Global Marketing

Unlock the secrets to thriving in the world’s most dynamic arenas with "Global Markets." This comprehensive guide takes you on an enlightening journey, from the historic Silk Roads to today’s intricate digital pathways, revealing the evolution of international trade like never before. Each chapter is a stepping stone, expertly crafted to equip you with the knowledge and strategies essential for international success. Dive into the nuances of global market dynamics and grasp the pivotal role of international trade in the modern economic landscape. Learn how to identify and exploit ...

A domestic strategy and only one language means lost revenue and missed opportunities. Your business could be exploding on a global level. If your business wants international growth across borders into global industries, pursuing buyers without considering their culture or by using a machine translation hurts your efforts. A solid strategy with high-quality, culturally adapted content and translations connects you to prospective buyers online and leads to completed sales.

Marx and Engels were right when they observed in the Communist Manifesto that free markets had in a short time created greater prosperity and more technological innovation than all previous generations combined. A century and a half later, all the evidence shows that capitalism has lifted millions and millions from hunger and poverty. Today's story about global capitalism, shared by right-wing and left-wing populists, but also by large sections of the political and economic establishment, does not deny that prosperity has been created, but it says it ended up in far too few hands.

The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.

Sixty percent of humanity - some four-point-three billion people - live in debilitating poverty. The standard development narrative suggests that alleviating poverty in poor countries is a matter of getting the internal policies right, combined with aid from rich countries. But anthropologist Jason Hickel argues that this approach misses the broader political forces at play. Global poverty - and the growing divide between "developing" and "developed" countries - has to do with how the global economy has been designed over the course of 500 years. Global inequality doesn't just exist; it has been created.

Art today is defined by its relationship to money as never before. Prices of living artists' works have been driven to unprecedented heights, conventional boundaries within the art world have collapsed, and artists now think ever more strategically about how to advance their careers. Artists no longer simply make art, but package, sell, and brand it. Noah Horowitz exposes the inner workings of the contemporary art market, explaining how this unique economy came to be, how it works, and where it's headed.

Unlock the secrets of thriving in today’s dynamic global environment with "Global Markets Unlocked," the definitive guide for investors seeking to navigate the diverse and complex landscape of emerging markets. If you’re looking to broaden your investment horizons and capitalize on the next wave of economic growth, this book is your compass. Step into the world of emerging markets, where opportunities and challenges abound. Understand not just the what, but the why—why emerging markets are not to be overlooked by savvy investors and what risks and rewards they present. "Global Markets...

If you’re looking for easy ways to make money with ClickBank and affiliate marketing, I have a special underground and unseen method that no one is doing, and it has huge potential for early adopters to make money. This method is possible because it doesn’t require any effort on your side, as we’re going to be using AI affiliate robots that will do all the heavy lifting for us. In fact, it’s very easy to accomplish, and I’m going to show you step by step on my laptop. I just have to warn you, this is a very powerful method, so please use it in a legitimate way. Don’t use it to ...

Author and veteran trader Troy Noonan draws on his decades-long career spent in the trenches of the foreign currency markets to outline the exact path that new forex traders should take. The book presents insights distilled from thousands of trades on the global forex markets, including guidance on technical and fundamental analysis, interpreting charts, and mastering the psychology of successful forex traders.

In 2015, the anonymous leak of the Panama Papers brought to light millions of financial and legal documents exposing how the superrich hide their money using complex webs of offshore vehicles. Spiderweb Capitalism takes you inside this shadow economy, uncovering the mechanics behind the invisible, mundane networks of lawyers, accountants, company secretaries, and fixers who facilitate the illicit movement of wealth across borders and around the globe. Hoang reveals the strategies and examines the moral dilemmas of making money in legal, financial, and political gray zones.

On May 6, 2010, financial markets around the world tumbled simultaneously and without warning. In the span of five minutes, a trillion dollars of valuation was lost. The Flash Crash, as it became known, represented the fastest drop in market history. When share values rebounded less than half an hour later, experts around the globe were left perplexed. A real-life financial thriller, Flash Crash uncovers the remarkable, behind-the-scenes narrative of a mystifying market crash, a globe-spanning investigation into international fraud, and the man at the center of them both.

New for 2023! Bring your business to new heights with this comprehensive guidebook on utilizing social media to promote your brand and increase revenue!

This revised and updated edition of Inside the House of Money lifts the veil on the typically opaque world of hedge funds, offering a rare glimpse at how today's highest-paid money managers approach their craft. Now with new commentary, author Steve Drobny takes you even further into the hedge fund industry. He demystifies how these star traders make billions for their well-heeled investors, revealing their theories, strategies, and approaches to markets.

Are you tired of making mistakes, earning less, or not hitting your daily or monthly targets because of employing average techniques? Are you ready to take your game a notch higher and learn new advanced strategies, secrets, and tips to improve your winning probability and make more money? If so, you’ve come to the right place.

"Global Commerce: Navigating the International Business Landscape" is a comprehensive guide to navigating the complex world of international business. Written for students, professionals, and entrepreneurs alike, this book provides a thorough exploration of the key concepts, strategies, and challenges of conducting business in the global marketplace. From understanding the fundamentals of international trade and finance to mastering cross-cultural communication and global leadership, this book covers a wide range of topics essential for success in international business. Readers will learn ...

Today, brands have become even more important than the products they represent: Their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, consistent enough so that consumers who travel physically or virtually won’t be confused, and focused enough to provide clear differentiation from the competition.

Conventional wisdom says most startups need to be in Silicon Valley, started by young engineers around a sexy new idea and backed by VC funding. But as Mikkel Svane reveals in Startupland, the story of founding Zendesk was anything but conventional. Founded in a Copenhagen loft by three 30-something friends looking to break free from corporate doldrums, Zendesk Inc. became one of the hottest enterprise software companies, rapidly growing with customers in 150 countries. But its success was anything but predestined.

Dr. Henry Kaufman is the most famous economist Wall Street has ever seen, renowned well beyond the financial industry. He was the subject of New Yorker cartoons, had cameos in drama productions and two seminal literary works of the 1980s, was subject to death threats, and enjoyed the nickname "Dr. Doom." His pinnacle of influence arrived on August 17, 1982. That single day turned out to be the beginning of the world that we now live in.

The spread of Tech innovation has transformed the business ecosystem. Disruptive technologies have permeated all industries and continue to generate unprecedented changes in creativity, across all functions, solving consumer problems, and growing business sales in ways never thought possible before. For example, Uber has disrupted the taxi industry because it has used innovative digital technology to offer something that is cheaper and easier to handle. Some organizations are accomplishing their objectives by leading their industries in technology innovation, while others continue to ...

With millions of people who exchange dollars in the online trading market, any investor should understand that there is a huge potential worth taking advantage of in trading. One important question that new traders should ask themselves is whether trading is the right activity for them. Before you engage in trading, you should have the right reasons why you need to trade. In this case, it could be that you want to grow your capital and open a thriving business. Also, you might be willing to trade for the benefit of gaining experience out of it.