Go-Givers Sell More

By: Bob Burg, John Mann

Narrated by: Bob Burg, John Mann

Here is a book that applies the lessons of the best-selling parable The Go-Giver to real-world situations.

The Go-Giver took the business world by storm with its message that giving is the most fulfilling and most effective path to success. It has inspired more than 125,000 readers and listeners—but some have wondered how the story's lessons stand up to the tough challenges of everyday, real-world business. Now Bob Burg and John David Mann answer that question in Go-Givers Sell More, a practical guide that makes giving the cornerstone of a powerful and effective approach to selling.

Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer. Cultivate a trusting relationship and provide outstanding service, say the authors, and great results will follow automatically. Illustrating their points with a wide range of real-life examples, Burg and Mann offer tips and strategies that anyone in sales can start applying right away.

©2010 Bob Burg, John David Mann (P)2010 Gildan Media Corp

Great follow-up to Go Giver

You'd definitely need to read or listen to the first book, "Go Giver" first. Overall, I am familiar with the concept and very grateful there's books relating to my intuitive sales style.

I have 10 years in sales and my last boss and I used to butt heads at times. He used to get a bit bothered that I didn't know my stats better. I used to tell him I learned the stats when we had our weekly meetings and he would tell the team our individual and collective stats.

I also told him my focus was on serving my clients, giving them my focus, time, attention, helping them solve problems, and having friendships with them. I said that I don't need to focus on the numbers, because I trust the sales will follow.

Being a young female in a male dominant industry, it took time to prove myself and build trust. But once it happened, it happened! I led the company in sales a number of years, only coming in second to the New York rep at times.

I recommend you read the 3 books in the series, even if you are a successful salesperson. There are universal laws at work, whether or not you're aware of them. It is best to work with these laws to truly prosper at anything you set your mind to doing. Sales is merely an example for this book, but they apply to all things you desire to succeed in doing.

A good compliment

If you read and liked The Go-Giver this is a key resource. Pick it up

An astounding listen

if you are going to "sell" or do anything that requires you to interact with other people I highly recommend this book.... if you are a child or have ever been one you also should read this 😁🤣

Inspiring and motivating

Helpful sales tips and actionable items to get you moving in the right direction toward business goals. Feels a lot better “pulling” info than “pushing” it. Great book!

the best sales book ever!

A great follow up book to listen to! I've learned so much in this book, and will continue to revisit it as I continue to grow, and polish these lifelong skills.

Go Giver Approach. Not what you think it is

After reading this book, part of my natural genuine approach to go-giving was validated but the cherry on the frosting was some tweeks which I think will make 2018 a great year.

Stands out from the field of "sales" books

Would you listen to Go-Givers Sell More again? Why?

Yes. This book really makes you consider what's important in life... work/life balance... why are you in your sales job... are you really in it to help people or are you simply trying to enrich yourself?

What was one of the most memorable moments of Go-Givers Sell More?

One of the best quotes from the book..."It's not WHO you know, it's who knows YOU." There is also a great discussion about the "Rule of 250".

Any additional comments?

This book provides a road-map to illustrate how nice people can succeed and how this path will ultimately lead to more sustainable success. Highly recommend!

fabulous book!

loved it! narrators were engaging, will be listening to this audio over and over and would recommend it to anyone and everyone as it's applicable to all.

Great Book

I loved this book. Great supplement to the GO Giver. I'm about to listen to it again!

Defines the importance of giving

Excellent book. Really focus your attention on creating value for others.