Why does accountability feel like an attack? Because most people aren’t ready to be 100% responsible for their actions.

In this episode, Jeffrey Klubeck, author of The Integrity Game®, explains how integrity is more than just keeping your word—it’s about fully aligning your actions with your values.

Key insights:
✅ The two biggest misconceptions about integrity
✅ Why accountability often triggers ego defense
✅ How to create a culture where follow-through is the norm

Success in business and leadership isn’t about talking about integrity—it’s about living it. This episode will challenge how you think about leadership and execution.

Subscribe to our YouTube channel.

Connect with Jeffrey:

LinkedIn: https://www.linkedin.com/in/getaklu/

Facebook: https://www.facebook.com/officialcoachjeffrey/

Twitter: https://twitter.com/GetAKlu

Get Your Copy of ‘The Integrity Game®: Motivation + Accountability = Results!’: https://a.co/d/jl0XtSh

Connect with Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

What happens when you reach success but still feel empty?

Bill Carmody knows that struggle firsthand. Despite building a seven-figure business, he realized that more money wasn’t the answer. In this episode, Bill shares the mindset shift that changed everything—moving from scarcity to abundance and service over self-interest.

Key takeaways:
✅ Why "more" doesn’t always mean better
✅ How service and purpose create true success
✅ The three myths that keep people trapped in scarcity

Interested in becoming a podcast sponsor? https://calendly.com/erin-gibney/15-minute-meeting-sponsors

If you want to build a business that brings fulfillment, not just profits, this episode is for you.

Connect with Bill:

Website: https://www.BillCarmody.com

LinkedIn: https://www.linkedin.com/in/billcarmody/

Facebook: https://www.facebook.com/billcarmody

Instagram: https://www.instagram.com/billcarmody/

Twitter: https://twitter.com/BillCarmody

Get Your Copy of ‘The Three Rules of Marriage’: https://threerulesofmarriage.com

Connect with Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

Leadership isn’t about titles—it’s about impact.

In this episode, Elena Agaragimova, talent development expert and host of The Shift Podcast, shares how leaders at all levels can develop stronger management skills, engage teams effectively, and prevent burnout.

Key insights:
✅ Why most managers lack proper leadership training
✅ How to manage change and team dynamics
✅ Strategies to balance performance and well-being

Whether you're a seasoned leader or new to management, this episode offers practical tools to navigate today’s workplace challenges.

Subscribe and set notifications to our YouTube Channel.

Connect with Elena:

Website: https://elenaagar.com/

LinkedIn: https://www.linkedin.com/in/elenaagaragimova/

Facebook: https://www.facebook.com/elenaagaragimova

Instagram: https://www.instagram.com/elenaagaragimova/

Get Your Copy of ‘Rough Guide to Awesome Leadership’: https://a.co/d/ijt0xON

Connect with Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

Franchising offers a proven business model, but is it the right fit for you?

In this episode of Measure Success Podcast, Lance Graulich, a franchise expert who has helped build major brands like Wingstop and Krispy Kreme, explains how to evaluate, invest, and scale a franchise business.

Key insights:
✅ The true costs and potential profits of franchising
✅ How to match your skills and risk tolerance with the right franchise
✅ Why some franchises fail—and how to avoid common pitfalls

If you're looking for a way to own a business with less risk, this episode will help you understand how to make smart franchise decisions.

🎧 Listen now.

Where to find Lance:

Website: www.lancegraulich.com

LinkedIn: https://www.linkedin.com/in/lanceeyeonfranchising

Facebook: https://www.facebook.com/lance.graulich/

Instagram: https://www.instagram.com/lance.graulich/

Twitter: https://x.com/lancegraulich

Where to find Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

Success isn’t just about working harder—it’s about working smarter with the right identity. In this episode, former NFL player Anthony Trucks shares how shifting his mindset transformed his career after football.

Anthony dives into:
✅ The importance of identity shifts for long-term success
✅ How dark work—the unseen effort—builds resilience
✅ The biggest mistakes people make when chasing success

This conversation is packed with practical advice for entrepreneurs, executives, and anyone looking to push past their limits.

Subscribe and set notifications to our YouTube Channel.

Listen now and learn how to build the habits and mindset of high achievers.

Where to find Anthony:

LinkedIn: https://www.linkedin.com/in/anthonytrucks/

Facebook: https://www.facebook.com/AnthonyTrucks/

Instagram: https://www.instagram.com/anthonytrucks

Twitter: twitter.com/anthonytrucks

Get a Copy of ‘Identity Shift: Upgrade How You Operate to Elevate Your Life’: https://a.co/d/11m1FEG

Website www.AnthonyTrucks.com

Where to find Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

What does it take to succeed on Amazon? In this episode of the Measure Success Podcast, Steven Pope of My Amazon Guy shares his insights on growing a brand in today’s competitive e-commerce landscape.

Steven discusses the importance of understanding your product, building strong marketing strategies, and overcoming the unique challenges sellers face on Amazon. He also shares how his passion for teaching and his commitment to leveling up has fueled his success.

Subscribe and set notifications to our YouTube Channel.

Tune in to hear actionable advice and inspiring stories that will help you navigate the Amazon marketplace like a pro.

Where to find Steven:

Website: https://myamazonguy.com/

LinkedIn: https://www.linkedin.com/in/steven-pope/

Facebook: https://www.facebook.com/myamazonguys/

Instagram: https://www.instagram.com/stevenpopemag/

Twitter: https://twitter.com/myamazonguy

Get a Copy of ‘Advanced Amazon Selling Tips’: https://a.co/d/hQhWFdZ

Where to find Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

On this episode of the Measure Success Podcast, Bill Canady shares how he manages two billion-dollar companies and the leadership lessons behind his success.

Bill talks about the 80-20 principle, aligning teams to a single goal, and his four leadership commandments. Learn how to measure success through accountability, data-driven decisions, and pacing for results.

Subscribe and set notifications to our YouTube Channel.

🎧 Don’t miss this insightful conversation.

Where to find Bill:

Website: https://billcanady.com

LinkedIn: http://linkedin.com/in/bill-canady

Get a Copy of ‘The 80/20 CEO: Take Command of Your Business in 100 Days’: https://a.co/d/amcuQUD

Where to find Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

In this 200th episode of the Measure Success Podcast, Carl J. Cox takes us on a reflective journey through the podcast’s evolution—from its humble beginnings in 2021 to becoming a global top 2% podcast.

Carl shares his story of overcoming personal adversity, setting audacious goals, and the incredible lessons learned from over 200 guests. He dives into what success means and how bold goals can shape not just what you do, but who you become.

Join us as we celebrate this milestone and explore how you can measure success in ways that truly matter.

Let 40 Accounting help you Measure Success!

Listen now for stories, strategies, and insights that will inspire your next big move!

Where to find Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2