Street Smarts

An All-Purpose Tool Kit for Entrepreneurs

De: Norm Brodsky, Bo Burlingham

Narrado por: Sean Pratt

People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street-smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.

©2010 Norm Brodsy, Bo Burlingham (P)2011 Gildan Media Corp

Reseñas de la Crítica

"One is tempted to say 'the only book you'll need on starting a business.' Brilliant! Genius! Choose your superlative - it'll fit." (Tom Peters)

A must read for entrepreneurs

This book must be read after you’ve started your business. It’s like the real work environment MBA. Don’t read it all in one sitting. Take your time and enjoy it. For me as a veteran entrepreneur, it brought many aha moments

Experience exposure at it's best

Meet and pass my expectations most straight forward person, never loosing focus, keeping the eye on the ball all the time

The best book on entrepreneurship!

Must read book for entrepreneurs! It is full of information what you need to do to make your business successful!

A must read for New or Seasoned Entrepreneurs

Awesome book filled with priceless information for entrepreneurs. I enjoyed the Ask Norm questions. very insightful and have ordered the book.

Completely Satusfied

I've read many business books, and this is simply one of the best. It's direct, thorough, and directly applicable to everyday business. The lessons extend beyond the entrepreneurial startup phase. They're disciplines. Stop reading this; the book is better.

Well written, engaging and very useful

Would you listen to Street Smarts again? Why?

Yes I would. So much good information for any small business owner and Im sure I missed something.

What did you like best about this story?

The story is very relevant to anyone that has a small business or who is about to start one. This book is full of great business insights that you can apply immediately to your own business.

Which scene was your favorite?

My favourite part was the part where he explained the importance of high gross margins. I immediately made some changes to my own business after hearing that part.

Was this a book you wanted to listen to all in one sitting?

Yes, almost. Took about two days.

Any additional comments?

I highly recommend this.

Best Business Book I've Ever Encountered

Definitely a must read for entrepreneurs! I buy books on business constantly; this is different from the others because it's not your Mickey Mouse Fairy Tale story as if everything happens in a perfect world. This book gave real stories with solid advice for the real world in which business is conducted. The fear, the questions, the doubt, and the decisions we all face as business owners are addressed with practical advice, such as looking at your business from the right perspective. My business is a service, and I still gleaned a lot of information and ideas from the examples of his stories. I think the best one, which I wish I would have learned long ago, was not to take business advice from your tax consultant, lol!

great solid advice

What was one of the most memorable moments of Street Smarts?

Very detailed and useful story of how he helped his friends in their Datalink business. Love how he ended with that story too.

Loved this book!

There is so much information you will probably have to listen at least twice. Norm Brodsky has had such an interesting career and shares so much valuable information

Great book to live by as an entrepreneur.

Highly recommended for all business managers and owners to read. Street Smart is undoubtedly a to go for all