🌟 Episode Length: 8 minutes, 38 seconds

Have you ever felt like something just wasn’t going to be worth it—but you showed up anyway?

In this episode, I’m sharing a story from a market I almost skipped… and how it turned into one of the most surprising and encouraging days in my business.

This one is for those messy middle moments when you’re tired, unsure, or questioning if your effort even matters. You’ll hear:

• What happened at WestFest—and how I doubled my year-to-date sales in one afternoon
• Why raising my prices actually paid off (even with tons of free booths around!)
• A few magical interactions that reminded me why I do what I do
• How your energy impacts everything—and why showing up matters more than you think

💬 Let’s Connect

Have you ever had a time when you showed up anyway and were totally surprised by the outcome?

Tag me @sparkleandshinepodcast in your post or story, or send a DM and tell me about it—I’d love to cheer you on (and maybe even share your story in a future episode!).

And if this episode gave you the little nudge you needed today, send it to a friend or biz bestie who could use some encouragement too. We’re in this together. 💛

🎙 Hosted by Cassandra (@prettypineapplebead)

✨ New episodes every Thursday

🌟 Episode Length: 10 minutes, 43 seconds

In This Episode:

If you’ve ever said, “If I just had more time, I’d figure out my marketing…” — this one’s for you.

Now that I’ve officially stepped into full-time entrepreneurship (still wild to say!), I’m sharing how my marketing approach is shifting with more time, space, and energy to grow Pretty Pineapple Bead in a way that feels intentional and aligned.

This episode is filled with behind-the-scenes insight on what I’m trying, what’s working, and how I’m building a plan that balances strategy with joy — because marketing should feel good, not just like a never-ending to-do list.

What You’ll Hear:

• My new weekly rhythm for showing up on social (without burning out)
• The mindset shift that helped me stop batching and start connecting
• Why I’m treating email marketing like a coffee date instead of a sales pitch
• How I’m reimagining vendor events and private DIY Bead Bar parties
• The 6 areas I’m focusing my marketing energy as a full-time business owner
• A simple 3-question content plan to try this week

Quote to Remember:

“You don’t need to do everything to make progress. Start with what matters most right now — and build from there.”

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Let’s Connect:

Got a marketing goal this week you’re working on? DM me @sparkleandshinepodcast or tag this episode in your Instagram Stories so I can cheer you on!

And hey — if this episode gave you a boost, don’t forget to subscribe & share it with a fellow business owner who’s navigating the marketing maze too 💛

🌟 Episode Length: 8 minutes, 40 seconds

In This Episode:

Running a small business can feel incredibly isolating — especially when you’re the one doing everything. If you’ve ever thought, I love my business, but I feel so alone, this episode is for you.

I’m opening up about the loneliness that comes with entrepreneurship — the days when it feels like no one really understands what you're going through — and how finding even one supportive person can change your whole journey. From solo market days to burnout to finally meeting my biz bestie, I’m sharing what helped me find connection, support, and a whole lot more joy in the process.

If you’re craving community, this one’s going to hit home.

What You’ll Hear:

• What no one tells you about the emotional side of working for yourself
• Why loneliness is common in business (and how it shows up)
• How I found my biz bestie — and how you can start building your support system too
• Why asking for help is a sign of strength, not weakness
• Small, simple ways to feel more connected (even if you’re an introvert)

Quote to Remember:

“Just because you can do it all, doesn’t mean you should. Support isn’t a weakness — it’s a strength.”

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Let’s Connect:

Have you found your biz bestie yet? Or are you still looking for your people?

DM me on Instagram @sparkleandshinepodcast — I’d love to hear your story, cheer you on, or even be the first person in your corner. 💛

🌟 Episode Length: 7 minutes, 31 seconds

In This Episode:

If you’ve ever felt like your business doesn’t quite feel like you — like you’re just mimicking what’s “supposed” to work — this episode is your permission slip to build differently.

As I step into full-time entrepreneurship (yes, I officially left my job!), I’m reflecting on how I’ve shaped Pretty Pineapple Bead around my energy, not someone else’s blueprint. I talk about ignoring trends, listening to my gut, and staying grounded in what really lights me up — color, confidence, creativity, and joy.

