Episodios

  • Episode 13: How One Association Has Incorporated AI
    Oct 4 2023

    Join us as we explore how the International Association for the Study of Lung Cancer (IASLC) has successfully explored and started to integrate the exploration of artificial intelligence tools into the organization.  We interview Michael Hoehn and Kelsey Wood from IASLC and how they approached experimentation and implementation throughout their whole association, from culture challenges to risk management.

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    43 m
  • Episode 12: What Do Associations Need to Know About Robotic Process Automation
    Sep 18 2023

    In this episode, we chat with Todd Tolbert and Jessa Barnes from UDig about robotic process automation and how associations can use it to improve efficiency.  Wondering how RPA is different from artificial intelligence? Listen to the conversation to find out!

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    40 m
  • Episode 11: Ascend: A New Must-Read Living Playbook for Associations Getting Started with AI
    May 26 2023

    In this episode, we talk to Amith Nagarajan about his new book for associations - Ascend: Unlocking the Power of AI for Associations - not just about why AI matters for the industry, but in practical terms how associations can get started.

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    46 m
  • Episode 10: Authenticity, AI, Video and the Impact on Association Jobs
    May 2 2023

    In this riveting episode of The Association Mashup, we delve into the intriguing world of artificial intelligence and its implications on association jobs. Our expert guests discuss the growing role of AI in creating authentic video content, its potential to revolutionize member engagement, and the challenges this technology poses to traditional employment in the sector. As we navigate the ever-evolving landscape of AI, tune in to gain valuable insights on how associations can adapt and thrive in this digital age, while preserving the human touch that makes them unique. Don't miss this thought-provoking conversation on the future of associations!

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    40 m
  • Episode 9: What AI REALLY Means for Associations
    Mar 1 2023

    Paul Roetzer is the author of Marketing Artificial Intelligence: AI, Marketing, and the Future of Business and founder of the Marketing AI Institute.  In this fascinating conversation, we discuss his years of researching and predicting the impact of AI, his thought on "Responsible AI Principles" and what it all means for associations.

    MUST READ:  The Responsible AI Principles Template

     

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    40 m
  • Episode 8: Association Boards and Technological Harm
    Jan 4 2023

    In this episode, we dig deep with association provocateur and futurist Jeff De Cagna into one of his six tough questions for boards: "When it comes to the expanding embrace of technology in both their associations and the broader world, ...boards face a fundamental dilemma: technology will be at the core of their organizations’ pursuit of long-term thrivability even as it remains an ongoing source of unintended negative consequences for stakeholders and successors."

    We tackle some heady assumptions around how associations should be thinking about emerging technologies, their responsibility to consider possible harm and what boards should be doing to protect their stakeholders, and whether associations really are technology companies...  This is a big one!

    Resources:

    Dystopia for Realists by Lizzie O'Shea

    The hidden danger of ChatGPT and generative AI by Sharon Goldman

    The Six Toughest Decisions Association Boards Must Make [Part I and Part II] by Jeff De Cagna

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    44 m
  • Episode 7: Associations Experimenting with AI
    Oct 13 2022

    In this episode, we talk to Erica Salm Rench of rasa.io about how to get associations to experiment with AI and new tech, especially in an area (email marketing) that is so entrenched in “we’ve always done it that way”.

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    32 m
  • Episode 6: The First 100 Days as a new CIO
    30 m
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