Why is weight loss treated so differently from every other challenge in life? In this episode of The Quit Your Diet Podcast, Michael Dawson—author of Quit Your Diet: Think to Shrink—explores the hidden reason why traditional weight loss methods fail and why diets keep people stuck in a cycle of frustration.

Drawing on decades of experience in Solution-Focused Therapy, NLP, and Clinical Hypnosis, Michael unpacks The Morbidity Project—a groundbreaking experiment that revealed the real barriers to lasting change. It turns out, weight loss isn't about willpower, suffering, or strict rules—it's about shifting the way you think.

If you’re ready to break free from the diet mindset forever, grab your free, unedited copy of Quit Your Diet at ActionFactoryPublishing.com.

Press play now to rethink everything you’ve been told about weight loss.

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My goal is to give away 100,000 copies of my book, Quit Your Diet: Think to Shrink, to help as many people as possible break free from the endless diet cycle, forever.

Grab your free and completely unedited copy (the same one sold on Amazon for £19.99) directly from my website at www.actionfactorypublishing.com and jump-start your journey to quitting diets forever.

In this episode, you’ll hear how I stumbled into a life-changing NHS project as their unexpected “Mr. Motivator,” and why I believe focusing on the problem (counting calories and obsessing over scales) actually keeps us stuck. We’ll explore how adopting a solution-focused approach, one that looks at “what works” instead of what’s “wrong,” can transform how you think about weight loss.

Listen in to discover:

• Why you should quit “the diet” and start looking inward.

• The power of “living like the weightless,” everyday people who stay healthy without obsessing over food.

• How you can access all of my resources for free, including an upcoming course you won’t want to miss.

I’m on a mission to help you quit dieting for good. Tune in, claim your free book, and learn how a shift in perspective can free you from the diet treadmill, once and for all.

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Step off the treadmill of endless diets and step into a new way of thinking about weight loss. In the inaugural episode of Quit Your Diet – Think to Shrink, host Michael Dawson—author of the groundbreaking book and a seasoned therapist introduces a radical approach to overcoming the diet trap.

In this episode, Michael reads the introduction to his book, setting the stage for a comprehensive roadmap to freedom from dieting in just 14 days.

He explains the stages of the journey, from the critical decision to quit, to planning your escape, making the leap, and finally embracing a future where life is measured in joy rather than pounds.

Along the way, he answers listener questions on why traditional diets often leave us feeling like failures, the real role of a 'motivator,' and how a mindset overhaul can be the most effective tool for lasting change.

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Don't forget to visit actionfactorypublishing.com to access all the free resources and diagrams that accompany each episode. Sign up to the members area now to secure your automatic free entry to the upcoming Quit Your Diet course.

Join Michael as he dismantles the diet dogma and guides you towards a life where you're free to think, live, and thrive on your own terms.

Welcome to your escape plan from the diet trap.