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Simply Put
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Publisher's summary
How do you break through the noise?
Why do some messages work when others don't? Why do some ideas break through, why do some slogans stick in your brain, and why do some leaders inspire change—when others don't?
The answer is simple. Literally.
The most effective communicators in the world all structure their messages the same way, by designing for simplicity. But the problem is, simple is hard work. Our brains are programmed to complicate. Our world incentivizes more, more, more. It takes deliberate, intentional effort to communicate in a way that seems effortless.
In Simply Put, award-winning marketing entrepreneur Ben Guttmann unveils a five-part framework that allows anybody to communicate with clarity. With this book, you'll be able to design messages that are beneficial, focused, salient, empathetic, and minimal—and that work.
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Drawing on 30,000 years of storytelling, Story 10x delivers a fresh approach for how to inspire and influence in the digital age. Most people think of storytelling as “once upon” fairy tales or how to tell a better anecdote. In reality, getting clear on your strategic narrative is how you navigate hypergrowth. Here, you’ll learn how to craft an undeniable story - a three-step narrative framework for any high-stakes presentation.
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great practical read for every business owner
- By Anonymous User on 05-26-24
By: Michael Margolis
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YouTube Secrets
- The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
- By: Sean Cannell, Benji Travis
- Narrated by: Sean Cannell, Benji Travis
- Length: 5 hrs and 29 mins
- Unabridged
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Overall
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Performance
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Story
YouTube sensations and best-selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers. This is the ultimate game plan to grow a following and make money with the power of video.
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Don't use a credit on this. Moderately passable
- By Scott on 08-04-19
By: Sean Cannell, and others
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Smart Brevity
- The Power of Saying More with Less
- By: Jim VandeHei, Mike Allen, Roy Schwartz
- Narrated by: Mark Chamberlin
- Length: 3 hrs and 1 min
- Unabridged
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Overall
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Performance
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Story
Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the digital age.
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Should've been more brief
- By Voldi Way on 10-18-22
By: Jim VandeHei, and others
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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- By: Donald Miller
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Unabridged
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Overall
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Performance
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Story
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
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Have you heard of the SB7 Framework?
- By Tyson on 01-29-18
By: Donald Miller
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Be the Unicorn
- 12 Data-Driven Habits That Separate the Best Leaders from the Rest
- By: William Vanderbloemen, John C. Maxwell - foreword
- Narrated by: William Vanderbloemen
- Length: 4 hrs and 55 mins
- Unabridged
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Overall
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Performance
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Story
How do I stand out? How do I become irreplaceable? With a crowded workforce, an unstable job landscape, and the rise of AI, these questions are the ones that everyone either is or should be asking. William Vanderbloemen has asked these questions over the past 15 years while running one of the world’s top executive search firms. Through extensive research of over 30,000 top leaders and proprietary data, Vanderbloemen has identified the 12 habits that the best of the best have in common. Traits such as authenticity, responsiveness, agility, and the ability to problem solve, among others.
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be the unicorn
- By ashley on 06-20-24
By: William Vanderbloemen, and others
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Timeboxing
- The Power of Doing One Thing at a Time
- By: Marc Zao-Sanders
- Narrated by: Marc Zao-Sanders
- Length: 4 hrs and 39 mins
- Unabridged
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Overall
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Performance
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Story
Every day, a billion knowledge workers wake up, gravitate towards a pixelated screen and process information for eight hours or more, facing an endless and bewildering array of work and life choices. We’re confronted with countless always-on options; untimely, unsolicited notifications; and a constant competition for our attention. Timeboxing by Marc Zao-Sanders is a comprehensive guide to carefully and intentionally selecting what to do, specifying start and finish times, focusing solely on that single activity, and getting it done to an acceptable standard within that timeframe.
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Excellent practical guide to achievable planning
- By The Village Girl on 03-24-24
By: Marc Zao-Sanders
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Story 10x: Turn the Impossible into the Inevitable
- By: Michael Margolis
- Narrated by: Michael Margolis
- Length: 5 hrs and 19 mins
- Unabridged
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Overall
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Performance
-
Story
Drawing on 30,000 years of storytelling, Story 10x delivers a fresh approach for how to inspire and influence in the digital age. Most people think of storytelling as “once upon” fairy tales or how to tell a better anecdote. In reality, getting clear on your strategic narrative is how you navigate hypergrowth. Here, you’ll learn how to craft an undeniable story - a three-step narrative framework for any high-stakes presentation.
-
-
great practical read for every business owner
- By Anonymous User on 05-26-24
By: Michael Margolis
-
YouTube Secrets
- The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
- By: Sean Cannell, Benji Travis
- Narrated by: Sean Cannell, Benji Travis
- Length: 5 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
YouTube sensations and best-selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers. This is the ultimate game plan to grow a following and make money with the power of video.
-
-
Don't use a credit on this. Moderately passable
- By Scott on 08-04-19
By: Sean Cannell, and others
-
Smart Brevity
- The Power of Saying More with Less
- By: Jim VandeHei, Mike Allen, Roy Schwartz
- Narrated by: Mark Chamberlin
- Length: 3 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the digital age.
-
-
Should've been more brief
- By Voldi Way on 10-18-22
By: Jim VandeHei, and others
-
Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- By: Donald Miller
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
-
-
Have you heard of the SB7 Framework?
- By Tyson on 01-29-18
By: Donald Miller
-
Be the Unicorn
- 12 Data-Driven Habits That Separate the Best Leaders from the Rest
- By: William Vanderbloemen, John C. Maxwell - foreword
- Narrated by: William Vanderbloemen
- Length: 4 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
How do I stand out? How do I become irreplaceable? With a crowded workforce, an unstable job landscape, and the rise of AI, these questions are the ones that everyone either is or should be asking. William Vanderbloemen has asked these questions over the past 15 years while running one of the world’s top executive search firms. Through extensive research of over 30,000 top leaders and proprietary data, Vanderbloemen has identified the 12 habits that the best of the best have in common. Traits such as authenticity, responsiveness, agility, and the ability to problem solve, among others.
-
-
be the unicorn
- By ashley on 06-20-24
By: William Vanderbloemen, and others
What listeners say about Simply Put
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall
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Performance
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Story
- Jeffrey D Purtee
- 03-27-24
Clarity Counts
Wonderful message on the importance of clear messages and how to craft them. Excellent examples told in an entertaining way.
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