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In this episode of Gearheads and Gasoline, Bryan Harrison shares his journey from being a passionate car enthusiast to running his restoration shop while balancing a career as a firefighter. He dives into how his family influenced his love for cars, the importance of hands-on experience, and why engaging the next generation is key to the future of the automotive industry.

Bryan, along with hosts Barry Alt and Annette Bauer, explores how social media has reshaped marketing in the industry, the growing popularity of custom builds, and the need to respect diverse automotive cultures. They also discuss the challenges of running a shop, from finding quality suppliers to building a reliable team, and the impact of strong customer relationships.

A big takeaway? Community and mentorship matter. Bryan is deeply involved in youth engagement, charity work, and industry events—all with the goal of passing down knowledge and keeping the automotive world thriving. Whether it's learning from mistakes, adapting to new technology, or simply treating customers right, this episode is packed with insights for shop owners, enthusiasts, and anyone looking to build a strong business in the automotive space.

Guest Bio:
Since 2021, Bryan Harrison has been at the helm of Harrison’s Rod and Custom, specializing in C10 builds with a distinctive street rod style. With 90% of his work focused on the C10 market, he has built a reputation for craftsmanship and innovation.

Bryan is a contributor to United By Trucks on YouTube and was the builder behind the 2023 NSRA Giveaway Truck—the final vehicle in NSRA’s giveaway series. Beyond the shop, he’s passionate about giving back to the industry. He founded GM Truck Fair, an event dedicated entirely to funding the Harrison’s Rod and Custom Scholarship Fund, which helps young enthusiasts receive training in custom automotive and restoration fields.
Through his builds, mentorship, and industry contributions, Bryan is committed to shaping the future of the automotive world.

Guest

• Email: harrisonsrodshop@comcast.net
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Hosts:
Barry Alt, Motorhead Digital

• Email: maximizesales@motorheaddigital.com
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Annette Bauer, Annette Bauer Creative

• Email: annette@annettebauercreative.com
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In this episode, Barry Alt and Annette Bauer sit down with Joalda Lopez, the powerhouse behind Rebel Road Hot Rod Garage, the only female-owned classic automotive restoration shop in her state.

Joalda shares her incredible journey of launching her business during the challenges of the pandemic and how she’s built a thriving restoration shop alongside her fiancé. She opens up about her SEMA show experiences, the power of networking in the automotive industry, and the grit it takes to succeed as a female entrepreneur in a traditionally male-dominated field.

This conversation dives into:
🚗 Building and restoring classic cars – the approach, quality control, and customer vetting that set Rebel Road apart.
📣 The role of marketing and word-of-mouth – how Joalda has grown a national clientele.
🛠 Training the next generation – why hands-on education and setting professional standards for interns are crucial.
👥 Teamwork, humility, and leadership – the values that drive her business forward.
⚠️ Customer expectations & safety – what car owners should know before bringing in a restoration project.
💡 The future of Rebel Road – goals, challenges, and the evolving role of women in the industry.

And, to wrap things up, a fun speed round where Joalda shares personal insights and industry wisdom!

If you love classic cars, entrepreneurial stories, and real talk about what it takes to run a successful restoration shop, this is an episode you don’t want to miss! 🚘🔥

Guest Bio:
Joalda is the proud owner and founder of Rebel Road Hot Rod Garage, the only female-owned classic automotive restoration shop in her state. Alongside her fiancé, she built the business through resilience and determination, navigating the challenges of a global pandemic.

Her journey into entrepreneurship began long before opening the shop—becoming a mother at just 16 gave her the grit and perseverance needed to thrive in business ownership. With a deep passion for restoring classic cars, Joalda is dedicated to keeping automotive history alive, one restoration at a time. She embraces the daily challenges of the industry and takes pride in the work her team does to bring more classic cars back to the road.

Guest

• Joalda@rebelroadhotrodgarage.com
• Website
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• LinkedIn

Hosts:
Barry Alt, Motorhead Digital

• Email: maximizesales@motorheaddigital.com
• Website

Annette Bauer, Annette Bauer Creative

• Email: annette@annettebauercreative.com
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Audio and Video Production by: Mantis Media

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In this engaging conversation, Jesse Vaughn, owner of Level 7 Motorsports, shares his journey from a young car enthusiast to a successful entrepreneur in the automotive industry. He discusses the challenges of transitioning from a steady job to running his own business, the difficulties in finding skilled labor, and the importance of mentorship. Jesse also highlights the niche focus of his business on pro touring trucks and the significance of building strong customer relationships.

