Lean Marketing

More Leads. More Profit. Less Marketing

De: Allan Dib

Narrado por: Troy Duran

Bigger Results with Less Marketing

You keep being told to do more marketing—more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There’s a better way.

The lean movement has transformed manufacturing and is now revolutionizing marketing. Small, medium, and large businesses are getting bigger and better results with less marketing.

In this audiobook, you’ll discover:

· Why many existing marketing techniques have stopped working and what to do instead.

· The exact tools and tactics you need to build a devastatingly effective marketing system.

· How to win with a simple, structured, and systemized approach rather than failing with random acts of marketing.

· How to pivot from bloated, ineffective, and wasteful marketing activities to ones that compel prospects to take action.

· How to create a strong product-market fit so that your target market intensely desires what you have to offer.

· How to do marketing you’ll be proud of that works without hype, scams, or pressure.

· How to build a strong brand that creates goodwill and attracts ideal customers.

Lean Marketing is a follow-up to the international bestselling phenomenon, The 1-Page Marketing Plan.

Stop trying to outshout the other guy. Stop blunt-force conventional marketing tactics that annoy, interrupt, and repel. Stop wasting time with theoretical claptrap that doesn’t work in the real world. Get immediate traction by implementing lean marketing.

©2024 Lean Marketing (P)2024 Lean Marketing

It’s my first marketing read.

Achievable methods. Immediately. I love this concept! Leaning into lean marketing is a top goal for me.

excellent resource

I have enjoyed listening and have learned much. Many take aways that I have already shared with others.

To the point. Fact based. Cuts through the fluff.

This book touches on many aspects of marketing and provides a sus Ngọt overview while being engaging and honest about what truly works and what is a waste of money based on your business industry, size and point in your life cycle.

Highly Professional and Fun to Read

This book is a must-read for marketing professionals. The book expertly balances insightful content with an engaging writing style, making complex concepts both accessible and enjoyable. The authors provide powerful, actionable knowledge drawn from real-world experience. Allan Dib’s lean marketing principles offer a fresh perspective that challenges conventional thinking and provides practical strategies for maximizing impact. Whether you're a seasoned expert or rising professional, this book delivers exceptional value and will undoubtedly sharpen your marketing skills.​​​​​​​​​​​​​​​​

A very logical take on marketing

being in business for 25 years and sales and marketing are my passion I think the part on building process is going to be very valuable to my business. We currently have a small marketing team but this really helped me to understand how to add process to it which is something I have struggled with for several years!

Funny, to the point & excellent tactical steps

I love the way Allan writes! He’s funny and clever! I also like how there is no fluff and we get right to the point. I know if I actually implement everything he says to do I will have an AMAZING marketing system!!

Clear and Helpful

Definitely one of the best marketing books I’ve ever read. Great overview of fundamentals with up to date practical advice.

The least-boring marketing book. Ever.

Packed with value —- read it. (Here are some extra words to meet the Audible review word minimum).

Easy to read and applicable

Too many books on marketing are either too generic and lacks applicable value or far too tactical to remain current. This book has simple but powerful concepts that are easy to understand and implement.

Good & Simple

Definitely recommend to Read as a solo entrepreneur. Also glad I was actually doing some stuff correctly already.