Sell the Way You Buy
A Modern Approach to Sales that Actually Works (Even on You!)
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Sell the Way You Buy
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Narrado por:
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David Priemer
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De:
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David Priemer
Acerca de esta escucha
When was the last time you enjoyed talking to a salesperson?
While a Vice President at Salesforce, David Priemer had an epiphany: The very sales tactics his team was using were not working on him. While the company — and his entire profession — was acting with more than enough gusto, they lacked emotional awareness and empathy. Put simply: They were not selling the way they buy.
The truth is that, as buyers, we’re not often aware of the pathways and mechanisms by which we make purchasing decisions, and customers aren’t always sure about what they want or need. In Sell the Way You Buy, Priemer reveals scientifically supported methods of understanding your customer, identifying their needs, and moving them toward the right solution, all while avoiding the behaviors that make the average person dislike salespeople. Sell the Way You Buy is about much more than putting yourself in the customer’s shoes. It’s about learning how to ask questions, how to listen, how to tell a compelling brand story, and how to talk to customers in a human way that truly connects. In short: to sell the way you buy.
©2020 David Priemer (P)2020 David PriemerLos oyentes también disfrutaron...
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- Versión completa
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General4.5 out of 5 stars 1,079
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Narración:4.5 out of 5 stars 823
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Historia4.5 out of 5 stars 814
The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades.
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3 out of 5 stars
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Bellow average book
- De Elias Karráa en 08-11-19
De: Matthew Dixon, y otros
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Gap Selling: Getting the Customer to Yes
- How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
- De: Keenan
- Narrado por: Keenan
- Duración: 5 h y 47 m
- Versión completa
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General5 out of 5 stars 1,145
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Narración:5 out of 5 stars 970
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Historia4.5 out of 5 stars 962
People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople. Price isn't the main reason salespeople lose the sale. Gap Selling shreds traditional and closely held sales beliefs that have been hurting salespeople for decades. For years, salespeople have embraced a myriad of sales tactics and belief systems that have unknowingly created many of the issues they have been trying to avoid.
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4 out of 5 stars
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SPIN selling with more EQ mixed in
- De Amazon Customer en 09-28-19
De: Keenan
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SPIN Selling
- De: Neil Rackham
- Narrado por: Eli Woods
- Duración: 6 h y 12 m
- Versión completa
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General4.5 out of 5 stars 251
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Narración:4.5 out of 5 stars 210
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Historia4.5 out of 5 stars 209
Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
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5 out of 5 stars
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Sales and Science
- De Joe A Snyder III en 10-27-21
De: Neil Rackham
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Objections
- The Ultimate Guide for Mastering the Art and Science of Getting past No
- De: Jeb Blount, Mark Hunter - foreword by
- Narrado por: Jeb Blount
- Duración: 5 h y 53 m
- Versión completa
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General5 out of 5 stars 903
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Narración:5 out of 5 stars 769
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Historia4.5 out of 5 stars 764
Every salesperson must endure many NOs in order to get to YES. Objections don't care or consider: who you are, what you sell, how you sell, or if you are new to sales or a veteran. For as long as salespeople have been asking buyers to make commitments, buyers have been throwing out objections. And, for as long as buyers have been saying no, salespeople have yearned for the secrets to getting past those NOs. Objections is a comprehensive and contemporary guide that engages your heart and mind.
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3 out of 5 stars
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A Chapter In Fanatical Prospecting
- De Tshepo en 05-22-20
De: Jeb Blount, y otros
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Fanatical Prospecting
- The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email and Cold Calling
- De: Jeb Blount, Mike Weinberg - foreword
- Narrado por: Jeb Blount, Jeremy Arthur
- Duración: 8 h y 21 m
- Versión completa
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General5 out of 5 stars 236
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Narración:5 out of 5 stars 209
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Historia4.5 out of 5 stars 209
Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects.
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5 out of 5 stars
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One of the best books on Sales!
- De Kathleen Fitzpatrick en 09-04-23
De: Jeb Blount, y otros
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The Win Without Pitching Manifesto
- De: Blair Enns
- Narrado por: Shannyn Lee
- Duración: 2 h y 30 m
- Versión completa
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General5 out of 5 stars 820
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Narración:5 out of 5 stars 669
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Historia5 out of 5 stars 667
A manifesto of business practices for those who sell ideas and advice, The Win Without Pitching Manifesto lays out 12 steps - in the form of proclamations - that owners of creative businesses can take to distance themselves from their competition, regain the high ground in their client relationships and learn to win business without first parting with their thinking or writing lengthy proposals. The 12 proclamations were written to inspire owners of independent creative businesses to rethink how their services are bought and sold.
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5 out of 5 stars
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Thanks, Chris Do, for this one. A game changer.
- De A. Campbell en 07-15-19
De: Blair Enns
Excellent book! STRONGLY RECOMMEND!!
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Made a lot of notes and will be starting to apply these techniques immediately
17 years in Sales
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Great book
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Great modern approach to sales
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Ok
The whole book is a sales pitch.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.