The Art of the Book Fair
An Indie Author's Guide to Selling at Book Fairs
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The Art of the Book Fair
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Narrated by:
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Graham Watkins
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By:
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Graham Watkins
About this listen
If you are an indie author and would like a no-nonsense "crash course" in how to sell more at book fairs, you need The Art of the Book Fair.
Here's what you will get from this audiobook....
- A critical look at the reasons for attending book fairs
- A list of tangible objectives designed to maximize the benefit of exhibiting your books
- A brief guide to identifying and selecting suitable book fairs
- A checklist of equipment and props you need to make an effective shop window for your books
- Marketing ideas for building your brand
- A strategy for engaging with visitors to the fair using "question lid lifters"
- A guide to reading body language to increase your effectiveness
- Advice on how to deal with "tyre kickers"
- How to use listening skills that will help you sell your books
- An understanding of when your customer is thinking of buying a book
- The golden rule of buying signals and how to use them to increase sales
In The Art of the Book Fair, Graham Watkins shares his knowledge learned through personal experience, experience he regularly uses to make book fairs fun, productive, and profitable.
Grab your copy today and start using the techniques that will make you a master of the art of the book fair. What are you waiting for?
©2017 Graham Watkins (P)2018 Graham WatkinsListeners also enjoyed...
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Performance4 out of 5 stars 487
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Story4 out of 5 stars 478
When it comes to creating ideas, we hold ourselves back. Thats because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. But what happens when we encounter problems for which such conventional thinking fails us? How do we get unstuck? For Mark Levy, the answer is freewriting....
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5 out of 5 stars
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Great Ideas
- By Amazon Customer on 12-31-10
By: Mark Levy
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Good in a Room
- How to Sell Yourself (and Your Ideas) and Win Over Any Audience
- By: Stephanie Palmer
- Narrated by: Judith Brackley
- Length: 6 hrs and 40 mins
- Unabridged
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Overall4 out of 5 stars 93
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Performance4 out of 5 stars 72
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Story4 out of 5 stars 72
Business consultant and former MGM director of creative affairs Stephanie Palmer reveals the techniques used by Hollywood's top writers, producers, and directors to get financing for their projects and explains how you can apply these techniques to be more successful in your own high-stakes meetings.
As Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better.
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2 out of 5 stars
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Much Too General to Be Useful
- By Coldmountain on 05-22-15
By: Stephanie Palmer
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The Accidental Salesperson
- How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve
- By: Chris Lytle
- Narrated by: Gregory Linington
- Length: 5 hrs and 46 mins
- Unabridged
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Overall4.5 out of 5 stars 271
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Performance4.5 out of 5 stars 223
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Story4.5 out of 5 stars 221
Not all salespeople plan on a career in sales. Often, sales chooses them and suddenly they find themselves in a profession they aren't fully prepared for. The Accidental Salesperson is the answer, providing the advice and inspiration they need to master the essentials and hit the ground running. Fully updated to reflect the changes in the marketplace, the second edition provides a much-needed roadmap anyone can use to excel in sales.
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5 out of 5 stars
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First Day Confidence
- By Leela Vox on 01-12-19
By: Chris Lytle
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Book Yourself Solid, Third Edition
- The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
- By: Michael Port
- Narrated by: Michael Port
- Length: 9 hrs and 54 mins
- Unabridged
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Overall4.5 out of 5 stars 198
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Performance5 out of 5 stars 174
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Story4.5 out of 5 stars 175
Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.
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5 out of 5 stars
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One of the best.
- By Amazon Customer on 02-02-19
By: Michael Port
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Go-Givers Sell More
- By: Bob Burg, John Mann
- Narrated by: Bob Burg, John Mann
- Length: 3 hrs and 47 mins
- Unabridged
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Overall5 out of 5 stars 1,479
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Performance4.5 out of 5 stars 1,224
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Story4.5 out of 5 stars 1,221
Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.
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1 out of 5 stars
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Do you really not know that you give to get?
- By Sandy on 09-23-10
By: Bob Burg, and others
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Overdeliver
- Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
- By: Brian Kurtz
- Narrated by: Brian Kurtz
- Length: 8 hrs and 43 mins
- Unabridged
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Overall4.5 out of 5 stars 176
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Performance4.5 out of 5 stars 154
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Story5 out of 5 stars 152
Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
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5 out of 5 stars
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1 of the best books on marketing - highly recommended
- By Patrick J. Stiles on 12-13-19
By: Brian Kurtz
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The Book You Were Born to Write
- Everything You Need to (Finally) Get Your Wisdom onto the Page and into the World
- By: Kelly Notaras
- Narrated by: Kelly Notaras
- Length: 7 hrs and 40 mins
- Unabridged
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Overall5 out of 5 stars 53
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Performance5 out of 5 stars 43
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Story5 out of 5 stars 43
A guide to writing a full-length transformational nonfiction book, from an editor with two decades' experience working with authors from all walks of life.
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5 out of 5 stars
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Both Funny and Informative
- By Emily C. Maher on 02-15-21
By: Kelly Notaras
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How to Master the Art of Selling Financial Services
- By: Tom Hopkins
- Narrated by: Tom Hopkins
- Length: 3 hrs and 48 mins
- Unabridged
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Overall5 out of 5 stars 320
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Performance5 out of 5 stars 276
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Story5 out of 5 stars 274
Whether you're a financial services expert or novice, you understand the business. You've worked hard to gain your product knowledge. You study industry trends. But do you know how to talk to clients so they'll listen? The How to Master the Art of Selling Financial Services live audio seminar shows you how to gain the trust of others quickly and get them to like you, take your advice, and become long-term clients, which is the foundation for every successful business.
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3 out of 5 stars
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better stuff for free on YouTube from
- By milos Vranic on 08-10-17
By: Tom Hopkins
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The 25 Sales Skills
- They Don't Teach at Business School
- By: Stephan Schiffman
- Narrated by: Stephan Schiffman
- Length: 1 hr and 42 mins
- Unabridged
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Overall4.5 out of 5 stars 57
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Performance4 out of 5 stars 51
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Story4 out of 5 stars 49
Master the skills you can’t learn in a classroom. You can break into today’s cutting-edge sales force - and become a leader. All it takes is learning Stephan Schiffman’s essential skills. Honed to perfection over decades of experience, his techniques will make you a top sales performer. From the man who’s trained more than a half-million salespeople, these are the secrets you won’t learn in any classroom. Now they’re yours for the taking and will put you on the fast track to career advancement.
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5 out of 5 stars
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Great Sales book!!!
- By NN on 02-27-17
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The 25 Most Common Sales Mistakes and How to Avoid Them
- By: Stephan Schiffman
- Narrated by: Michael Ferreri
- Length: 1 hr and 47 mins
- Unabridged
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Overall4.5 out of 5 stars 74
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Performance4.5 out of 5 stars 48
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Story4.5 out of 5 stars 48
Noted sales trainer Stephan Schiffman, the famous master of cold calls and sales techniques, provides bite-sized tips on correcting common sales problems, using the same nuggets-of-advice format as in many of his other books!
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5 out of 5 stars
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Distilled value.
- By Steve on 09-15-17