Social Business

Muhammad Yunus, the practical visionary who pioneered microcredit and won the 2006 Nobel Peace Prize for his world-changing efforts, here develops his revolutionary new concept that promises to redeem the failed promise of free enterprise: social business.

Dually armed with military and strategic prowess, the Wagner Group created a new market in a vast geopolitical landscape increasingly receptive to the promises of private actors. In this trailblazing account of the Group’s origins and operations, John Lechner—the only journalist to report across its many warzones—brings us on the ground to witness Wagner partner with fragile nation states, score access to natural resources, oust peacekeeping missions, and cash in on conflicts reframed as Kremlin interests.

Explore the revolutionary impact of AI on social media marketing and discover key trends that are shaping the future. From automating content creation and audience engagement to optimizing advertising strategies, this resource provides actionable insights to elevate your marketing game. Understand why integrating AI is crucial for generating income online and learn how businesses and creators are monetizing their social platforms effectively. Discover essential AI tools designed to streamline your marketing efforts, enhance customer engagement, and analyze performance metrics.

You've ventured into the world of social media marketing, where the landscape shifts faster than a trending hashtag. As you navigate this digital terrain, the challenges can seem overwhelming, but remember, every obstacle presents an opportunity for growth. Imagine transforming your fears into a robust strategy that not only engages your audience but also builds lasting relationships and drives conversions. The journey from a mere presence to a powerful brand identity begins with understanding the nuances of this dynamic environment. By embracing proven strategies, you'll unlock the ...

In Social, renowned psychologist Matthew Lieberman explores groundbreaking research in social neuroscience, revealing that our need to connect with other people is even more fundamental, more basic, than our need for food or shelter. Because of this, our brain uses its spare time to learn about the social world-other people and our relation to them.

Here is a concise, comprehensive overview of Wilber's revolutionary thought and its application in today's world. In A Theory of Everything, Wilber uses clear, nontechnical language to present complex, cutting-edge theories that integrate the realms of body, mind, soul, and spirit. He then demonstrates how these theories and models can be applied to real-world problems in areas such as politics, medicine, business, education, and the environment.

Unmasking the Social Engineer: The Human Element of Security focuses on combining the science of understanding nonverbal communications with the knowledge of how social engineers, scam artists, and con men use these skills to build feelings of trust and rapport in their targets. The author helps listeners understand how to identify and detect social engineers and scammers by analyzing their nonverbal behavior. Unmasking the Social Engineer shows how attacks work.

How can businesses and individuals harness the power of social media without expending excessive time and effort? Author Steve Miller contends that in many, or most situations, the time consuming strategy of trying to build a social media following will waste much time and result in few sales. He supports this position with research and practical examples. Instead of trying to build a following, most would do better following principles such as: "Go Where People Already Gather, Rather than Trying to Gather a Following Around Yourself" "Get Others Talking about Your Products, Rather than ...

Inside this book, you will uncover simplified, cutting-edge strategies specifically designed to fuel small business growth across SEO, AI, influencer, and social media marketing. Imagine transforming your digital presence without breaking the bank or getting lost in technical jargon. Now, it’s possible.

Why is Miami… Miami? What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do Ivy League schools care so much about sports? What is the Magic Third, and what does it mean for racial harmony? In this provocative new work, Malcolm Gladwell returns to the subject of social epidemics and tipping points, this time with the aim of explaining the dark side of contagious phenomena. Through a series of gripping stories, Gladwell traces the rise of a new and troubling form of social engineering

By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there's no one like Guy Kawasaki, the legendary former chief evangelist for Apple and a pioneer of business blogging, tweeting, Facebooking, Tumbling, and much more. Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he's ever met, to offer The Art of Social Media - the one essential guide to get the most bang for your time, effort, and money.

Simply broadcasting a message to millions by social media accomplishes little for most businesses. Dan S. Kennedy and Kim Walsh Phillips are here to tell it like it is: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct-response strategies you must employ with every social media campaign so you can stop accepting non-monetizable "likes" and "shares" as a return on your time.

This guide provides a professional approach to growing your social media presence through five key chapters. By following these steps, you can effectively grow your social media platform and enhance your online presence like you favorite business owner or social media influencer.

You're not just a business leader or an aspiring entrepreneur; you are a changemaker with the potential to drive significant impact. However, navigating the intricate paths of social entrepreneurship can feel daunting without a comprehensive roadmap. Inside this handbook, you'll uncover a step-by-step guide to transforming your innovative ideas into successful ventures while making a positive impact.

In today's fast-paced, competitive business environment, we all need to communicate clearly and use our time productively. Even seasoned writers will find tips, tools, and ideas in this book that can improve the quality - and reduce the quantity - of email in the workplace. This book will help you write concise, clear emails that advance your business needs.

Social media is becoming an essential component of every effective marketing plan in the current digital era. However, why should you devote your time and money to social media advertising? Its unmatched ability to engage your target market, increase brand recognition, and spur business expansion is the solution.

"The Social Media Consultant's Toolkit" is a comprehensive guide for anyone looking to build a successful social media consulting business. In today's digital age, social media plays a crucial role in the success of businesses, making social media consulting a high-demand field. This book provides essential resources and strategies to help you establish your brand, identify your target market, and create a strong social media strategy for your clients. The book starts with an introduction to social media consulting and its importance for businesses. It then covers the essential tools and ...

Karl Albrecht defines social intelligence (SI) as the ability to get along well with others while winning their cooperation. SI is a combination of sensitivity to the needs and interests of others, sometimes called your "social radar", an attitude of generosity and consideration, and a set of practical skills for interacting successfully with people in any setting. Social Intelligence provides a highly accessible and comprehensive model for describing, assessing, and developing social intelligence at a personal level.

How much do you know about the meat on your dinner plate? Journalist Christopher Leonard spent more than a decade covering the country's biggest meat companies, including four years as the national agribusiness reporter for the Associated Press. Now he delivers the first comprehensive look inside the industrial meat system, exposing how a handful of companies executed an audacious corporate takeover of the nation's meat supply.

The Social Media Management Handbook provides a complete toolbox for defining and practicing a coherent social media strategy. It is a comprehensive resource for bringing together such disparate areas as IT, customer service, sales, communications, and more to meet social media goals. Wollan and Smith and their Accenture team explain policies, procedures, roles and responsibilities, metrics, strategies, incentives, and legal issues that may arise.