Episodios

  • Ep226 - From Passion to Prosperity: Mastering Your Message & Visibility with Stacey Brass-Russell
    Mar 5 2025
    What is the lifeblood of any thriving business? Messaging and visibility. The right message attracts the right audience, and showing up boldly ensures they actually hear it. But too often, entrepreneurs struggle to clearly articulate what they do—and fear holds them back from putting themselves out there. In this episode, I sit down with Stacey Brass-Russell, a business and life coach who helps entrepreneurs craft powerful messaging, create aligned offers, and confidently show up in their businesses. She’s also the host of the Passionate & Prosperous podcast, where she shares strategies for building a business that feels as good as it looks. I invite you to join me and Stacey today as we talk about: 💡 Your message isn’t about you—it’s about THEM! Speak to what your audience truly wants, not just what you want to say. 🔥 Visibility fear? Flip the script. Instead of worrying about what others think, focus on how you’re helping by showing up. 🎤 Want to get booked, sell more, or grow your brand? Nail your message FIRST, or your marketing will fall flat. 🚀 Stop waiting to feel “ready.” Confidence comes after action, not before—so take the leap! 📖 Your story is your superpower. People connect with you before they ever buy from you. Own your journey! 🧠 Think like your future self. The version of you who already made it would tell you to start NOW. ✨ Every big transformation starts with one decision. Will today be the day you decide to show up differently? You have a message that needs to be heard, and people are waiting for what only you can offer. The only way to make an impact is to step up, get visible, and start telling your story. Don’t let fear hold you back—just start. Your audience is out there, and they need to hear from you. 🔗 Connect with Stacey Brass-Russell: Website & Free Resources: staceybrassrussell.com Podcast – Passionate & Prosperous: Listen Here Instagram: @staceybrassrussell Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h y 9 m
  • Ep225 - Increasing Your Digital Footprint with Content Creation to Create SUCCESS in 2025
    Feb 26 2025
    In today’s digital age, having a strong online presence isn’t just optional—it’s essential. Your digital footprint is the content, stories, and expertise you share online that allow people to find and connect with you. Whether you’re an entrepreneur, speaker, author, or business owner, the way people discover and trust you has changed. If you’re not actively shaping your digital presence, you’re missing out on opportunities to grow your influence and impact. In this episode of The Inside Story Podcast, I break down why increasing your digital footprint is so important in 2025 and beyond. I share insights from a game-changing conversation with Daniel Priestley on Diary of a CEO and give you practical steps to make sure your online presence works for you—not against you. Hit PLAY to hear: Why your digital footprint is your new handshake – If people can’t find you online, they’ll move on to someone they can. The “day off” test – Could someone spend an entire day exploring your content and truly get to know you? Simple, strategic ways to boost your visibility – No, you don’t need to be on every platform, but you do need a plan. How to create and repurpose content without burning out – Work smarter, not harder. Why NOW is the perfect time to start showing up online – You haven’t missed the boat—there’s still room for you to stand out. If you’re ready to take your digital presence to the next level, this episode is packed with inspiration and action steps. Plus, I link to the Diary of a CEO episode that sparked this conversation—so you can dive even deeper. Listen in, and then let’s get to work on amplifying your story! Episode links Listen to the Diary of a CEO podcast episode with Daniel Priestley >> here << Need some help with your content creation? Join the Visibility Accelerator where I help you map out your content every month!! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    34 m
  • Ep224 - Building Confidence in Public Speaking with Improv, with Brian McCarthy
    Feb 12 2025
    Public speaking is one of the most common fears, but what if there was a way to make it easier (and even fun)? Improv, the art of spontaneous storytelling, can help you become a more confident speaker by teaching you to think on your feet, embrace the unexpected, and trust yourself in the moment. Whether you’re standing on a big stage, leading a meeting, or introducing yourself at a networking event, learning to roll with the punches can make all the difference. In this episode of The Inside Story Podcast, I sit down with Brian McCarthy, a mindset coach with a love for improv, to talk about how improv techniques can help you become a stronger, more confident speaker. Brian shares his personal journey of overcoming shyness, the lessons improv has taught him, and practical exercises you can try to boost your own confidence in speaking. This was such a fun conversation, and I’d love for you to join me and Brian as we talk about: 🎭 How improv helps you stop overthinking and just start speaking 😨 Breaking down the fear of public speaking—turns out, it’s not as scary as we think! 🛠️ Simple improv exercises you can do at home to improve your speaking skills 🎤 What to do if you freeze up on stage (hint: it’s not the end of the world!) 🤝 Why networking is just another form of improv and how to start conversations with ease 🚀 How getting more practice (a.k.a. “getting in the reps”) will make you unstoppable 😆 A hilarious “gibberish speech” exercise that will change the way you see public speaking forever 🔥 The real secret to confidence: leaning into the unexpected and owning the moment The next time you’re given the chance to share your story—whether on stage, in a meeting, or even just at a dinner party—go for it! Confidence isn’t about being perfect; it’s about trusting yourself and taking the leap. Try some of Brian’s improv-inspired techniques, get those reps in, and watch how much easier it becomes. Now, go out there and own your stage! Interview links: Website: McCarthyMindsetCoaching.com Email: brian@mccarthymindsetcoaching.com Free Guide: Breathing Room Ready to go ‘next level’ with your visibility, crush the stage with your story, and add new massive revenue to your business? Book a call with me >> here << and let’s explore the opportunities waiting for you inside the Speak Easy! Our next cohort starts February 12th. Interested in joining The Prosper Network? Find out more and sign up >> here << Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h y 9 m
