A well-crafted social media brand can increase brand visibility and awareness exponentially. This week on Wealth Pathways: The Affluence Science Insights Podcast, host Marie Stella is joined by digital marketing lecturer Dr. Anushka Siriwardana to learn more about what makes social media marketing work for a lucrative business.

A skilled and experienced lecturer, researcher, and leader, Anushka Siriwardana holds a Ph.D. in digital marketing, where she investigated the impact of social media strategies on e-brand trust and consumer-brand relationships. Impressively, her research has led to multiple publications in accepted Sri Lankan university journals and has contributed to the advancement of knowledge and practice in the field of e-marketing. Additionally, Anushka has a keen interest in exploring new trends and opportunities in the global business environment.

In this episode, Dr. Anushka Siriwardana breaks down the key principles of social media marketing, and details what businesses need to consider when crafting their social media direction and content. For businesses targeted towards affluent audiences, she reveals the unique challenges luxury brands face when crafting a strong social media presence and offers advice for managing them.

Together, Marie and Dr. Anushka Siriwardana discuss the hallmarks of an effective social media marketing plan, as well as useful habits to practice for a better grasp of social media marketing. So, if you’re looking to elevate your social media game, or simply curious about the inner workings of your favorite social media brand pages, tune in this week for an episode teeming with social media marketing tips!

Follow Dr. Anushka Siriwardana’s work: https://www.rmit.edu.vn/profiles/s/anushka-siriwardana

Connect with Dr. Anushka Siriwardana via LinkedIn: https://www.linkedin.com/in/dr-anushka-siriwardana-580292204/

Produced by the Affluence Science Labs, a division of LMSL, the Life Management Science Labs.

Explore LMSL at https://lifemanagementsciencelabs.com/ and visit https://affluence.lifemanagementsciencelabs.com/ for additional information about Affluence Science Labs.

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In an era of constant change, the ability to adapt is no longer optional—it’s essential. Leaders who embrace flexibility and resilience will be the ones shaping the future of work. In this episode of Wealth Pathways: The Affluence Science Insights Podcast, host Sabrina Oktavelia sits down with Dr. Ruchi Sinha to explore the power of adaptive leadership in navigating today’s dynamic professional landscape.

Dr. Ruchi Sinha is an Associate Professor at Nanyang Technological University Business School, specializing in organizational psychology, leadership, and negotiation. A highly sought-after speaker and consultant, she blends academic research with real-world application to help leaders build trust and make informed decisions. She has worked with government agencies, Fortune 500 companies, and startups, offering expertise in leadership and team dynamics.

In this episode, Dr. Ruchi Sinha shares insights into understanding the differences between adaptability, flexibility and agility, adaptability in managing a team's voice, and exploring new indexes to measure employee’s performance. Whether you’re an executive, manager, or aspiring leader, this conversation will equip you with strategies to thrive.

Together, Sabrina and Dr. Ruchi Sinha explore the practices and habits needed to become a more adaptive leader. So, tune in for an enlightening discussion on the future of work and what it takes to lead with adaptability!

Follow Dr. Ruchi Sinha’s work: https://www.ruchisinha.com/ Connect with Dr. Ruchi Sinha via LinkedIn: https://www.linkedin.com/in/ruchi-sinha-6496489/

Produced by the Affluence Science Labs, a division of LMSL, the Life Management Science Labs.

Explore LMSL at https://lifemanagementsciencelabs.com/ and visit https://affluence.lifemanagementsciencelabs.com/ for additional information about Affluence Science Labs.

Follow us on social media to stay updated: YouTube: https://www.youtube.com/@AffluenceScienceLabs Facebook: https://www.facebook.com/affluence.science.labs/ Instagram: https://www.instagram.com/affluence.science.labs/ LinkedIn: http://linkedin.com/showcase/affluence-science-labs Twitter: https://twitter.com/AFScienceLabs TikTok: http://www.tiktok.com/@affluence.science.labs

You can also subscribe and listen to our podcasts on your preferred podcasting platforms: Apple Podcasts: https://podcasts.apple.com/us/podcast/wealth-pathways-the-affluence-science-insights-podcast/id1776049410/ Spotify: https://open.spotify.com/show/1sjHkrJioQi1EPqifOtOCB/ Amazon: https://music.amazon.com/podcasts/b42ff29e-5f29-444d-8d81-dbdf2b8ac287/wealth-pathways-the-affluence-science-insights-podcast/ iHeart Radio: https://www.iheart.com/podcast/1323-wealth-pathways-the-afflu-231093343/ Podbean: https://affluencescienceinsights.podbean.com/ PlayerFM: https://player.fm/series/wealth-pathways-the-affluence-science-insights-podcast/ Podchaser: https://www.podchaser.com/podcasts/wealth-pathways-the-affluence-5871405/

While academic education is undeniably paramount, professional education and applied learning are the keys to bringing one’s career to new heights. In this episode of Wealth Pathways: The Affluence Science Insights Podcast, host Marie Stella interviews educational psychologist Lori Simons, Ph.D., LPC on how to stay ahead of the curve through professional education and applied learning.

Currently sitting on the faculty of Widener University as an internship coordinator in the psychology department, Lori Simons, Ph.D., LPC is dedicated to ensuring that students gain a deep and wide understanding on real-world conditions and implications. As an educational psychologist, she believes that research — both quantitative and qualitative — is meaningful in improving teaching methods and student learning.

In this episode, Lori Simons, Ph.D., LPC highlights the key differences between traditional academic learning and applied learning in professional settings, asserting that she strongly believes that both models should be blended. Additionally, for those who have not been afforded the opportunity to do so in their educational journey, she offers advice on exploring professional education or experiential learning.

Together, Marie and Lori Simons, Ph.D., LPC weigh up various practices and habits that may prove useful in re-evaluating and improving career skills. So, tune in for a detailed and awe-inspiring episode on taking your career to the next level!

Follow Lori Simons, Ph.D., LPC's work: Office Hours Zoom Link: https://widener.zoom.us/j/5752489829 Email: lnsimons@widener.edu

Produced by the Affluence Science Labs, a division of LMSL, the Life Management Science Labs.

Explore LMSL at https://lifemanagementsciencelabs.com/ and visit https://affluence.lifemanagementsciencelabs.com/ for additional information about Affluence Science Labs.

Follow us on social media to stay updated: YouTube: https://www.youtube.com/@AffluenceScienceLabs Facebook: https://www.facebook.com/affluence.science.labs/ Instagram: https://www.instagram.com/affluence.science.labs/ LinkedIn: http://linkedin.com/showcase/affluence-science-labs Twitter: https://twitter.com/AFScienceLabs TikTok: http://www.tiktok.com/@affluence.science.labs

You can also subscribe and listen to our podcasts on your preferred podcasting platforms: Apple Podcasts: https://podcasts.apple.com/us/podcast/wealth-pathways-the-affluence-science-insights-podcast/id1776049410/ Spotify: https://open.spotify.com/show/1sjHkrJioQi1EPqifOtOCB/ Amazon: https://music.amazon.com/podcasts/b42ff29e-5f29-444d-8d81-dbdf2b8ac287/wealth-pathways-the-affluence-science-insights-podcast/ iHeart Radio: https://www.iheart.com/podcast/1323-wealth-pathways-the-afflu-231093343/ Podbean: https://affluencescienceinsights.podbean.com/ PlayerFM: https://player.fm/series/wealth-pathways-the-affluence-science-insights-podcast/ Podchaser: https://www.podchaser.com/podcasts/wealth-pathways-the-affluence-5871405/