This episode is packed with heart, clarity, and a whole lot of encouragement to be the YOU-est you in your brand.

What You’ll Hear:

• What building an aligned business really means to me
• Why I stopped trying to appeal to everyone
• How Pretty Pineapple Bead became a bold, colorful reflection of my energy
• Lessons from trying to batch content or follow trends that didn’t fit
• A simple action step to start making your brand feel more like you

Quote to Remember:

“You don’t need to follow every trend to be successful. Your greatest superpower is your uniqueness.”

Let’s Connect:

What’s one thing in your business that feels uniquely you?

DM me on Instagram @sparkleandshinepodcast — I’d love to hear about it and celebrate with you.

🌟 Episode Length: 8 minutes, 17 seconds

In This Episode:

Confidence isn’t just about having it all figured out — it’s about showing up anyway. In this mindset-focused episode, I’m sharing the real and raw experience of building my handmade jewelry business full time, and what it’s been like navigating the self-doubt, imposter syndrome, and invisible social media algorithms that try to derail that confidence.

From morning mantra rituals to dancing it out with my favorite playlist, I’m sharing the honest tools I’m using right now to stay grounded, feel worthy, and keep going — even when it feels like nothing is guaranteed.

If you’ve ever felt not good enough, if you’ve been afraid to show up because it’s not perfect, or if you’ve lost your confidence in the messy middle of chasing your dreams — this one’s for you.

What You'll Hear:

• The pressure of low sales & slow social media growth
• Imposter syndrome and why “easy” doesn’t mean worthless
• Comparison traps & how to shift your focus
• My exact confidence-boosting routines (affirmations, music, color, and community)
• Encouragement for anyone starting something new and feeling unsure

Mantra of the Week:

“I only want what wants me. Cuz I’m in love with my frequency. I’m not chasing nobody.”

– Moonlight Scorpio, “What Wants Me”

Let’s Connect:

What’s something you’ve done recently that made you proud — even if it felt really small?

DM me on Instagram @sparkleandshinepodcast and tell me about it.

Let’s celebrate your wins together 💛

🌟 Episode Length: 7 minutes, 27 seconds

In This Episode:

In today’s episode, I’m taking you behind the scenes of a major decision — stepping away from my part-time job to go all in on my business, Pretty Pineapple Bead. After months of feeling burnt out, unfulfilled, and like I was holding on to a safety net that no longer served me, I knew it was time to take the leap. I’m sharing the moment that solidified my decision, the emotional rollercoaster of stepping into the unknown, and how I’m preparing for this big transition. If you’re feeling stuck in a job that doesn’t align with your dreams, this episode is for you.

Key Takeaways:

• Why my hours dropping to 5 per week pushed me to finally make the decision to leave
• The fears and excitement that come with stepping away from a job after more than a decade
• How I’m preparing for full-time entrepreneurship, including creating a loose work schedule, prioritizing income-generating tasks, and tightening my budget
• Advice for anyone feeling trapped in a job but not ready to take the leap yet

Memorable Quote: "You only fail if you give up — and we’re not giving up." 💖

Connect with Me: Let’s talk about where you are in your journey! DM me on Instagram at @sparkleandshinepodcast

🌟 Episode Length: 3 minutes, 14 seconds

In This Episode:

Welcome to the very first episode of Sparkle & Shine! I’m Cassandra, the creative force behind Pretty Pineapple Bead, a colorful, confidence-boosting jewelry brand. Today, I’m sharing a bit about where I am right now — in the messy middle of transitioning from a “safe” job to pursuing my business full-time.

If you’ve ever felt torn between staying in your comfort zone and chasing your dreams, you’re not alone. Join me as I talk about why I decided to go all in, what led me to this moment, and what you can expect from Sparkle & Shine in the episodes to come.

Key Takeaways:

• Why I decided it’s time to step away from my job and go full-time with Pretty Pineapple Bead
• The challenges and excitement of stepping into full-time entrepreneurship
• What to expect from the podcast: practical business tips, mindset shifts, and honest conversations about building a creative business

Connect with Me:

💖 Follow along on Instagram for more updates and behind-the-scenes: @sparkleandshinepodcast