  • Ep223 - Sisters Doing Business Together with Krissy & Claire of K+C Creative
    Feb 5 2025
    Running a business is one thing, but running it with your sibling? That’s a whole different level! Sisters Krissy Chin and Claire VanBemmelen have built multiple businesses together, and through trial, error, and plenty of laughs, they’ve mastered the art of balancing family and entrepreneurship. Their secret? Playing to their strengths—Krissy is the big-picture strategist, while Claire is the creative branding expert. And now, they’re on a mission to help other business owners create websites and brands that truly feel like them. For this episode of The Inside Story Podcast, I sat down with Krissy and Claire from K&C Creative to talk about what it takes to build a strong online presence and a thriving business partnership. From website strategy to branding tips—and a few sisterly debates along the way—this conversation is packed with valuable insights for business owners at any stage. Krissy and Claire shared more than a few nuggets of wisdom in this conversation, so I invite you to listen in as we talk about: 👯‍♀️ Could you work with your sibling? Krissy and Claire spill the truth about running a business together. 🌟 Your website should be your #1 employee! Find out why having a strong online presence matters more than ever. 🎨 Branding is more than pretty colors—it’s about connection! Learn how to make your website feel like you. ✍️ Stuck on website copy? AI to the rescue! Krissy shares how ChatGPT makes writing your site a breeze. 🛠 The one-page website hack! No more excuses—get your brand online fast with this simple solution. 🔄 Business (and branding) evolves! Why your website should grow with you and not stay stuck in time. 💻 Want a shortcut to a polished website? The sisters share a game-changing tool to help you launch with confidence. Family and business can mix—if you do it right! Krissy and Claire prove that with the right balance of creativity, strategy, and communication, anything is possible. Whether you’re working with family or building a brand solo, the key is to stay authentic, take action, and keep evolving. Tune in now for a behind-the-scenes look at their journey and get inspired to take your own brand to the next level! Interview links Connect with Krissy and Claire at K+C Creative https://www.kandccreative.com/ Krissy on LinkedIn https://www.linkedin.com/in/krissy-chin-551879181/ Claire on LinkedIn https://www.linkedin.com/in/clairevanbemmelen/ Ready to go ‘next level’ with your visibility, crush the stage with your story, and add new massive revenue to your business? Book a call with me >> here << and let’s explore the opportunities waiting for you inside the Speak Easy! Our next cohort starts February 12th. Interested in joining The Prosper Network? Find out more and sign up >> here << Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h y 13 m
  • Ep222 - Winning at Parenting with Teen Life Coach, Jenn Brown
    Jan 29 2025
    Winning at parenting isn’t about perfection—it’s about connection. It’s about building trust, fostering open conversations, and creating a space where kids feel safe to share their thoughts and emotions. It’s about learning how to listen, how to respond with empathy, and how to navigate the ups and downs of family life together. When families improve their communication, they create an environment where everyone feels heard, supported, and valued. I had such an incredible conversation with Jenn Brown, a life coach who is passionate about helping families connect in deeper, more meaningful ways. Jenn has faced some major challenges in her own life, and she shares how those experiences shaped her mission to support parents and teens. In this episode, she opens up about the power of communication, trust, and creating a safe space for our kids to be themselves. Join me and Jenn as we talk about: How Jenn turned her family’s struggles into a mission to support others The unexpected power of intentional fun in family bonding Why safe spaces are the secret ingredient to better communication with your kids Tips for parents to embrace their kids’ unique paths (even if it looks different from theirs!) The role of vulnerability in breaking down barriers with teens How to shift from parenting out of fear to parenting with trust What “Mom University” is all about and why moms need it! This episode is packed with heartfelt stories and actionable tips that can help families grow stronger together. Whether you’re a parent, educator, or someone who supports young people, there’s something here for you. Share this episode with a friend who might need encouragement, and let us know your biggest takeaway—YOUR story matters, and we’d love to hear it! Interview link Connect with Jenn at https://www.jennbrowncoaching.com/ Ready to go ‘next level’ with your visibility, crush the stage with your story, and add new massive revenue to your business? Book a call with me >> here lightbeamers.com/speakeasy << and let’s explore the opportunities waiting for you inside the Speak Easy! Our next cohort starts February 12th. Interested in joining The Prosper Network? Find out more and sign up >> here lightbeamers.com/prospernetwork << Learn more about your ad choices. Visit megaphone.fm/adchoices
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    51 m
  • Ep221 - Altars Over Stages - A Mindset Shift for Speakers
    Jan 22 2025
