In this episode of the Big Success Podcast, Dr. Brian Glibkowski shares the power of answers in communication, leadership, and sales. He discusses how traditional sales methods emphasize asking great questions, but real influence lies in delivering the right answers. Dr. Glibkowski introduces the concept of Answer Intelligence, which maps responses to six key question types—why, what, how, when, where, and who. He shares insights on how sales professionals and leaders can enhance their effectiveness by recognizing questions correctly and crafting strategic answers. He also draws parallels between Answer Intelligence and improv comedy, explaining how preparation and adaptability enable impactful conversations.
About Dr. Brian Glibkowski:
Dr. Brian Glibkowski is a researcher, author, and expert in Answer Intelligence (AQ), a groundbreaking framework that enhances communication and influence. With a background in business communication and academia, he has studied the dynamics of questions and answers, helping professionals navigate complex conversations effectively. His work has been recognized among top business books, and he collaborates with global organizations to improve leadership, sales, and coaching strategies. Through his innovative approach, Dr. Glibkowski empowers individuals to elevate their conversational intelligence and drive meaningful impact.
Learn more: https://www.raiseyouraq.com/glibkowski.html
About Brad Sugars
Internationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.
Please click here to learn more about Brad Sugars: https://bradsugars.com/
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