars 398
The Secret of the Ages should rightfully be called the original The Secret. It is one of the pioneering works on the powers of the universal mind and the subconscious mind.
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5 out of 5 stars
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If you are even remotely interested in the subject
- De Gregory Willmann en 06-07-15
De: Robert Collier
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Scientific Advertising
- De: Claude Hopkins
- Narrado por: Ty Carthage
- Duración: 2 h y 19 m
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General4.5 out of 5 stars 405
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Narración:4 out of 5 stars 351
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Historia4.5 out of 5 stars 347
Here it is: the spell book with all the secrets of advertising, laid at your feet. Pick them up! Use them! Make your fortune. In this Library of Congress Facsimile Edition, you get word-for-word exactly what Claude Hopkins wrote in 1923. No one has ever articulated the laws of advertising more clearly or compellingly. Hopkins understood the principle better than anyone. If you're looking to make money online, this book must be the first one you listen to.
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3 out of 5 stars
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The Narrater is horrible
- De Eric Keith en 05-21-18
De: Claude Hopkins
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How to Write a Good Advertisement
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- De: Victor O. Schwab
- Narrado por: Scott R. Pollak
- Duración: 8 h y 13 m
- Versión completa
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General0 out of 5 stars 0
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Narración:0 out of 5 stars 0
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Historia0 out of 5 stars 0
Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and even naturals can improve by studying the best. Victor O. Schwab was one of the greats.
De: Victor O. Schwab
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Scientific Advertising
- De: Claude C. Hopkins
- Narrado por: Paul Jones
- Duración: 2 h y 4 m
- Versión completa
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General4.5 out of 5 stars 120
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Narración:4.5 out of 5 stars 97
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Historia4.5 out of 5 stars 97
This is the complete and unabridged Scientific Advertising, written by the advertising genius Claude C. Hopkins in 1923. It is cited by many advertising and Internet marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook you'll never waste money on ineffective advertising again.
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5 out of 5 stars
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a must-read for agencies and business owners
- De Jenna en 11-15-18
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Riches Within Your Reach!
- The Law of the Higher Potential
- De: Robert Collier
- Narrado por: Joel Fotinos
- Duración: 5 h y 56 m
- Versión resumida
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General4.5 out of 5 stars 100
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Narración:5 out of 5 stars 83
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Historia4.5 out of 5 stars 85
Trusted and beloved by readers everywhere for his prosperity classic The Secret of the Ages, Robert Collier takes the next step in Riches Within Your Reach! and explains how to harness mental visualization to achieve financial and professional success.
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5 out of 5 stars
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powerful book love it
- De sophie en 09-15-12
De: Robert Collier
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Traffic Secrets
- The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
- De: Russell Brunson
- Narrado por: Russell Brunson
- Duración: 6 h y 58 m
- Versión completa
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General5 out of 5 stars 940
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Narración:5 out of 5 stars 754
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Historia5 out of 5 stars 750
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4 out of 5 stars
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Slow Down Bro!!!
- De Terence Fisher en 10-18-20
De: Russell Brunson
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The Secret of the Ages
- De: Robert Collier
- Narrado por: Sean Pratt
- Duración: 9 h y 3 m
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General5 out of 5 stars 465
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Narración:5 out of 5 stars 401
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Historia5 out of 5 stars 398
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5 out of 5 stars
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If you are even remotely interested in the subject
- De Gregory Willmann en 06-07-15
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Lo que los oyentes dicen sobre The Robert Collier Letter Book
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total3 out of 5 stars
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Ejecución4 out of 5 stars
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Historia4 out of 5 stars
- Howard_a
- 04-11-22
Educational but painfully repetitive
There is educational value in this book, but the repeating of the ads to show minor changes made the book a bit painful to me. I think the logic is great, but it sounds like many repeated ads on a radio show. I don’t know how to improve it though because he’s showing actual ad campaigns. He does show the process of building ads, so it’s good in that sense.
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Total4 out of 5 stars
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Ejecución5 out of 5 stars
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Historia3 out of 5 stars
- Darien Gaston
- 08-02-19
Great formula for copywriting!!
This is an incredible read showcasing a plethora of examples that expound on a fundamentally sound formula for copywriting.
However, with that being said, I believe you'd get more from purchasing the hard copy. I think seeing the text would do more for the reader than listening to it.
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esto le resultó útil a 2 personas
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- David Lowenthal
- 01-30-21
Essential Reading any copywriter, whether a raw newbie or seasoned A-Lister
There is a gem on every page of the masterful direct marketing classic!
I’ll be coming back to it again and again.
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esto le resultó útil a 1 persona