    Sharing your story can feel uncomfortable—believe me, I know! It’s a vulnerable act that often pushes us far outside our comfort zones. But I’ve learned that stepping into this discomfort is exactly what allows us to create connection, inspire others, and fulfill a bigger purpose. If you’ve ever hesitated to share your story because it feels scary or overwhelming, this episode is for you. In this episode of The Inside Story Podcast, I share a story that really made an impact on me during a concert I attended with my daughter. It shifted my perspective on what it truly means to share our stories and step onto bigger platforms. Listen in as I share with you: A powerful story from my daughter’s experience at a concert and how the phrase Altars Over Stages resonated with me The inspiration behind Josiah Queen’s song Altars Over Stages and how its message can guide your approach to storytelling Why sharing your story is not about seeking the spotlight but about serving others and shining a light The importance of letting go of pride and releasing expectations tied to visibility How to reframe storytelling as an offering to a greater purpose—whether that’s for your audience or something even bigger For anyone who feels hesitant about sharing their story, write down the phrase “Altars Over Stages” as a reminder to keep your purpose centered on service and impact. Let it remind you that your story isn’t about seeking attention—it’s about the lives you can touch and the hearts you can inspire. The world needs your light, and by stepping forward, you give others permission to do the same. If this resonates with you and you’re ready to step into your story, join me for the Called to Speak Speaker Challenge starting January 27th! This 5-day challenge will help you gain clarity, confidence, and tools to share your story and step onto bigger stages. Sign up now at lightbeamers.com/speaker. Finally, if this message touched you, share this episode with someone who needs encouragement. Together, we can remind others that their stories have the power to create light and connection in the world. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    31 m
  • Ep220 - Mindset Shifts to Stop Acting Like a Marketer and Start Thinking Like a Storyteller with April Adams Pertuis
    Jan 15 2025
    I'm back to my storytelling roots! After a brief holiday hiatus, I've been reflecting on how to best serve my audience. I realized that while marketing tactics are important, my true passion lies in sharing powerful stories. This episode is all about shifting your mindset from "marketing" to "storytelling" and how this simple shift can transform your business. In this episode, I explore the idea of "storytelling over marketing." We get into how to reframe common marketing tasks, such as email marketing and building funnels, through a storytelling lens. I also share practical tips on how to connect with your audience on a deeper level by treating them like friends and creating authentic, engaging content. Join me today as I share with you: Why it’s time to stop thinking like a marketer and start thinking like a storyteller again Viewing your email list as a group of friends you get to communicate with Ditching the term "funnel" and thinking of it as a customer journey—or even an invitation to a dinner party! Approaching your offers and services as a chance to invite people to sit at your table and have meaningful conversations Create content that feels like having a coffee chat with a friend I hope this episode inspires you to shift your own mindset from "marketing" to "storytelling." By approaching your business with a storytelling lens, you'll not only connect with your audience on a deeper level but also make the entire process more enjoyable and fulfilling. Remember, when you share your story, you shine a light. So keep telling your stories, keep connecting with your people, and let's continue to inspire and uplift each other. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    24 m
  • Ep219 - Redefining and making space for MORE in 2025
    Jan 8 2025
    After taking a much-needed hiatus, I’m thrilled to be back with The Inside Story Podcast! Stepping away for a little over a month allowed me to reflect, recalibrate, and realign the podcast’s mission with my heart. I realized it was time to take a fresh approach—one that puts storytelling front and center. Now, as we get into 2025, I’m excited to share updates, cast a vision for the future, and reconnect with you in new and meaningful ways. In this first episode of the year, I’m sharing everything I’ve learned during my break and how it’s shaping the next chapter for the podcast and Lightbeamers. Together, we’ll explore why storytelling—not marketing—will be our guiding principle, my vision for the podcast moving forward, and what the word "MORE" means to me this year. Plus, I’m giving you an inside look at exciting plans for Lightbeamers’ 10th anniversary, my upcoming book, and a free 5-day speaker challenge you won’t want to miss! So join me today as I share with you: The Power of a Pause: Taking a step back can provide clarity and help you refocus on what truly matters The Shift to Storytelling First: Storytelling will lead every podcast episode, email, and program at Lightbeamers in 2025 My Word of the Year – “MORE”: Embracing opportunities and stepping fully into my authentic self to make room for growth 10th Anniversary Plans: Celebrating Lightbeamers’ decade of impact with in-person events and deeper community connections Book Announcement: I’m writing a solo book to inspire others to tell their hard stories and shine their light Speaker Challenge: Join our free 5-day challenge from January 27-31, 2025, to create your own speaker one-sheet or media kit. As we embark on this storytelling-focused journey in 2025, I’m excited to see how we can grow together. If this episode resonated with you, I’d love to hear your thoughts! Drop me a DM, share your biggest takeaway, or let me know what you’d like to see on future episodes. Ready to join me in amplifying your own story? Register for our free Speaker Challenge happening January 27-31 at lightbeamers.com/speaker. Be sure to follow me on social media @Lightbeamers and subscribe to the podcast so you never miss an episode. Let’s make 2025 a year of MORE—more storytelling, connection, and light! Learn more about your ad choices. Visit megaphone.fm/adchoices
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    44 m