The Mirage Peddlers
How to Become an Advertising Guru
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The Mirage Peddlers
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Narrated by:
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Douglas Scott
About this listen
Ladies and Gentlemen! Are you bored with your dull and monotonous job? Do you feel you are wasting your life away? Do you dream of becoming creative and make a terrific impact on everyone? Do you want to make millions of people run away from their living rooms every few minutes? Do you want to know the secret to infiltrate the sub conscious mind of customers? Do you want to blatantly tell great lies and get away with it? Do you want to sell snow to eskimos or sand to desert dwellers? Then, look no further. Just become an advertising guru and switch on your full creative potential.
Enter the mysterious word of advertising and get a job so unique that it requires no age limitations, tough trainings, or mental and physical qualifications. Prove your relatives, teachers, and friends who would constantly accuse you of being brainless wrong. Sounds great, isn’t it? Everything you wanted to know about how to become a great advertising guru, but didn’t know whom to ask is available right here in this book. It contains the most comprehensive specifications and do’s & don’ts for every aspiring advertiser. So, let us get started.
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-
Story4.5 out of 5 stars 5,118
Using the greatest material from his popular Blog Maverick, Cuban has collected and updated his postings on business and life to provide a catalog of insider knowledge on what it takes to become a thriving entrepreneur. He tells his own rags-to-riches story of how he went from selling powdered milk and sleeping on friends' couches to owning his own company and becoming a multibillion-dollar success story.
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5 out of 5 stars
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Short and precise.
- By Mariam on 04-27-15
By: Mark Cuban
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The Wizard of Ads
- Turning Words into Magic and Dreamers into Millionaires
- By: Roy H. Williams
- Length: 4 hrs and 41 mins
- Unabridged
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Overall4.5 out of 5 stars 161
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Performance4.5 out of 5 stars 126
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Story4.5 out of 5 stars 122
With the knowledge of a seasoned business consultant and the warmth and wit of a natural storyteller, the Wizard will help you to multiply the effectiveness of your advertising, understand the tug-of-war between intellect and emotion, and more.
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3 out of 5 stars
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If you have a hard time hearing don't waste your time
- By Michelle J on 01-09-17
By: Roy H. Williams
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We Are All Weird
- The Myth of Mass and the End of Compliance
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 15 mins
- Unabridged
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Overall4 out of 5 stars 442
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Performance4 out of 5 stars 370
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Story4 out of 5 stars 371
We Are All Weird is a celebration of choice, of treating different people differently and of embracing the notion that everyone deserves the dignity and respect that comes from being heard. The book calls for end of "mass" and for the beginning of offering people more choices, more interests, and giving them more authority to operate in ways that reflect their own unique values.
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2 out of 5 stars
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Says same thing over and over and…….
- By NYNM on 09-25-11
By: Seth Godin
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The Culture Code
- An Ingenious Way To Understand Why People Around The World Live And Buy As They Do
- By: Clotaire Rapaille
- Narrated by: Barrett Whitener
- Length: 6 hrs and 29 mins
- Unabridged
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Overall4.5 out of 5 stars 414
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Performance4 out of 5 stars 288
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Story4.5 out of 5 stars 286
Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.
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4 out of 5 stars
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Mapping cultures
- By Eric on 08-04-08
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Jeremy Clarkson
- The Biography
- By: Gwen Russell
- Narrated by: Richard Dallyn
- Length: 2 hrs and 9 mins
- Abridged
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Overall4 out of 5 stars 61
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Performance4 out of 5 stars 44
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Story4 out of 5 stars 44
An outspoken personality who divides opinion, Jeremy Clarkson has made a successful career out of his love of cars and speed.
Since becoming Top Gear supremo, the programme has become one of the most widely distributed TV shows on the planet. His candid views on practically every subject under the sun have often landed him in hot water. Love him or loathe him, this fascinating biography tells his far-from-over life story.
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1 out of 5 stars
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Very poor
- By Amadeo on 05-25-12
By: Gwen Russell
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Buying In
- The Secret Dialogue Between What We Buy and Who We Are
- By: Rob Walker
- Narrated by: Robert Fass
- Length: 9 hrs and 21 mins
- Unabridged
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Overall3.5 out of 5 stars 155
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Performance4 out of 5 stars 56
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Story4 out of 5 stars 53
Marketing executives and consumer advocates alike predict a future of brand-proof consumers, armed with technology and a sophisticated understanding of marketing techniques, who can effectively tune out ad campaigns. But as Rob Walker demonstrates, this widely accepted misconception has eclipsed the real changes in the way modern consumers relate to their brands of choice. Combine this with marketers' new ability to blur the line between advertising, entertainment, and public space, and you have dramatically altered the relationship between consumer and consumed.
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4 out of 5 stars
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Lets you in on the secret...
- By Jeff on 07-06-08
By: Rob Walker
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Chicken Soup for Entrepreneur's Soul: Advice and Inspiration for Fulfilling Dreams
- By: Jack Canfield, Mark Victor Hansen
- Narrated by: Alan Robertson
- Length: 8 hrs and 21 mins
- Unabridged
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Overall4.5 out of 5 stars 79
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Performance4.5 out of 5 stars 65
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Story4.5 out of 5 stars 64
Chicken Soup for the Entrepreneur's Soul is a compilation of short stories from entrepreneurs, both large and small, who share their experiences of success, failure and courage, with a little helpful advice mixed in. Many of these stories, told for the first time here, will enlighten you to new methods of entrepreneurship or simply help you believe in the possibilities of getting started.
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5 out of 5 stars
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Great!
