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How Not to Start a Backpack Company
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- Length: 5 hrs and 11 mins
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Publisher's summary
Business, war, love, and a world-traveling chocolate Lab named Java all converge on a 10,000 mile road trip taken by a former Green Beret trying to build something meaningful in America - but not yet knowing how to do it.
Great businesses don't always have great starts. In the summer of 2010, Green Beret Jason McCarthy was going through a divorce, separating from the military, and struggling with money issues. He used his new company, GORUCK, as an excuse to drive to all lower 48 states with his dog, Java, to meet people and get into adventures, while searching for how to rebuild in America.
How Not to Start a Backpack Company is about losing your way, losing the love of your life, and finding your way back to both - the hard way. It's an intimate and raw look at the personal struggles that almost killed GORUCK long before it became a $100 million company. And above all, it's a story of the importance of chasing your dreams with everything you got, no matter the cost.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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Story
The “mountain men” were the hunters and trappers who fiercely strode the Rocky Mountains in the early to mid-1800s. They braved the elements in search of the skins of beavers and other wild animals, to sell or barter for goods. The lifestyle of the mountain men could be harsh, existing as they did among animals, and spending most of their days and nights living and camping out in the great unexplored wilds of the Rockies.
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Good for boys
- By Mrs. C on 05-12-14
By: Stephen Brennan
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The Year of Living Danishly
- Uncovering the Secrets of the World's Happiest Country
- By: Helen Russell
- Narrated by: Lucy Price-Lewis
- Length: 9 hrs and 39 mins
- Unabridged
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When she was suddenly given the opportunity of a new life in rural Jutland, journalist and archetypal Londoner Helen Russell discovered a startling statistic: the happiest place on earth isn't Disneyland but Denmark, a land often thought of by foreigners as consisting entirely of long, dark winters, cured herring, Lego and pastries. What is the secret to their success? Are happy Danes born or made?
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Interesting content. Unfortunate delivery.
- By Jennifer Soudagar on 11-13-15
By: Helen Russell
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Call the Nurse
- True Stories of a Country Nurse in Scotland's Western Isles
- By: Mary J. MacLeod
- Narrated by: Gwen Hughes
- Length: 10 hrs and 17 mins
- Unabridged
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Tired of the pace and noise of life near London and longing for a better place to raise their young children, Mary J. MacLeod and her husband, George, encountered their dream while vacationing on a remote island in the Scottish Hebrides. Enthralled by its windswept beauty, they soon were the proud and startled owners of a near-derelict croft house - a farmer’s stone cottage - on “a small acre” of land. Mary assumed duties as the island’s district nurse.
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A 1970's Visiting Nurse on Rural Scottish Island
- By Sara on 09-10-14
By: Mary J. MacLeod
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Haunted in America
- True Ghost Stories from the Best of Leslie Rule Collection
- By: Leslie Rule
- Narrated by: Lisa Flanagan
- Length: 11 hrs and 3 mins
- Unabridged
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Whether you’re a believer, a skeptic, or somewhere in between, you’ll find a story that sticks with you in this compendium of the best of Leslie Rule’s ghost explorations and interviews. With the most-spine tingling stories from the author’s previous four books, Coast to Coast Ghosts, When the Ghost Screams, Ghosts Among Us, and Ghost in the Mirror, along with new and updated accounts and theories, Rule brings her original voice to this omnibus of chilling, fascinating tales.
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Lots of variety
- By Peg K on 07-01-24
By: Leslie Rule
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Call of the American Wild
- A Tenderfoot's Escape to Alaska
- By: Guy Grieve
- Narrated by: Steve West
- Length: 13 hrs and 38 mins
- Unabridged
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Trapped in a job he hated and up to his neck in debt, Guy Grieve’s life was going nowhere. But with a stroke of luck, his dream of escaping it all to live in remote Alaska suddenly came true. Miles from the nearest human being and armed with only the most basic equipment, Guy built a log cabin from scratch and began carving a life for himself through fishing, hunting, and diligently avoiding bears. Packed with adventure, humor, and insight, this is the gripping story of an ordinary man learning the ways of the wild.
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Maybe not really kinda true?
