The Sandler Rules
49 Timeless Selling Principles…and How to Apply Them
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The Sandler Rules
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Narrado por:
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David Mattson
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De:
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David Mattson
Acerca de esta escucha
From the Wall Street Journal best-seller.
All prospects lie, all the time. Never ask for the order. Get an IOU for everything you do. Don't spill your candy in the lobby.
Until now, these unique rules (and 45 more) were given out only to Sandler Training clients in special seminars and private coaching. After three decades of proven success, the secrets are out in The Sandler Rules. And when salespeople know the rules, they get results.
Early in his sales career, David Sandler observed that some salespeople work hard and struggle for every deal, while others consistently, and almost effortlessly, uncover new opportunities and close sales. Why is it, he wondered, that two salespeople selling the same product in the same market can have such different results?
Are great salespeople born with a special gift - perhaps the right personality? Were they better educated? Did they have more experience? Were they just lucky to find themselves in the right places at the right times with the right people? No, they simply understood human relationships.
Using Eric Berne's Transactional Analysis, Sandler devised a selling system and distilled 49 unforgettable rules that are frank, sometimes fun, and always easy to put to use. Sandler Training CEO David Mattson, coauthor of Five Minutes with VITO, delivers this fresh and often funny guidebook, filled with real-world tactics for successful prospecting, qualifying, deal-making, closing, and referral generation.
©2009 Sandler Systems, Inc. (P)2017 Gildan Media, LLCLos oyentes también disfrutaron...
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- De: Stephan Schiffman
- Narrado por: Stephan Schiffman
- Duración: 1 h y 42 m
- Versión completa
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General4.5 out of 5 stars 57
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Narración:4 out of 5 stars 51
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Historia4 out of 5 stars 49
Master the skills you can’t learn in a classroom. You can break into today’s cutting-edge sales force - and become a leader. All it takes is learning Stephan Schiffman’s essential skills. Honed to perfection over decades of experience, his techniques will make you a top sales performer. From the man who’s trained more than a half-million salespeople, these are the secrets you won’t learn in any classroom. Now they’re yours for the taking and will put you on the fast track to career advancement.
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5 out of 5 stars
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Great Sales book!!!
- De NN en 02-27-17
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The 25 Most Common Sales Mistakes and How to Avoid Them
- De: Stephan Schiffman
- Narrado por: Michael Ferreri
- Duración: 1 h y 47 m
- Versión completa
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General4.5 out of 5 stars 74
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Narración:4.5 out of 5 stars 48
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Historia4.5 out of 5 stars 48
Noted sales trainer Stephan Schiffman, the famous master of cold calls and sales techniques, provides bite-sized tips on correcting common sales problems, using the same nuggets-of-advice format as in many of his other books!
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5 out of 5 stars
-
Distilled value.
- De Steve en 09-15-17
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Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- De: Jill Konrath
- Narrado por: Jill Konrath
- Duración: 6 h y 15 m
- Versión completa
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General4 out of 5 stars 220
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Narración:4 out of 5 stars 175
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Historia4 out of 5 stars 172
Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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3 out of 5 stars
-
OK sales book with some good take aways
- De Glenn en 05-22-11
De: Jill Konrath
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Agile Selling
- Get Up to Speed Quickly in Today's Ever-Changing Sales World
- De: Jill Konrath
- Narrado por: Joyce Bean
- Duración: 5 h y 14 m
- Versión completa
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General4 out of 5 stars 76
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Narración:4 out of 5 stars 66
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Historia4 out of 5 stars 66
Powerful strategies for sales proficiency in ever-changing situations. When sales people are promoted, change jobs, or face new business environments, they inevitably need to learn new skills quickly. Their livelihoods depend on getting up to speed quickly; their bosses have no patience for delayed results
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5 out of 5 stars
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Practical and insightful
- De Locke en 08-27-15
De: Jill Konrath
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High Trust Selling
- Make More Money in Less Time with Less Stress
- De: Todd Duncan
- Narrado por: Todd Duncan
- Duración: 3 h y 57 m
- Versión completa
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General4.5 out of 5 stars 379
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Narración:4.5 out of 5 stars 218
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Historia4.5 out of 5 stars 215
A Wall Street Journal best seller! There is a major difference between being a salesperson in business and being in business as a salesperson. Being successful in sales has a lot to do with what's on the inside of a person, and the person's ability to establish and foster loyal relationships.
