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はじめてのデータ分析(週刊東洋経済ｅビジネス新書No.226)
- Narrated by: 海老塚 久蔵
- Length: 1 hr and 57 mins
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はじめてのデータ分析(週刊東洋経済ｅビジネス新書No.226)
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Publisher's summary
「スマホを使うと子どもの学力が低下する」とはよく聞かれる説だがこれは本当なのだろうか？ 実際は何の根拠もなく、因果関係は実証されていない。このように、真実を見抜くためには分析力が必要だ。最低限のデータリテラシーを身に付けておかないと、知らぬ間に誤った分析結果を受け入れてしまう。
本書では、データと接する際に押さえておきたい基礎知識とビジネスで使われている最新事例を紹介する。ここで紹介する基礎知識は高度な数学的素養を必要としないので、はじめての人でも大丈夫。年間入場者数を急激に伸ばしたＵＳＪや１００円ショップのセリアなど、勝ち組企業の事例も。はじめての方のためのデータ分析入門書。
本書は『週刊東洋経済』２０１７年６月３日号掲載の３０ページ分を電子化したものです。
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