Jen is a maker who runs her business with minimal help—and she’s already a multi-six-figure store owner. But last year, her sales started slipping. In this episode, Susan and Jen walk through the exact plan she’s using to hit $20K months and build toward a $250K year—without working more hours or sacrificing her handmade model.

What You’ll Learn in This Episode:

• Why a high returning customer rate can actually stall your growth
• How Jen simplified her website to boost conversions
• The email and ad strategy that’s bringing in new customers on autopilot
• What she’s outsourcing (and how it’s saving her hours each week)
• How she hit a $20K month without running a sale
• What to track if you want to scale with intention—not stress
  

RELATED LINKS:

Want to see Jen’s products? Visit bearandroo.com

Follow her on Instagram: @bearandroo

Learn more about Reliable Revenue here:

https://classroom.thesocialsalesgirls.com/reliable-revenue

$100K Sales In One Year, By Focusing On One Thing

https://thesocialsalesgirls.com/100k-sales-in-one-year-by-focusing-on-one-thing-episode-240/

The Path To A Full-Time Paycheck From Your Business

https://thesocialsalesgirls.com/the-path-to-a-full-time-pay-check-from-your-business-episode-220/

Getting new customers shouldn’t feel like throwing spaghetti at the wall. In this episode, we’re digging into a repeatable, long-term strategy you can use to consistently bring new people into your store—without burning out or guessing what to do next. If you’ve been relying on loyal customers for too long and you’re ready to grow, this one’s for you.

What You’ll Learn in This Episode:

• How to know when it’s time to shift from retention to acquisition
• Why choosing one product to focus on is critical
• The 6-part marketing plan for shining a light on your lead product
• What metrics to track (and what benchmarks to aim for)
• How to troubleshoot if you’re not seeing results yet
• What mindset will actually help you stick with the strategy long enough to succeed
  
  

RELATED LINKS:

Judge Me App

Lucky Orange

Do This If You Aren’t Reaching Your Goals

https://thesocialsalesgirls.com/do-this-if-you-arent-reaching-your-goals-episode-260/

Do you even know what it costs to get a new customer?

https://thesocialsalesgirls.com/do-you-even-know-what-it-costs-to-get-a-new-customer-episode-187/

How Melissa reduced her cost of acquiring a customer by 44%

https://thesocialsalesgirls.com/how-melissa-reduced-her-cost-of-acquiring-a-customer-by-44-percent-episode-191/

Growing your sales: what you must know first

https://thesocialsalesgirls.com/growing-your-sales-what-you-must-know-first-episode-261/

_______________________
Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

When you're wearing all the hats in your business, it’s easy to hit a point where you wonder: Should I be hiring help? Or should I just figure it out myself?

That’s exactly where Inner Circle member and ceramic artist Sara found herself. In this real-time coaching call, we talk through how to make smart decisions when your budget is tight, your to-do list is long, and everything feels important.

If you've ever felt stuck choosing between time and money—this episode is your permission slip to stop spinning and start deciding.

What you’ll learn:

✔️ How to decide what your business actually needs right now
✔️ The five-question “decision filter” to help you stop spinning your wheels
✔️ What to outsource vs. what to do yourself (and how to know the difference)
✔️ How Sara paid herself instead of hiring a bookkeeper
✔️ Why doing less can help you grow more

RELATED LINKS:

Sara’s Shop: steapedslow.com

Bookkeeping tools: Paper & Spark

Ditch your decision fatigue. I’m giving you my framework

https://thesocialsalesgirls.com/ditch-your-decision-fatigue-im-giving-you-my-framework-its-brilliant-episode-186/

The Path To A Full-Time Paycheck From Your Business

https://thesocialsalesgirls.com/the-path-to-a-full-time-pay-check-from-your-business-episode-220/