Persuade with a Digital Content Story!
How Smart Business Leaders Gain a Marketing Competitive Edge (Persuade with a Story!)
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Persuade with a Digital Content Story!
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Narrated by:
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Annie Dinh
About this listen
Consumers are hungry for good digital content. Storytelling can persuade potential clients to connect with your brand on a human level, trust your brand promise, and become a repeat customer, even during uncertain economic times. That means happier clients and consistent revenue streams for organizations.
In this book, you will discover the different types of stories that matter, along with a blueprint for developing short stories that can have an immediate impact on your marketing. If you want lessons on how to improve your persuasion power, with a dash of wry humor thrown in, then Persuade with a Digital Content Story! is the book for you.
©2021 Lisa Apolinski, Henry DeVries (P)2021 Indie Books InternationalListeners also enjoyed...
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-
Overall4 out of 5 stars 262
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Performance4 out of 5 stars 225
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Story4 out of 5 stars 224
The Second City has launched the careers of celebrated comic performers such as Tina Fey and Stephen Colbert and produced award-winning content. But it's the actual improvisational process developed and honed over the years by The Second City that has become its legacy. Players master an ability to cocreate in ensembles using philosophies that celebrate a "yes, and" approach.
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1 out of 5 stars
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The Title is all you learn from the book
- By T. Bennett on 05-21-15
By: Kelly Leonard, and others
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Think Big, Act Bigger
- The Rewards of Being Relentless
- By: Jeffrey W. Hayzlett, Jim Eber
- Narrated by: Jeffrey Hayzlett
- Length: 5 hrs and 40 mins
- Unabridged
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Overall4.5 out of 5 stars 49
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Performance4.5 out of 5 stars 44
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Story4.5 out of 5 stars 43
The most dangerous move in business is the failure to make a move. Global business celebrity and primetime Bloomberg Television host Jeffrey W. Hayzlett empowers business leaders to tie their visions to actions, advancing themselves past competitors and closer to their business dreams.
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5 out of 5 stars
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great book
- By MR.Salter on 03-16-16
By: Jeffrey W. Hayzlett, and others
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Total Focus
- Making Better Decisions Under Pressure
- By: Brandon Webb, John David Mann
- Narrated by: Johnathan McClain, Brandon Webb
- Length: 7 hrs and 38 mins
- Unabridged
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Overall4.5 out of 5 stars 674
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Performance4.5 out of 5 stars 601
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Story4.5 out of 5 stars 598
Over his four deployments as a Navy SEAL sniper, Brandon Webb learned all about performing while experiencing heart-pounding stress. After returning to civilian life, he started his first business venture - and failed miserably. He realized that his big mistake was neglecting to apply what he already knew about focus under pressure. By drawing on the lessons of his SEAL training and early business struggles, Webb went on to build a second business, a media network called Hurricane.
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3 out of 5 stars
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Biography/ sales pitch.
- By Dennis on 01-10-18
By: Brandon Webb, and others
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Pivot
- The Only Move That Matters Is Your Next One
- By: Jenny Blake
- Narrated by: Jenny Blake
- Length: 6 hrs and 21 mins
- Unabridged
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Overall4.5 out of 5 stars 387
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Performance4.5 out of 5 stars 328
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Story4.5 out of 5 stars 327
Careers are not linear, predictable ladders any longer; they are fluid trajectories. No matter our age, life stage, bank account balance, or seniority, we are all being asked to navigate career changes much more frequently than in years past. The average employee tenure in America is just four to five years, and even those roles change dramatically within that time. Our economy now demands that we create businesses and careers based on creativity, growth, and impact. In this dynamic world of work, the only move that matters is your next one.
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3 out of 5 stars
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Difficult in Audio Format
- By Gina L. on 01-16-17
By: Jenny Blake
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Reality Check
- Outsmarting, Outmanaging, and Outmarketing Your Competition
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 14 hrs and 53 mins
- Unabridged
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Overall3.5 out of 5 stars 128
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Performance4 out of 5 stars 53
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Story4 out of 5 stars 55
In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.
