Stop letting gut feelings dictate your marketing! Rita Barry, powerhouse entrepreneur and founder of Rita Barry & Co., is here to show you a better way.

With over $86 million in ad spend and a stellar track record scaling female-founded businesses, she knows data-driven marketing inside and out.

Rita will debunk the myth of the 'silver bullet' and reveal how iteration, testing, and resilience are your true marketing superpowers.

Learn why your gut is often wrong, and how to navigate your marketing drivers to find a strategy that actually works for you.

She'll also share her insights on building long-term client relationships and finding the right marketing mix for your unique business. She also touches on:

If you're ready to move beyond trends and build sustainable growth, don't miss this episode.

Support the show

Want the freebie from our guest? Question for our guest or Vincent? Or, want to become a guest or show partner? Email Danica at PodcastsByLanci@gmail.com.

Music Credits: Copyright Free Music from Adventure by MusicbyAden.

Show Partners:
Coming Alive Podcast Production: www.comingalivepodcastproduction.com
John Ford's Empathy Card Set: https://www.empathyset.com/

From pandemic reflection to eco-entrepreneurs, Mat Beaudoin and Shawn Kearns of Greenbriar Market + Refillery are redefining sustainable shopping.

Frustrated by the lack of truly sustainable options, they launched an online store in 2021, vetting every product for eco-friendliness and effectiveness.

Their passion and complementary skills—Shawn's retail expertise and Mat's financial acumen—fueled rapid growth, leading to a physical store in Calgary and now a second location.

We’ll explore their transition from online to brick-and-mortar, the cost-saving benefits of refilling, and how they balance their 'why' with their lives. They also discuss:

💡 Vetting brands and suppliers

🌍 Commercial real estate search and experiences

📈 Entering a second business sector

"What happens when passion meets practicality? Join us to learn how they’re building a community around conscious consumption.

Support the show

Want the freebie from our guest? Question for our guest or Vincent? Or, want to become a guest or show partner? Email Danica at PodcastsByLanci@gmail.com.

Music Credits: Copyright Free Music from Adventure by MusicbyAden.

Show Partners:
Coming Alive Podcast Production: www.comingalivepodcastproduction.com
John Ford's Empathy Card Set: https://www.empathyset.com/

We're thrilled to welcome back the multi-talented BLCKBUTTERLY, formerly known as Sellah. BLCKBUTTERLY is a true creative force, a musician, and a visionary entrepreneur who is making waves in the arts and entertainment world.

BLCKBUTTERLY's journey is one of constant evolution. From a background that includes notable work in modeling, with collaborations alongside major brands like GAP, Ralph Lauren, Nike, and Reebok, including making history as the first black male model to walk runways in Shanghai, China, to working with Michael Bay and contributing to Lady Gaga's 2017 Super Bowl performance, his diverse experiences have shaped his unique artistic perspective.

Now, under the moniker BLCKBUTTERLY, he's forging a powerful path in music, expressing his artistry with a renewed sense of purpose. Furthermore, he is the founder of the innovative online magazine and platform IMMO.

In this episode, we'll dive deep into BLCKBUTTERLY's latest ventures, exploring the entrepreneurial spirit that drives his creative pursuits, and learning how he continues to reinvent himself in the ever-evolving music and entertainment industry landscape. Get ready for an inspiring conversation with a true innovator.

He joined the show back on June 4, 2020: Tap in here to learn from his progress since then!

Support the show

Want the freebie from our guest? Question for our guest or Vincent? Or, want to become a guest or show partner? Email Danica at PodcastsByLanci@gmail.com.

Music Credits: Copyright Free Music from Adventure by MusicbyAden.

Show Partners:
Coming Alive Podcast Production: www.comingalivepodcastproduction.com
John Ford's Empathy Card Set: https://www.empathyset.com/