Rule #1

The Simple Strategy for Successful Investing in Only 15 Minutes a Week!

By: Phil Town

Narrated by: Phil Town

Phil Town is now a very wealthy man, but he wasn't always. In fact, he was living on a salary of $4000 a year when some well-timed advice launched him down a highway of investing self-education that revealed what the true "rules" are and how to make them work in one's favor. Chief among them, of course, is "rule #1": "don't lose money." Other rules are: don't diversify...think like an owner, not an investor ... never, ever be seduced into thinking the market is efficient. Town also believes strongly in "betting on the jockey," putting your faith in managers who've proven their financial mettle. Not only does Town reveal fresh methods for identifying who the truly reliable managers are, but he shows you how to test whether they really have faith in the businesses they're running.

By far, the most controversial of the audiobook's assertions will be that giant 401(k) type mutual funds can't help but regress to the mean, and in the next twenty years, the mean could be very disappointing indeed. There's a very real chance that a 401(k) investor could see his holdings not grow at all in the next few decades. Fortunately, Town's stockpicking techniques are meant to walk investing phobes through the do-it-yourself process, equipping them with the tools they need to make quantum leaps toward financial security.

Rule #1 says something new, and it says it in a way that every listener can understand.

©2006 Phil Town (P)2006 Random House, Inc. Random House Audio, a division of Random House, Inc.

Critic reviews

“Town's investment guide is manna from heaven… engaging and accessible… Town’s ability to break down that philosophy into a detailed, step-by-step program that can be understood by any reader with basic math skills is unique… will leave readers feeling empowered and ready to manage their money themselves.” —Publishers Weekly (starred review)

“Extraordinarily readable…provides investors with surefire tools to outperform costly advisors. Follow Town’s simple, time-tested precepts, and even unsophisticated investors will leave most mutual fund managers in the dust.” —Arthur Levitt, author of Take on the Street and former Chairman of the Securities and Exchange Commission

“A really smart, homework-driven read that tells you precisely how to do it. Rule #1 may be the clearest and best book out there to get you on the path to riches. This one’s special!” —James J. Cramer, host of CNBC’s Mad Money and Markets Commentator, thestreet.com

Get Excited

I bought this audiobook in response to reading "The Little Book that Beats the Market". As a beginning investor I was looking for something fundamental that had a higher degree of analysis as I was willing to put in the time. I was quite pleased with the information presented, but would have to agree with the previous reviewer. This is the abridged version. While it may get you excited it seems to lack some of the depth required to fully execute the Rule#1 method. For example, there are a set of numbers referred to as "The Big Five" In this version rather than discussing how one arrives at these numbers the reader is instructed to go to the author's website to learn about them. As a result this book does not stand alone as a complete reference. I will likely purchase the text. Regarding the substance of the material presented, I cannot speak to the validity of this approach to investing, but plan to try it. The book is an easy listen and the narrator/author is neither patronizing or too wooden which no doubt has contributed to the success of his motivational speaking business.

Wonderful

Thank you thank you thank you thank you thank you thank you thank you thank you. I am no longer afraid to invest!

One of the best book in investing!

Found this book right after The Intelligent Investor as i plan to start my journey in investing!
Something worth 7 fold it's cost! :)

Evergreen Application of “Rule 1” Investing

This Audiobook helped me to put into perspective the simple yet effective way to approach investing. For the longest it seemed so complicated and mystical until now! Would recommend this book to anyone who is a beginner

technicals and fundamentals overview.

This book is great for anyone who is interested in trading individual stocks. It is a good primer for both technical analysis and fundamental analysis. I wouldn't stop here with this one book. I would want to get other people's opinions as well. But overall this book provides a good foundation for analyzing the fundamentals of a business as well as technical indicators.
I would also recommend buying the physical copy of the book because it has good illustrations of the tools necessary and more examples than the audiobook.

Muy bueno!

Súper directo y concreto, perfecto para el público actual. Lo recomendaría mucho especialmente para quienes no tienen experiencia en inversiones

great read

My friend recommended this book and I think that its worth the credit to read.

Great Audiobook

Loved the book and the audible layout. Learned alot about investing and Phil Town was a great teacher - as if I was in a classroom environment. Broke down the information very clearly, which I greatly appreciated. I plan on buying his book, so I can use it more as a study guide for taking notes.

quick path to a sensible strategy

everyone has someone claiming market success. whatever path you choose Rule 1 is a strategy that will make you better at your preferred approach.

Great read

this was an informative and relatively simple book to understand. if you are considering investing, you should really pick up this book!