Nicky and Ness dive deep into the world of AI with Leanne Shelton, exploring how businesses can integrate AI without losing the human touch. We kick off the discussion by addressing the overwhelming pressure many feel in experimenting with AI tools and Leanne’s advice to start small. From simple tasks like email editing to gradually incorporating tools like Microsoft Copilot or OpenAI, she emphasizes the importance of easing into AI usage.
We then delve into the core principle of using AI to enhance, not replace human efforts. Leanne passionately discusses how relying entirely on AI can lead to generic, lifeless outputs and highlights the importance of training AI tools to reflect your brand’s distinct voice, style, and audience. This approach ensures that your unique expertise and experience shine through, maintaining the authenticity of your content.
Our conversation also touches on the irreplaceable value of human connection, especially in an era of advanced AI technologies like deep fakes. Leanne predicts a resurgence of traditional face-to-face interactions to build trust, which is becoming increasingly vital. She shares her insights on potential future trends, such as agentic AI, which aims to automate backend processes but still requires substantial human oversight to ensure quality and ethical standards.
The episode addresses the cautious approach of Australian and New Zealand businesses towards AI adoption, suggesting a slow yet inevitable shift as security concerns are resolved. Leanne offers practical advice for business leaders hesitant about AI, stressing that while tools may evolve, the fundamental concepts of responsible and effective AI usage will remain relevant.
Leanne wraps up with actionable steps listeners can take within 24 hours to become more comfortable with AI, such as experimenting with different tones and styles to see how AI adjusts its outputs. This hands-on exercise helps users understand the importance of precise input to achieve desired results.
Tune in for a rich discussion filled with expert tips, ethical considerations, and strategic insights to help you navigate the evolving AI landscape without losing your brand's human essence.
Leanne's website - https://humanedgeai.com/
Learn more about Nicky and Ness https://businesstogether.com.au
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Music by Jules Miklos-Woodley