- By colleen on 06-01-13
By: Guy Grieve
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The Lost Continent
- Travels In Small Town America
- By: Bill Bryson
- Narrated by: William Roberts
- Length: 10 hrs and 12 mins
- Unabridged
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Hardly anyone ever leaves Des Moines, Iowa. But Bill Bryson did, and after 10 years in England he decided to go home, to a foreign country. In an ageing Chevrolet Chevette, he drove nearly 14,000 miles through 38 states to compile this hilarious and perceptive state-of-the-nation report on small-town America.
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Written by Bryson's evil twin
- By M. S. Cohen on 08-11-14
By: Bill Bryson
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Seven Years in Tibet
- By: Heinrich Harrer, Richard Graves
- Narrated by: Mark Meadows
- Length: 11 hrs and 38 mins
- Unabridged
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A landmark in travel writing, this is the incredible true story of Heinrich Harrer’s escape across the Himalayas to Tibet, set against the backdrop of the Second World War. Heinrich Harrer, already one of the greatest mountaineers of his time, was climbing in the Himalayas when war broke out in Europe. He was imprisoned by the British in India but succeeded in escaping and fled to Tibet.
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An Adventure Classic
- By Jean on 01-29-16
By: Heinrich Harrer, and others
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Vagabonding
- An Uncommon Guide to the Art of Long-Term World Travel
- By: Rolf Potts
- Narrated by: Rolf Potts
- Length: 4 hrs and 9 mins
- Unabridged
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Vagabonding is about taking time off from your normal life - from six weeks to four months to two years - to discover and experience the world on your own terms. Veteran shoestring traveler Rolf Potts shows how anyone armed with an independent spirit can achieve the dream of extended overseas travel.
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I wanted to love this book...
- By Scott Shepherd on 10-10-16
By: Rolf Potts
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The Longest Silence
- A Life in FIshing
- By: Thomas McGuane
- Narrated by: L.J. Ganser
- Length: 13 hrs and 9 mins
- Unabridged
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From the highly acclaimed author of Ninety-two in the Shade and Cloudbursts comes a collection of alternately playful and exquisite essays—including seven collected here for the first time—borne of a lifetime spent fishing.
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Narrator had to catch a train
- By Brandon Taff on 01-11-23
By: Thomas McGuane
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The Sound of a Wild Snail Eating
- By: Elisabeth Tova Bailey
- Narrated by: Renee Raudman
- Length: 3 hrs and 10 mins
- Unabridged
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Elisabeth Tova Bailey tells the intimate and inspiring story of her year-long encounter with a snail. While an illness keeps her bedridden, she becomes an astute and amused observer of the snail's surprising nocturnal adventures as it lives in a flowerpot on her nightstand. Intrigued by the snail’s clear decision making abilities, hydraulic locomotion, mysterious courtship, and molluscan anatomy, Bailey takes the listener deep into the life of this tiny amazing animal. With wit and grace, The Sound of a Wild Snail Eating recounts a remarkable journey of human and gastropod survival and resilience, and shows how the natural world illuminates our own human existence. Winner of the William Saroyan International Prize for Nonfiction, the John Burrough Medal Award for Natural History, and a National Outdoor Book Award. If you enjoyed Wesley the Owl, The Guest Cat, and Marley & Me, you'll enjoy this unique interspecies audiobook listen.
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This is an unexpected wonder. The quiet virtues of the snail reflect the quiet voyage of the author.
- By Frances on 08-03-15
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Great Tours: Greece and Turkey, from Athens to Istanbul
- By: John R. Hale, The Great Courses
- Narrated by: John R. Hale
- Length: 12 hrs and 24 mins
- Original Recording
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In The Great Tours: Greece and Turkey, from Athens to Istanbul, award-winning Professor John R. Hale of the University of Louisville is your guide to the fabulous civilizations of the Greeks, Romans, Byzantines, and Ottomans, and to the natural wonders and idyllic landscapes that surround them. These 24 richly enjoyable lectures give you the chance to experience these important sites and cultures through the eyes of an expert archaeologist and scholar, whose knowledge and depth of insight go far beyond any ordinary travel narrative.
