In this solo episode of Uncopyable Women in Business, I break down the classic sales principle of know, like, and trust—and add a critical fourth factor: remember.

This has been on my mind! Someone on LinkedIn (no names mentioned) shared this opinion: It ALL comes down to Trust. Being Known, Liked, and Trusted aren't important!

Well, I, Muffler Mama, disagree!

Listen in as I give you the TRUTH - aka my opinion - lol).
I break it all down in my podcast episode. I tell you why I think all FOUR (including "Remembered" are critical if you want to maximize success. I share a couple of personal examples. Plus...why I think ignoring all but trust gives you an Uncopyable DISadvantage.

Check it out. Then, go out and do what it takes to be Known, Liked, Trusted and Remembered. It takes all four to be Uncopyable.

(Winner winner, chicken dinner!)

Kay Miller interviews women in sales with proven track records, as they share their experiences, success strategies and tools you can use to crush your sales goals. Kay has a history of sales success, earning the nickname “Muffler Mama” when she sold more automotive mufflers than anyone in the world. Kay and her guests deliver actionable insights and real-world tools that will help you overcome obstacles, adopt a winning mindset, and maximize your sales results.

Kay is the author of the book, Uncopyable Sales Secrets – How to Create an Unfair Advantage and Outsell the Competition. Go to Amazon.com and search “Uncopyable Sales Secrets” to order the book, or click the link below.

Contact:
kay@uncopyablesales.com
linkedin.com/in/millerkay
Order Uncopyable Sales Secrets: amzn.to/35dGlYZ

Nicole Spiegel-Gotsch is in the hot seat—get ready for her unfiltered answers to these must-know questions!

1. What did you want to be when you grew up?
2. What’s something you want to do that you haven't yet?
3. What's something you like about yourself?
4. What's something about yourself you'd like to change?
5. What's your favorite vacation spot?

About Nicole:

Nicole Spiegel-Gotsch is the founder and CEO of HelloMavyn®, a consultancy dedicated to empowering women entrepreneurs by helping them master their marketing strategies. Her career began during the tech boom of the 1990s at a new media nonprofit, after which she transitioned to advertising and promotion at a major publishing house. In 2007, Nicole left the corporate world to pursue entrepreneurship, simultaneously earning a Master of Arts in Graphic Communications Management & Technology from New York University, where she focused her capstone project on barriers to women's entrepreneurship.

Reach Nicole:

LinkedIn

HelloMavyn

Kay Miller interviews women in sales with proven track records, as they share their experiences, success strategies and tools you can use to crush your sales goals. Kay has a history of sales success, earning the nickname “Muffler Mama” when she sold more automotive mufflers than anyone in the world. Kay and her guests deliver actionable insights and real-world tools that will help you overcome obstacles, adopt a winning mindset, and maximize your sales results.

Kay is the author of the book, Uncopyable Sales Secrets – How to Create an Unfair Advantage and Outsell the Competition. Go to Amazon.com and search “Uncopyable Sales Secrets” to order the book, or click the link below.

Contact:
kay@uncopyablesales.com
linkedin.com/in/millerkay
Order Uncopyable Sales Secrets: amzn.to/35dGlYZ

Jana Franklin is in the hot seat—get ready for her unfiltered answers to these must-know questions!

1. What did you want to be when you grew up?
2. What’s something you want to do that you haven't yet?
3. What's something you like about yourself?
4. What's something about yourself you'd like to change?
5. What's your favorite vacation spot?

About Jana:

Jana Franklin is a dynamic entrepreneur with a proven track record of growing successful businesses. From owning Fantastic Sam’s and Jimmy John’s franchises to co-founding CEO Concierge, she excels at building and scaling ventures. CEO Concierge, launched in 2023, connects executives with top-tier virtual assistants, streamlining operations and boosting productivity.

As the Past President of Entrepreneurs Organization St. Louis, Jana is a passionate advocate for business owners, balancing leadership with her roles as a mother, wife, and community supporter. Her journey is a testament to resilience, innovation, and a relentless drive for success.

Contact Jana:

LinkedIn

CEO Concierge

Kay Miller interviews women in sales with proven track records, as they share their experiences, success strategies and tools you can use to crush your sales goals. Kay has a history of sales success, earning the nickname “Muffler Mama” when she sold more automotive mufflers than anyone in the world. Kay and her guests deliver actionable insights and real-world tools that will help you overcome obstacles, adopt a winning mindset, and maximize your sales results.

Kay is the author of the book, Uncopyable Sales Secrets – How to Create an Unfair Advantage and Outsell the Competition. Go to Amazon.com and search “Uncopyable Sales Secrets” to order the book, or click the link below.