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3 out of 5 stars
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The Reality of Reality Check
- By Ben on 08-18-09
By: Guy Kawasaki
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The 10 Stories Great Leaders Tell
- Ignite Reads
- By: Paul Smith
- Narrated by: Paul Smith
- Length: 1 hr and 17 mins
- Unabridged
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Overall4.5 out of 5 stars 103
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Performance4.5 out of 5 stars 89
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Story4.5 out of 5 stars 88
Paul Smith is one of the world's leading experts in business storytelling. He teaches people how to be more effective leaders by communicating their company's important mission, inspiring creativity, and earning the trust of valued stakeholders. The 10 Stories Great Leaders Tell explores the journey behind success and breaks down not just the importance of your company's story, but how to craft compelling ones of your own.
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5 out of 5 stars
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So worth it
- By Ola on 07-25-22
By: Paul Smith
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Little Bets
- How Breakthrough Ideas Emerge from Small Discoveries
- By: Peter Sims
- Narrated by: John Allen Nelson
- Length: 5 hrs and 2 mins
- Unabridged
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Overall4 out of 5 stars 357
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Performance4.5 out of 5 stars 286
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Story4 out of 5 stars 284
What do Apple CEO Steve Jobs, comedian Chris Rock, prize-winning architect Frank Gehry, the story developers at Pixar films, and the Army Chief of Strategic Plans all have in common? Best-selling author Peter Sims found that all of them have achieved breakthrough results by methodically taking small, experimental steps in order to discover and develop new ideas.
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4 out of 5 stars
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Useful approach, not for everyone
- By Tad Davis on 08-15-11
By: Peter Sims
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Winning from Within
- A Breakthrough Method for Leading, Living, and Lasting Change
- By: Erica Ariel Fox
- Narrated by: Tavia Gilbert
- Length: 10 hrs and 2 mins
- Unabridged
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Overall4.5 out of 5 stars 61
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Performance4 out of 5 stars 49
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Story4.5 out of 5 stars 50
Life is a series of negotiations, whether or not you think of yourself as a negotiator. From seemingly insignificant daily decisions to major life choices, you negotiate every time you aim to persuade, argue over a decision, or resolve a conflict. But as negotiations and leadership expert Erica Ariel Fox reveals, the most important negotiations - the ones that determine the impact of our actions and the quality of our lives - are those we have with ourselves.
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5 out of 5 stars
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Enlightening is an understatement
- By Lucas on 01-13-19
By: Erica Ariel Fox
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Hustle
- The Power to Charge Your Life with Money, Meaning, and Momentum
- By: Patrick Vlaskovits, Neil Patel, Jonas Koffler
- Narrated by: Brian Sutherland
- Length: 8 hrs and 43 mins
- Unabridged
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Overall4.5 out of 5 stars 140
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Performance4.5 out of 5 stars 122
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Story4.5 out of 5 stars 121
Too often we feel like underdogs fighting a system that stacks the odds against us. We work hard, follow the rules, and dream of a better life. But these days, working harder doesn't always lead to fulfillment. In fact, according to Gallup research, nearly 90% of people feel disconnected from their jobs. So how do you break free from the drudgery and achieve more success on your own terms? You hustle.
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5 out of 5 stars
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Brian Sutherland can narrate ALL MY BOOKS
- By Debbie Tudor on 08-18-19
By: Patrick Vlaskovits, and others
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Uncertainty
- Turning Fear and Doubt into Fuel for Brilliance
- By: Jonathan Fields
- Narrated by: Erik Synnestvedt
- Length: 6 hrs and 23 mins
- Unabridged
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Overall4 out of 5 stars 113
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Performance3.5 out of 5 stars 91
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Story4 out of 5 stars 91
Jonathan Fields knows the risks - and potential power - of uncertainty. He gave up a six-figure income as a lawyer to make $12 an hour as a personal trainer. Then, married with a three-month old baby, he signed a lease to launch a yoga center in the heart of New York City...the day before 9/11.
