In this episode of Pros & Conversations, hosts Peter Reynolds and Damon Adachi explore the transformative impact of career coaching for entrepreneurs and small business owners.

Our guest, Zerina Dervini, a career and life coach, shares her journey from the corporate world to launching her own coaching practice. Zerina discusses how coaching helps entrepreneurs align their personal goals with business objectives, overcome self-doubt, and build a thriving, purpose-driven business.

This episode is packed with valuable insights for anyone looking to grow both personally and professionally. Whether you're an entrepreneur, a small business owner, or someone focused on personal development, Zerina’s expertise offers a fresh perspective on how coaching can unlock your full potential.

To learn more about career coaching, visit: https://www.zerinalifecoach.com

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In Part 2 of Mastering LinkedIn – Strategies for Entrepreneurs, hosts Peter Reynolds and Damon Adachi continue their conversation with LinkedIn expert Stacy Maynard, diving even deeper into the platform’s potential for business growth and lead generation.

This episode builds on key insights from Part 1, exploring advanced strategies for optimizing your profile, leveraging content formats like video and carousels, and making the most of LinkedIn Premium.

Stacy also shares expert tips on daily engagement routines, strategic networking, and the role of company pages in establishing credibility. Whether you're an entrepreneur, marketer, or job seeker, this episode is packed with actionable advice to help you harness the full power of LinkedIn.

Learn more at: www.themastermind.city

Interested in starting a podcast? Check us out at: www.ftrp.ca/podcast-production

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In Part 1 of Mastering LinkedIn - Strategies for Entrepreneurs, Pros and Conversations hosts Peter Reynolds and Damon Adachi explore the evolving landscape of LinkedIn and its potential as a powerful tool for business growth and lead generation.

Our guest, Stacy Maynard, Co-Founder of The Mastermind City , brings her extensive experience in LinkedIn training to the table, offering invaluable insights into how the platform has shifted from a simple networking site to a robust business development tool.

This episode is packed with actionable advice for anyone looking to leverage LinkedIn for business growth. Whether you're an entrepreneur, a marketer, or a job seeker, Stacy's insights provide a comprehensive guide to making the most out of LinkedIn.

Learn more at: www.themastermind.city

Interested in starting a podcast? Check us out at: www.ftrp.ca/podcast-production

Support the show

Thank you for listening! You can support and help us create great content for entrepreneurs and small business owners by clicking here: https://www.buzzsprout.com/1985155/support

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In this episode of Pros and Conversations, host Peter Reynolds and co-host Damon Adachi dive into the fascinating world of science-based entrepreneurship with the co-founders of Winter Light Labs, Maria Yancheva and Jordan Ponn.

Discover how their innovative technology analyzes speech to detect and track cognitive health issues like Alzheimer's and Parkinson's, and its potential to transform the lives of millions of people around the world.

Learn about specific challenges facing science-based start-up, including how marketing plays a critical role in humanizing technology and building trust with investors and the public.

Learn more at: https://winterlightlabs.com/

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Host Peter G. Reynolds and Damon Adachi celebrate the success of Season 2 of Pros & Conversation and give a sneak peek into what's in store for Season 3!

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In Part 2 of a special, 2-part episode, hosts Peter Reynolds & Damon Adachi continue demystifying Search Engine Optimization (SEO) with travel blogger and SEO specialist Nina Clapperton www.SheKnowsSEO.co

How can businesses use keywords to optimize their website effectively? Guest Nina Clapperton highlights the importance of having a blog associated with your profession to generate more keywords that Google can recognize and to showcase your qualifications and expertise.

Nina then walks listeners step-by-step through her process of monetizing her blog with affiliate marketing, identifying keywords and the power of Question-Based Keywords, which targets the questions asked of Google by consumers - a particularly effective strategy in the growing world of home devices that rely on voice search (Google Home, Amazon Echo, etc).

If you missed Part 1, you can find it here!
https://www.buzzsprout.com/1985155/13940883

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In Part 1 of a special, 2-part episode, hosts Peter Reynolds & Damon Adachi explore the world of Search Engine Optimization (SEO) with travel blogger and SEO specialist Nina Clapperton, discussing the importance of SEO in building a strong online presence and attracting customers.

Nina shares her journey of turning her travel blog into a successful business, highlighting the strategies she used to achieve a $30,000 a month in income. Part 1 emphasizes the need to consider the consumer and user experience when creating online content and provides valuable insights into effective SEO strategies.

Nina Clapperton
https://sheknowsseo.co/
https://ninaoutandabout.ca/

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In Part Two of "How to Bring Structure to a Creative Business," Peter Reynolds welcomes back Jo-anne Kupiak, a designer and owner of Design Excellence, and Damon Adachi, a marketing expert from Sevenfold Marketing. The guests discuss the challenges of creating structure in a creative business, which is often subjective and influenced by feelings and opinions. They stress the importance of having structure to ensure the longevity of the business. The episode provides valuable insights into how creative businesses can establish a strong foundation while maintaining their creative integrity.

If you missed Part One, Listen Here: https://prosandconversations.buzzsprout.com/1985155/11651506-episode-14-adding-structure-to-a-creative-business

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