Contact:
kay@uncopyablesales.com
linkedin.com/in/millerkay
Order Uncopyable Sales Secrets: amzn.to/35dGlYZ

In this episode, I sit down with Nicole Spiegel Gotsch, founder and CEO of Hello Maven, a consultancy dedicated to helping women entrepreneurs master their marketing strategies. Nicole shares insights from her journey through the corporate world, nonprofits, and entrepreneurship since 2007. We dive into the power of listening in sales, how to confidently handle objections, and why dialing in on your ideal customer (or “moose” as I like to say!) is essential for growth.

Nicole also opens up about balancing business ownership while managing chronic health challenges—and how being real and authentic helps her connect with clients on a deeper level.

If you're ready to sharpen your sales, marketing, and mindset skills with actionable advice, you’re going to love this conversation!

About Nicole:

Nicole Spiegel-Gotsch is the founder and CEO of HelloMavyn®, a consultancy dedicated to empowering women entrepreneurs by helping them master their marketing strategies. Her career began during the tech boom of the 1990s at a new media nonprofit, after which she transitioned to advertising and promotion at a major publishing house. In 2007, Nicole left the corporate world to pursue entrepreneurship, simultaneously earning a Master of Arts in Graphic Communications Management & Technology from New York University, where she focused her capstone project on barriers to women's entrepreneurship.

Reach Nicole:

LinkedIn

HelloMavyn

Kay Miller interviews women in sales with proven track records, as they share their experiences, success strategies and tools you can use to crush your sales goals. Kay has a history of sales success, earning the nickname “Muffler Mama” when she sold more automotive mufflers than anyone in the world. Kay and her guests deliver actionable insights and real-world tools that will help you overcome obstacles, adopt a winning mindset, and maximize your sales results.

Kay is the author of the book, Uncopyable Sales Secrets – How to Create an Unfair Advantage and Outsell the Competition. Go to Amazon.com and search “Uncopyable Sales Secrets” to order the book, or click the link below.

Contact:
kay@uncopyablesales.com
linkedin.com/in/millerkay
Order Uncopyable Sales Secrets: amzn.to/35dGlYZ

In this episode of Uncopyable Women in Business, I chat with Jana Franklin, founder and CEO of CEO Concierge, a virtual assistant company that helps CEOs and entrepreneurs reclaim their time. Jana is also a Jimmy John’s franchise owner and past president of the St. Louis Entrepreneurs’ Organization. We discuss her journey, the power of virtual assistants, and how delegation fuels business growth. We discuss:

• How Jana transitioned from running franchises to launching CEO Concierge
• Why hiring a VA can be a game-changer for entrepreneurs
• How CEO Concierge matches clients with the right assistant
• The benefits of hiring VAs from the Philippines
• The importance of delegation and staying in your lane

About Jana:

Jana Franklin is a dynamic entrepreneur with a proven track record of growing successful businesses. From owning Fantastic Sam’s and Jimmy John’s franchises to co-founding CEO Concierge, she excels at building and scaling ventures. CEO Concierge, launched in 2023, connects executives with top-tier virtual assistants, streamlining operations and boosting productivity.

As the Past President of Entrepreneurs Organization St. Louis, Jana is a passionate advocate for business owners, balancing leadership with her roles as a mother, wife, and community supporter. Her journey is a testament to resilience, innovation, and a relentless drive for success.

Contact Jana:

LinkedIn

CEO Concierge

Kay Miller interviews women in sales with proven track records, as they share their experiences, success strategies and tools you can use to crush your sales goals. Kay has a history of sales success, earning the nickname “Muffler Mama” when she sold more automotive mufflers than anyone in the world. Kay and her guests deliver actionable insights and real-world tools that will help you overcome obstacles, adopt a winning mindset, and maximize your sales results.

Kay is the author of the book, Uncopyable Sales Secrets – How to Create an Unfair Advantage and Outsell the Competition. Go to Amazon.com and search “Uncopyable Sales Secrets” to order the book, or click the link below.

Contact:
kay@uncopyablesales.com
linkedin.com/in/millerkay
Order Uncopyable Sales Secrets: amzn.to/35dGlYZ

Katie Malloy is in the hot seat—get ready for her unfiltered answers to these must-know questions!

1. What did you want to be when you grew up?
2. What’s something you want to do that you haven't yet?
3. What's something you like about yourself?
4. What's something about yourself you'd like to change?
5. What's your favorite vacation spot?

About Katie Malloy:

Katie Malloy is the Office Manager at Elite Heating & Cooling, a family-owned company serving Wentzville, Missouri, and the surrounding St. Charles and St. Louis counties since 2003. Elite specializes in commercial and residential heating, cooling, and commercial refrigeration services.