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2 out of 5 stars
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Distracting Narration
- By Mike on 01-03-12
By: Jonathan Fields
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The Power of Starting Something Stupid
- How to Crush Fear, Make Dreams Happen, and Live without Regret
- By: Richie Norton, Natalie Norton
- Narrated by: Richie Norton
- Length: 5 hrs and 25 mins
- Unabridged
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Overall4.5 out of 5 stars 395
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Performance4.5 out of 5 stars 349
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Story4.5 out of 5 stars 344
What if the smartest people in the world understand something that the rest of us don't? (They do.) What if they know that in order to achieve success, they will sometimes have to do things that others may initially perceive as stupid? The fact of the matter is that the smartest people in the world don't run from stupid, they lean into it (in a smart way). In The Power of Starting Something Stupid, Richie Norton redefines stupid as we know it, demonstrating that life-changing ideas are often tragically mislabeled stupid.
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5 out of 5 stars
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Powerful
- By Edward on 06-27-13
By: Richie Norton, and others
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The Little Big Things
- 163 Ways to Pursue EXCELLENCE
- By: Tom Peters
- Narrated by: Tom Peters
- Length: 11 hrs and 57 mins
- Unabridged
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Overall4 out of 5 stars 321
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Performance4 out of 5 stars 135
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Story4 out of 5 stars 135
"Years ago, I wrote about a retail store in the Palo Alto environs—a good one, which had a box of two-cent candies at the checkout. I subsequently remember that 'little' parting gesture of the two-cent candy as a symbol of all that is Excellent at that store. Dozens of people who have attended seminars of mine have come up to remind me, sometimes 15 or 20 years later, of “the two-cent candy story,” and to tell me how it had a sizable impact on how they did business."
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1 out of 5 stars
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Really hard to listen
- By Alexander on 06-03-10
By: Tom Peters
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The Commitment Engine
- Making Work Worth It
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 6 hrs and 17 mins
- Unabridged
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Overall4.5 out of 5 stars 36
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Performance4.5 out of 5 stars 28
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Story4.5 out of 5 stars 28
The small-business guru behind Duct Tape Marketing and The Referral Engine teaches listeners how to establish lasting commitment in their employees, customers, and businesses. Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock without enthusiasm?
By: John Jantsch
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Make Noise
- A Creator's Guide to Podcasting and Great Audio Storytelling
- By: Eric Nuzum
- Narrated by: George Newbern
- Length: 8 hrs and 14 mins
- Unabridged
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Overall4.5 out of 5 stars 94
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Performance5 out of 5 stars 82
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Story4.5 out of 5 stars 81
Make Noise brings all the wisdom, advice, practical information, and big-picture thinking that any individual or business needs to make a successful podcast. He identifies core principles - such as create empathetically, i.e., think like the audience listens, and stay focused on what’s unique to you and what you have to say. He helps listeners come up with a “Ten Word Description” that will guide them throughout the creative process and then gets into how-tos - how to develop character, story, voice, and more.
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5 out of 5 stars
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Excellent, thought provoking.
- By William Scott on 09-05-20
By: Eric Nuzum
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Your First Year in Network Marketing
- Overcome Your Fears, Experience Success, and Achieve Your Dreams!
- By: Mark Yarnell, Rene Reid Yarnell
- Narrated by: Kevin Foley
- Length: 11 hrs and 32 mins
- Unabridged
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Overall4.5 out of 5 stars 819
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Performance4.5 out of 5 stars 695
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Story4.5 out of 5 stars 694
Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. What many of them find, however, is that the first year in network marketing is often the most challenging---and, for some, the most discouraging.
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5 out of 5 stars
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My first year
- By Jay on 01-07-15
By: Mark Yarnell, and others