- By Anonymous User on 03-01-20
By: Jack Canfield, and others
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Ignore Everybody
- And 39 Other Keys to Creativity
- By: Hugh MacLeod
- Narrated by: William Dufris
- Length: 2 hrs
- Unabridged
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Overall3.5 out of 5 stars 200
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Performance4 out of 5 stars 149
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Story4 out of 5 stars 149
When Hugh MacLeod was a struggling young copywriter living in a YMCA, he started to doodle on the backs of business cards while sitting at a bar. Those cartoons eventually led to a popular blog - gapingvoid.com - and a reputation for pithy insight and humor, in both words and pictures. MacLeod has opinions on everything from marketing to the meaning of life, but one of his main subjects is creativity. How do new ideas emerge in a cynical, risk-averse world?
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1 out of 5 stars
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Ignore this book !
- By Tim on 08-03-09
By: Hugh MacLeod
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100 Ways to Create Wealth
- By: Sam Beckford, Steve Chandler
- Narrated by: Steve Chandler
- Length: 8 hrs and 36 mins
- Unabridged
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Overall4.5 out of 5 stars 2,897
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Performance4.5 out of 5 stars 2,412
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Story4.5 out of 5 stars 2,394
These 100 eye-opening ways to create wealth are drawn from the author's successful careers, with many touching personal stories as well as stories and examples from the hundreds of clients these master coaches have advised. This book is chock full of ways to make money, deepen life's pleasure, increase personal wage-earning power, and start fresh entrepreneurial ideas right at home.
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5 out of 5 stars
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A MUST HAVE!
- By Thomas on 10-31-08
By: Sam Beckford, and others
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Why We Buy, Updated and Revised Edition
- The Science of Shopping
- By: Paco Underhill
- Narrated by: Mike Chamberlain
- Length: 12 hrs
- Unabridged
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Overall4 out of 5 stars 329
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Performance4 out of 5 stars 264
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Story4 out of 5 stars 260
Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty, best-selling book on our ever-evolving consumer culture—full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world’s emerging markets.
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1 out of 5 stars
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Author has knowledge but poor writing skills
- By Nidhi on 06-25-11
By: Paco Underhill
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Chronicles of a Fashion Buyer
- The Mostly True Adventures of an International Fashion Buyer
- By: Mercedes Gonzalez
- Narrated by: Mercedes Gonzalez
- Length: 9 hrs and 53 mins
- Unabridged
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Overall5 out of 5 stars 24
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Performance5 out of 5 stars 22
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Story5 out of 5 stars 22
Fashion is a business of smoke and mirrors, notorious for crushing the souls of most who dare to be part of the industry. Go on a global expedition with New York City-based fashion buyer, strategist, and consultant, Mercedes Gonzalez, as she learns that there is no glamour in fashion and that only cutthroat corporate espionage prevails. From politicking with blood diamond dealers and Russian kingpins to living in indigenous villages, she has relied on her street smarts and fear of her uncle in order to outwit the industry tyrants at their own game.
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5 out of 5 stars
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Very Enagaging
- By Rainbow on 07-31-23
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Success Is for You
- Using Heart-Centered Power Principles for Lasting Abundance and Fulfillment
- By: David R. Hawkins M.D. Ph.D
- Narrated by: David R. Hawkins M.D. Ph.D
- Length: 6 hrs and 10 mins
- Unabridged
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Overall4.5 out of 5 stars 353
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Performance5 out of 5 stars 295
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Story4.5 out of 5 stars 293
Success Is for You draws upon many concepts that fans of Dr. Hawkins will recognize and applies them to the world of business and the psychology of success. Expanding upon the illuminating discussion of the attractor patterns of success from Power vs. Force, this remarkable never-before-published book pulls back the curtain on the inner workings of the successful mind. Success, according to Dr. Hawkins, is an attitude we inhabit rather than a goal we strive for.
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5 out of 5 stars
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Actually some new stuff for me...
- By Amazon Customer on 03-28-17
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How to Get Rich
- One of the World's Greatest Entrepreneurs Shares His Secrets
- By: Felix Dennis
- Narrated by: Roy McMillan
- Length: 9 hrs and 53 mins
- Unabridged
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Overall5 out of 5 stars 1,026
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Performance5 out of 5 stars 876
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Story5 out of 5 stars 873
Felix Dennis is an expert at proving people wrong. Starting as a college dropout with no family money, he created a publishing empire, founded Maxim magazine, made himself one of the richest people in the UK, and had a blast in the process. How to Get Rich is different from any other book on the subject because Dennis isn't selling snake oil, investment tips, or motivational claptrap. He merely wants to help people embrace entrepreneurship, and to share lessons he learned the hard way.
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2 out of 5 stars
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A picture is worth his 1,000 words
- By Jerry Fletcher on 09-18-21
By: Felix Dennis
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500 Funny Quotes for Women
- Inspirational Quotes to Boost Your Mood Instantly & Make Your Day a Little Happier!
- By: Stan Hardy
- Narrated by: Jill Rolls
- Length: 1 hr and 32 mins
- Unabridged
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Overall4.5 out of 5 stars 36
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Performance4.5 out of 5 stars 35
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Story4.5 out of 5 stars 35
Funny quotes are great; they allow us to take a quick break, relax, and take life a bit easier. And who doesn’t need those in today’s hectic life? Whether you are looking for an innovative way to cheer yourself up and deal with the daily stresses, stay focused and motivated, or simply trying to find a fantastic gift for a friend or a loved one, 500 Funny Quotes for Women could be a perfect choice!
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5 out of 5 stars
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Made me smile.
- By Lyvon Netherton on 04-13-24
By: Stan Hardy