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5 out of 5 stars
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The Core Foundation For Sales Success
- De Joe en 01-28-05
De: Todd Duncan
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High-Profit Prospecting
- Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
- De: Mark Hunter CSP
- Narrado por: Sean Pratt
- Duración: 6 h y 10 m
- Versión completa
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General4.5 out of 5 stars 385
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Narración:4.5 out of 5 stars 329
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Historia4.5 out of 5 stars 325
As a salesperson, your pipeline is the key to your success. No matter what changes, that remains the same. Top producers prospect - and they do it all the time. "But how?" you ask, "In the age of the Internet, isn't cold-calling dead?" Now, in his new audiobook, sales expert Mark Hunter shatters costly prospecting myths and eliminates confusion about what works today.
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3 out of 5 stars
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recycles a lot of common info
- De roland en 04-18-17
De: Mark Hunter CSP
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Bargaining for Advantage
- Negotiation Strategies for Reasonable People: 2nd Edition
- De: G. Richard Shell
- Narrado por: Sean Pratt
- Duración: 11 h y 10 m
- Versión completa
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General4.5 out of 5 stars 322
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Narración:4.5 out of 5 stars 271
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Historia4.5 out of 5 stars 266
As director of the renowned Wharton Executive Negotiation Workshop, Professor G. Richard Shell has taught thousands of business leaders, administrators, and other professionals how to survive and thrive in the sometimes rough-and-tumble world of negotiation. His systematic, step-by-step approach comes to life in this book, which is available in over ten foreign editions and combines lively storytelling, proven tactics, and reliable insights gleaned from the latest negotiation research.
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5 out of 5 stars
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Loaded with practical strategies, real scenarios
- De Tiasdolls en 10-10-17
De: G. Richard Shell
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The Accidental Salesperson
- How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve
- De: Chris Lytle
- Narrado por: Gregory Linington
- Duración: 5 h y 46 m
- Versión completa
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General4.5 out of 5 stars 272
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Narración:4.5 out of 5 stars 224
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Historia4.5 out of 5 stars 222
Not all salespeople plan on a career in sales. Often, sales chooses them and suddenly they find themselves in a profession they aren't fully prepared for. The Accidental Salesperson is the answer, providing the advice and inspiration they need to master the essentials and hit the ground running. Fully updated to reflect the changes in the marketplace, the second edition provides a much-needed roadmap anyone can use to excel in sales.
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5 out of 5 stars
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First Day Confidence
- De Leela Vox en 01-12-19
De: Chris Lytle
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How Did That Happen?
- Holding People Accountable for Results the Positive, Principled Way
- De: Roger Connors, Tom Smith
- Narrado por: Lloyd James
- Duración: 9 h y 53 m
- Versión completa
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General4 out of 5 stars 99
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Narración:4 out of 5 stars 63
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Historia4.5 out of 5 stars 63
Drawing on case studies, many from client companies, the authors show how to establish clear expectations and manage the unmet expectations that inevitably occur. And they offer a positive, principled way that engages hearts and minds. This book can help people at every level---from senior executives to front-line workers---enjoy greater productivity, profitability, and job satisfaction.
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1 out of 5 stars
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HELP - How Can I Get The Lost Hours Back ?
- De Mike en 09-23-09
De: Roger Connors, y otros
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Start with No
- The Negotiating Tools that the Pros Don't Want You to Know
- De: Jim Camp
- Narrado por: Robert Jordan
- Duración: 7 h y 58 m
- Versión completa
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General4.5 out of 5 stars 1,189
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Narración:5 out of 5 stars 968
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Historia4.5 out of 5 stars 958
For years now, win-win has been the paradigm for business negotiation. But today, win-win is just the seductive mantra used by the toughest negotiators to get the other side to compromise unnecessarily, early, and often. Win-win negotiations play to your emotions and take advantage of your instinct and desire to make the deal. Start with No introduces a system of decision-based negotiation that teaches you how to understand and control these emotions.
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5 out of 5 stars
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Thanks Chris Voss!
- De Dennis Hettema en 10-03-20
De: Jim Camp
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Power Listening
- Mastering the Most Critical Business Skill of All
- De: Bernard T Ferrari
- Narrado por: Sean Pratt
- Duración: 5 h y 36 m
- Versión completa
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General4 out of 5 stars 88
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Narración:4 out of 5 stars 73
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Historia4 out of 5 stars 71
Listening is harder than it looks - but it's the difference between business success and failure. Nothing causes bad decisions in organizations as often as poor listening. But Bernard Ferrari, adviser to some of the nation's most influential executives, believes that such missteps can be avoided and that the skills and habits of good listening can be developed and mastered. He offers a step-by-step process that will help you become an active listener, able to shape and focus any conversation.