Plays a key role in both sales and recruiting refrigeration service technicians.
She is also actively involved in community engagement, representing Elite Heating & Cooling in initiatives like the "Meet Your Neighbors" series.

Katie’s dedication to excellence and her contributions to the industry have earned her recognition, including being named Woman of the Year.

Learn more about Katie:

Website

LinkedIn

YouTube

Kay Miller interviews women in sales with proven track records, as they share their experiences, success strategies and tools you can use to crush your sales goals. Kay has a history of sales success, earning the nickname “Muffler Mama” when she sold more automotive mufflers than anyone in the world. Kay and her guests deliver actionable insights and real-world tools that will help you overcome obstacles, adopt a winning mindset, and maximize your sales results.

Kay is the author of the book, Uncopyable Sales Secrets – How to Create an Unfair Advantage and Outsell the Competition. Go to Amazon.com and search “Uncopyable Sales Secrets” to order the book, or click the link below.

Contact:
kay@uncopyablesales.com
linkedin.com/in/millerkay
Order Uncopyable Sales Secrets: amzn.to/35dGlYZ

I’m excited to bring you this episode of Uncopyable Women in Business, featuring Katie Malloy from Elite Heating and Cooling. Katie is a powerhouse in sales, marketing, social media, and community outreach—all while working in a traditionally male-dominated industry.

Katie and I dive into how she builds trust with customers, focusing on education over pressure when it comes to major home investments like heating and cooling systems. She shares her approach to using humor on social media, creating memorable content that connects with homeowners.

We also talk about her recognition as Woman of the Year by Little Black Book Women in Business, and the importance of women supporting women. Katie opens up about balancing work, family, and her passion for empowering the next generation—including her four daughters and son.

This episode is packed with insights on building relationships, selling with integrity, and creating an uncopyable advantage.

About Katie Malloy:

Katie Malloy is the Office Manager at Elite Heating & Cooling, a family-owned company serving Wentzville, Missouri, and the surrounding St. Charles and St. Louis counties since 2003. Elite specializes in commercial and residential heating, cooling, and commercial refrigeration services.

Plays a key role in both sales and recruiting refrigeration service technicians.
She is also actively involved in community engagement, representing Elite Heating & Cooling in initiatives like the "Meet Your Neighbors" series.

Katie’s dedication to excellence and her contributions to the industry have earned her recognition, including being named Woman of the Year.

Learn more about Katie:

Website

LinkedIn

YouTube

Kay Miller interviews women in sales with proven track records, as they share their experiences, success strategies and tools you can use to crush your sales goals. Kay has a history of sales success, earning the nickname “Muffler Mama” when she sold more automotive mufflers than anyone in the world. Kay and her guests deliver actionable insights and real-world tools that will help you overcome obstacles, adopt a winning mindset, and maximize your sales results.

Kay is the author of the book, Uncopyable Sales Secrets – How to Create an Unfair Advantage and Outsell the Competition. Go to Amazon.com and search “Uncopyable Sales Secrets” to order the book, or click the link below.

Contact:
kay@uncopyablesales.com
linkedin.com/in/millerkay
Order Uncopyable Sales Secrets: amzn.to/35dGlYZ

Time to get personal! Hear Dr. Kate Dee's answers to these questions:

1. What did you want to be when you grew up?
2. What’s something you want to do that you haven't yet?
3. What's something you like about yourself?
4. What's something about yourself you'd like to change?
5. What's your favorite vacation spot?

About Dr. Kate Dee:

Dr. Kate Dee is the author of the aesthetics industry exposé, Medspa Mayhem, and founder of Glow Medispa, where she performs all aspects of medical aesthetics, from injectables and skin care to lasers and body sculpting. A graduate of Yale, she earned a BS in biology in 1989 and her MD there in 1994. In addition to her medical practice, Dr. Dee has a special interest in business ethics and the medicolegal aspects of practicing aesthetic medicine.

Reach Dr. Kate Dee:

Website

Book

Instagram

Facebook

Kay Miller interviews women in sales with proven track records, as they share their experiences, success strategies and tools you can use to crush your sales goals. Kay has a history of sales success, earning the nickname “Muffler Mama” when she sold more automotive mufflers than anyone in the world. Kay and her guests deliver actionable insights and real-world tools that will help you overcome obstacles, adopt a winning mindset, and maximize your sales results.

Kay is the author of the book, Uncopyable Sales Secrets – How to Create an Unfair Advantage and Outsell the Competition. Go to Amazon.com and search “Uncopyable Sales Secrets” to order the book, or click the link below.

Contact:
kay@uncopyablesales.com
linkedin.com/in/millerkay
Order Uncopyable Sales Secrets: amzn.to/35dGlYZ