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Annoying Background Music
- By Kevin Ritter on 09-17-19
By: John R. Hale, and others
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How to Hike the Appalachian Trail
- A Comprehensive Guide to Plan and Prepare for a Successful Thru-Hike
- By: Chris Cage
- Narrated by: John E Broussard
- Length: 5 hrs and 7 mins
- Unabridged
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If you are planning on (or just thinking about) hiking the Appalachian Trail, this book is for you. Planning an Appalachian Trail thru-hike is overwhelming. I know. I spent months researching every question I could think of before starting the six-month journey. Even after all of that research, there were countless mistakes I made. This book is everything I wish I would have known before starting. Inside is a step-by-step guide to efficiently plan for a successful thru-hike. Complete with personal tips and experiences.
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Exactly what’s missing from all the personal hiking account stories
- By Tracy Anne Buro on 04-12-18
By: Chris Cage
What listeners say about How Not to Start a Backpack Company
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Max
- 02-07-24
Awesome and refreshingly Genuine Story
I felt that the story was 100% genuine. gave nothing you didn't need and provided everything to make it feel whole. There were definitely some raw moments, which amplified the sincerity.
Special Forces, turned Nomad +dog , turned CEO who sells Backpacks so he can cruise around and put on awesome events to push and uplift the human condition. Thats honorable, in my book.
Answered alot of questions is had about GoRuck itself, humanized the company, made me feel that it really isn't just about money and profits.
Got my first Basic Challenge in 2 months, pretty stoked to be a part of this thing. good goals, good hope. good story.
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- Mtnberg
- 07-07-21
left me wanting more
A grounding type of story, not what I expected, but good none the less. Would recommend for someone wanting to hear some real life stories.
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- KEITH C MCCABE
- 05-03-21
Excellent book
Awesome Audible book! Raw and honest with past emails and journal entries read by Jason and Emily. Jason goes into detail on challenges he faced and overcoming those obstacles by never giving up on his vision of Go Ruck. God Bless Java!!!
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1 person found this helpful
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- SRBPJ
- 04-13-21
IMPRESSIVE
I felt stupid at first because I just went off of the title and was ecstatic when I realized what it was about. Owning a TON of this gear I have often wondered who what when where HOW. This guy is amazing and the organization and complete layout as documented in this book is just awesome. Even emotional at times, especially at the end. Damn good stuff, HIGHLY RECOMMEND. I also highly recommend the gear, it is as tough as it gets, versatile, and the customer service is old school. I would even work for this company if given the opportunity. Very happy I bought this title
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2 people found this helpful
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- abette
- 08-17-24
the authenticity and narrative. telling story to a friend
this book makes you cry with happiness and sadness. I loved that the author narrated. actually chuckles, and how through him. I came to love all the people and animals in his life.
a beautiful story, a beautiful story of someone’s imperfect life who touched my heart. every time i ruck I’ll think of him and will likely get all my gear just because of his story
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- todd shaffer
- 10-16-21
fantastic
so glad I could find this book on audible. a physical copy is impossible to find now
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- Jeremiah
- 06-19-21
Wonderful glimpse into one mans life
This story resonated with much of mine own and I appreciate the way the author presented it. It’s an open look into a difficult time in his life and I was captivated by the honesty and rawness of his adventure. The growth of a man and a company both in unexpected ways was a pleasure to follow.
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2 people found this helpful
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- Amazon Customer
- 07-06-21
Great Book
Great Book shows the girt, hardwork and human struggles it takes to make it work in life and in business.
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1 person found this helpful
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- Greg
- 06-25-21
Don’t expect a business guide
I went into this with no expectations. I just wanted something to listen to while hiking/running, I thought it was great.
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- MC
- 02-06-21
Egocentric junk
I was hoping to obtaining some entrepreneurship and somehow I ended up listening to 5 hours plus of a travel diary filled with intranscendental personal stories of a guy that narrates his life as kind of a romantic guru.
The whole message of the book could be summarized in the last 8 minutes of the epilogue. Jump to that straight away to that , or better, don’t waste your money/time at all, and skip the whole cheesy soap opera of a divorce with a dog named Java in-between.
I like the Goruck gear/community concept, but this is too much and starts feeling like “the no one cares but the members of the sect, unbearable biography of the supreme, bright, gracious, leader”
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1 person found this helpful