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5 out of 5 stars
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Better listening made easy
- De Alejandro A. en 09-07-12
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Inbound Selling
- How to Change the Way You Sell to Match How People Buy
- De: Brian Signorelli
- Narrado por: Kevin Stillwell
- Duración: 7 h y 14 m
- Versión completa
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General4.5 out of 5 stars 48
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Narración:4.5 out of 5 stars 41
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Historia4.5 out of 5 stars 41
Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
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1 out of 5 stars
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Should be titled sales and sales management 101
- De James en 12-11-23
De: Brian Signorelli
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The Pocket Small Business Owner’s Guide to Negotiating
- De: Richard Weisgrau
- Narrado por: Brian Troxell
- Duración: 4 h y 32 m
- Versión completa
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General4.5 out of 5 stars 45
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Narración:4.5 out of 5 stars 39
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Historia4.5 out of 5 stars 39
Not confident with your negotiating skills? This book will cure you! A must-have for any small business owner, The Pocket Small Business Owner’s Guide to Negotiating is full of helpful tips and strategies for getting what you want without alienating your clients and suppliers. You will learn to analyze your wants, needs, advantages, and disadvantages going in, maintain your resolve, and see the negotiation through to a successful end. Topics include position bargaining, contracts, purchases, conflict resolution, and more.
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4 out of 5 stars
-
Great book
- De Rashay Austin en 12-18-22
De: Richard Weisgrau
-
How to Master the Art of Selling Financial Services
- De: Tom Hopkins
- Narrado por: Tom Hopkins
- Duración: 3 h y 48 m
- Versión completa
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General5 out of 5 stars 324
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Narración:5 out of 5 stars 280
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Historia5 out of 5 stars 278
Whether you're a financial services expert or novice, you understand the business. You've worked hard to gain your product knowledge. You study industry trends. But do you know how to talk to clients so they'll listen? The How to Master the Art of Selling Financial Services live audio seminar shows you how to gain the trust of others quickly and get them to like you, take your advice, and become long-term clients, which is the foundation for every successful business.
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3 out of 5 stars
-
better stuff for free on YouTube from
- De milos Vranic en 08-10-17
De: Tom Hopkins
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Authenticity: The Head, Heart, and Soul of Selling
- De: Ron Willingham
- Narrado por: Ron Willingham
- Duración: 7 h y 16 m
- Versión resumida
-
General4.5 out of 5 stars 23
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Narración:4.5 out of 5 stars 21
-
Historia5 out of 5 stars 20
Emotional factors are powerful contributors to sales success. In this audiobook, you will go beyond the what to the how and why, and learn whole-being selling - selling that utilizes the head, heart, and soul and brings mental, emotional, and spiritual forces together. Sales expert Ron Willingham shares new discoveries about the deeper causes of sales success or failure, and offers a step-by-step guide.
De: Ron Willingham
-
Good in a Room
- How to Sell Yourself (and Your Ideas) and Win Over Any Audience
- De: Stephanie Palmer
- Narrado por: Judith Brackley
- Duración: 6 h y 40 m
- Versión completa
-
General4 out of 5 stars 94
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Narración:4 out of 5 stars 73
-
Historia4 out of 5 stars 73
Business consultant and former MGM director of creative affairs Stephanie Palmer reveals the techniques used by Hollywood's top writers, producers, and directors to get financing for their projects and explains how you can apply these techniques to be more successful in your own high-stakes meetings.
As Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better.
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2 out of 5 stars
-
Much Too General to Be Useful
- De Coldmountain en 05-22-15
De: Stephanie Palmer
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Prospect the Sandler Way shares 30 core principles for mastering stress-free lead development by phone and over the Internet, in accordance with the selling system developed by David H. Sandler. Includes updated strategies on 21st-century topics like conducting effective online pre-call research, and using LinkedIn to generate referrals.
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2 out of 5 stars
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Same basic thing as all other Sandler books
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General3.5 out of 5 stars 70
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When does the sales process really begin? Some say that sales starts at the very first "hello". Everything before that first critical opening word, these people say, is marketing; everything after that is sales. Others say that the real work of sales doesn't begin till the prospect first says, "No". "Otherwise", they insist, "it's just order-taking". Antonio Garrido's Asking Questions the Sandler Way rejects both of those answers. It holds that selling begins when you start asking good questions.
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1 out of 5 stars
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5 out of 5 stars
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awesome
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2 out of 5 stars
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1 out of 5 stars
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Years ago, developing and sustaining a book of business was not as big a problem for accountants, attorneys, financial planners, and other professionals as it is today. Clients were more loyal to the firms they worked with, and unlikely to shop your services, compare rates, or jump ship. Times have changed! And if you don't change along with them...well, you're not going to enjoy yourself or have as much control over your career as you deserve. Believe it or not, you can enjoy the process of expanding your client base.
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Solid
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Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
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Sales and Science
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The only lasting way to enhance your productivity and growth is to focus on a handful of basic concepts and repeat them week after week - and teach your staff to do the same. This audiobook explains how to tune up virtually every area of your business systematically, with just a little disciplined focus. Spend an hour per week on each "impact area" of your business, and you will be astonished at how much you can accomplish.
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1 out of 5 stars
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Ok if you are selling carpet cleaning services.
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Rich Chiarello offers sales teams tasked with selling technical solutions a proven program for success, based on the Sandler Selling System. He shows salespeople how to identify the most pressing business problem that their tool, application, or platform solves - and how to create a joint project plan that delivers value for both buyer and seller.
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3 out of 5 stars
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Nothing new here
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Gap Selling: Getting the Customer to Yes
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- De: Keenan
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People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople. Price isn't the main reason salespeople lose the sale. Gap Selling shreds traditional and closely held sales beliefs that have been hurting salespeople for decades. For years, salespeople have embraced a myriad of sales tactics and belief systems that have unknowingly created many of the issues they have been trying to avoid.
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4 out of 5 stars
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SPIN selling with more EQ mixed in
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What Should We Do?
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- De: Joe Crisara
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General5 out of 5 stars 32
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Unsure how to differentiate yourself in a busy market without slashing profits? Worried weak sales skills will doom your small business efforts? Need to generate higher ticket averages and fewer callbacks? Joe Crisara was once a struggling home service contractor. He’s now a worldwide educator, entrepreneur, and author who is inspiring everyone from startup managers to Fortune 1000 companies with his unique process. And now he’s ready to reveal his trusted playbook to help you double your income while staying confident in your ethics.
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5 out of 5 stars
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World class customer service at every level.
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LinkedIn the Sandler Way
- 25 Secrets That Show Salespeople How to Leverage the World’s Largest Professional Network
- De: Sandler Systems Inc.
- Narrado por: Sean Pratt
- Duración: 1 h y 54 m
- Versión completa
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General4 out of 5 stars 22
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Narración:4 out of 5 stars 19
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Historia3.5 out of 5 stars 19
LinkedIn the Sandler Way, the first audiobook release from Sandler Training and LinkedIn, offers powerful, cutting-edge best practices for effective social selling with LinkedIn. Its 25 discussions uncover big ideas for prospecting and selling online - ideas that typically haven't yet become part of a sales team's daily culture. Within just a few days, you can learn, adopt, and model these LinkedIn best practices so that they become consistent behaviors for everyone in your organization who sells for a living.
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2 out of 5 stars
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How dated it is
- De Ryan en 03-01-25
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Sandler Enterprise Selling
- Winning, Growing, and Retaining Major Accounts
- De: David H. Mattson, Brian W. Sullivan
- Narrado por: Sean Pratt
- Duración: 4 h y 44 m
- Versión completa
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General3.5 out of 5 stars 18
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Narración:4 out of 5 stars 14
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Historia3.5 out of 5 stars 14
This practical, step-by-step book is designed specifically for selling teams committed to high achievement in the enterprise environment. You'll learn how to master 13 selling tools integral to your SES success - like the KARE Account Planning Tool, Growth Account Booster Tool, LinkedIn Levers Tool, and Client-Centric Satisfaction Tool. You'll discover practical solutions to the vastly complex challenges in enterprise organizations - extended sales cycles, wide buyer networks, or significant investments in pursuits.
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2 out of 5 stars
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Book Mention Accompanying material that ISN’T provided
- De Ahir C. en 04-08-20
De: David H. Mattson, y otros
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The Secrets of Closing the Sale
- Included Bonus: Selling with Emotional Logic
- De: Zig Ziglar, Tom Ziglar
- Narrado por: Zig Ziglar, Tom Ziglar
- Duración: 17 h y 1 m
- Grabación Original
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General5 out of 5 stars 2,072
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Narración:5 out of 5 stars 1,790
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Historia5 out of 5 stars 1,778
Zig shares tips and techniques from his vast wealth of sales experience. His insights will prove to you over and over why this is the definitive how-to sales program. This powerful series of 12 timeless sales sessions will help you close more sales today as you build a career for tomorrow!
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5 out of 5 stars
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Zig Ziglar debunks all the myths holding you back from closing the sale
- De Steph Earley en 08-01-16
De: Zig Ziglar, y otros
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The Challenger Sale
- Taking Control of the Customer Conversation
- De: Matthew Dixon, Brent Adamson
- Narrado por: Matthew Dixon, Brent Adamson
- Duración: 5 h y 43 m
- Versión completa
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General4.5 out of 5 stars 1,056
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Narración:4.5 out of 5 stars 804
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Historia4.5 out of 5 stars 795
The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades.
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3 out of 5 stars
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Bellow average book
- De Elias Karráa en 08-11-19
De: Matthew Dixon, y otros
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Secrets of Question-Based Selling, 2nd Edition
- How the Most Powerful Tool in Business Can Double Your Sales Results
- De: Thomas A. Freese
- Narrado por: Steve Menasche
- Duración: 15 h y 10 m
- Versión completa
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General4.5 out of 5 stars 74
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Narración:4.5 out of 5 stars 63
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Historia4 out of 5 stars 63
For nearly 20 years, The Secrets of Question Based Selling has been helping great salespeople like you deliver big results. Its commonsense approach has become a classic, must-have tool that demonstrates how asking the right questions at the right time accurately identifies your customer's needs. But consumer behavior and sales techniques change as rapidly as technology - and there are countless contradictory sales training programs promising results.
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5 out of 5 stars
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Great book
- De Anonymous User en 01-02-25
De: Thomas A. Freese
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Secrets of a Master Closer
- A Simpler, Easier, and Faster Way to Sell Anything to Anyone, Anytime, Anywhere
- De: Mike Kaplan
- Narrado por: Michael Pauley
- Duración: 4 h y 8 m
- Versión completa
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General4.5 out of 5 stars 177
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Narración:4.5 out of 5 stars 145
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Historia4 out of 5 stars 141
If you want to know, step by step, how to quickly, easily, and smoothly walk anyone from being a skeptical prospect to a happy customer that refers you friends, family, and colleagues...then you want to read this book.
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2 out of 5 stars
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Doesn't cut it.
- De Anonymous Buyer en 05-24-16
De: Mike Kaplan
Lo que los oyentes dicen sobre The Sandler Rules
Con calificación alta para:
Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Anonymous User
- 05-01-19
Great for Beginning Sales People
This book is great at introducing effective sales principles even to a beginner. It even asks review questions which allows the listener to gage and review their comprehension. This is a book that I will probably wear out again and again and again... at least until I can quote the chapters verbatim or successfully retire from sales. Looking forward to reading additional Sandler books in the future! This is definitely a must buy for any beginner or seasoned professional!
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Gospelcoach
- 12-17-18
Right on time!!!
This book is a must have for any sales professional no matter where you in in your career. If you do (commit to) what is written, I confident success will find you.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- SKL
- 08-18-24
excellent, brief and concise
very traditional advice, does not try to upsell you into their expensive training program but gives you a good place to start in your own. if you've heard of them, start here
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Total5 out of 5 stars
- Paul
- 07-22-18
New to Sales and my first sales book
I purchased a franchise and find myself now wearing a salesman's hat. I have been and IT professional with an engineering degree and Master's in business for decades. If you are new to sales this is an excellent first book to start your sales career. I've been selling for Just 2 months and after reading the book found myself making quite a few errors. It's human nature. So I recommend this book for anyone new to the sales process or maybe someone who never had formalized sales training.
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esto le resultó útil a 3 personas
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Antonio Boyd
- 04-21-24
Easy to understand and follow.
I am enjoying the reinforcement! being objective in all we do. They are truly great life tips! "Be a great salesperson
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Sean G
- 01-18-22
Great selling advice
Timeless wisdom. Practical and modern approach to sales. I like how it is broken down into so many sections, makes this audio great for during lunch when I need a quick refresher on a couple rules.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Chris Johnson
- 01-09-20
Amazing Sales Training
I am a sales trainer, so I've read a lot of these sales books. This one stood out in a number of ways:
It is clear and thorough in it is explanations looking at each principle from different perspectives.
It also changes voices to keep your attention and help clarify each rule for you.
It also gets to the core issues most sales people struggle with and provides clear examples.
Overall: Amazing!!
I recommend this book and will likely listen to this again.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Anissa
- 05-11-19
49 ways to make you a better salesperson!
I have listened to this audio book 4 times now and it gets better everytime!
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Andrew
- 05-22-19
Useful!
Great book and I loved how it was structured. If you're in a sales career or related field, you should pick this one up.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Luis Urena
- 01-10-20
Great read
This was a great read. I recommend to any sales person out there. You can al
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