Throughout the discussion, he emphasizes the need for financial preparedness and the value of quality in both products and services. In this conversation, Jesse discusses his approach to DIY truck building, emphasizing collaboration with customers through email communication and e-commerce. He shares insights on using YouTube as an educational platform for DIY builders, the importance of becoming a thought leader in the automotive industry, and the balance between quality and quantity in business.

Key Takeaways:
- Jesse's passion for motorsports began at a young age with dirt bikes
- Financial stability is crucial before starting a business in the automotive industry
- Finding skilled labor is a significant challenge in the automotive industry
- Mentorship and guidance are essential for aspiring automotive professionals
- Quality and attention to detail are key to building a successful brand
- Building a niche market can lead to increased demand and recognition
- Customer relationships are vital for business growth and reputation
- YouTube serves as an educational tool for DIY builders
- Participation in events like the SEMA Show boosts visibility and excitement
- Transparency in communication builds trust with customers

Guest Bio:
Level 7 Motorsports is a family-owned, motorsports-inspired business that strives for perfection in all that we do. We specialize in everything from advanced wiring services and engine swaps to complex suspension and chassis systems. We have experience in stainless and aluminum TIG welding and can fabricate most anything automotive-related. We are known for our ability to build complete, purpose-built vehicles from the ground up and have extensive product knowledge to assist our customers with the latest-and-greatest cutting edge automotive technology.

We take pride in developing and manufacturing our own specialized parts and are a dealer for dozens of the best products in the industry. From the DIY, garage builder to the novice automotive enthusiast, Level 7 Motorsports is your source for ProTouring parts and insight.

Guest:

• Website
• Facebook
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Hosts:
Barry Alt, Motorhead Digital

• Email: maximizesales@motorheaddigital.com
• Website

Annette Bauer, Annette Bauer Creative

• Email: annette@annettebauercreative.com
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In this engaging conversation, Barry Alt and Annette Bauer welcome Jesse Henke from JH Restorations to discuss his journey in the automotive restoration business. They explore Jesse's early influences, the challenges of running a business, the importance of mentorship, and the need for confidence in a niche market.

The discussion also highlights the significance of youth engagement in the industry and the evolution of projects showcased at the SEMA Show. Jesse shares valuable insights on building a team, overcoming imposter syndrome, and the subjective nature of competing for top honors for their builds.

Jesse also emphasizes the importance of embracing creativity and individuality in car builds, reflecting a shift in the automotive industry towards more diverse and unique projects. He shares insights on balancing family life with business commitments.

The discussion culminates in valuable life lessons and advice for younger individuals in the industry, underscoring the importance of authenticity and doing things right the first time.

Key Takeaways:

• Confidence is key in overcoming industry challenges
• Youth engagement is vital for the future of the industry
• Building relationships with other shops enhances opportunities
• Mentorship plays a significant role in growth
• Community involvement can attract new talent
• Every project is a learning experience, regardless of the outcome
• The visibility from SEMA has significantly boosted business
• Unique builds are becoming more accepted in the automotive industry
• Mentoring youth is crucial for the future of the industry
• The younger generation brings fresh perspectives to the industry
• Doing things right the first time saves time and effort
• Engaging with social media is vital for business growth

Guest Bio:
Jesse Henke, founder of JH Restorations, has been immersed in the automotive restoration and performance industry for a lifetime. Since launching his business in 2005, Jesse has built an impressive reputation, crafting several standout SEMA vehicles, including an Olds 442, a Mustang in collaboration with Edelbrock, a 1973 LS-swapped Toyota Celica, and a 1987 Merkur RS4Ti. A dedicated member of both ARMO and SEMA, Jesse is committed to advancing the industry and inspiring the next generation of automotive professionals.

Guest:

• Email: jhrestojesse@gmail.com
• Website
• Facebook
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Hosts:
Barry Alt, Motorhead Digital

• Email: maximizesales@motorheaddigital.com
• Website

Annette Bauer, Annette Bauer Creative

• Email: annette@annettebauercreative.com
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Don’t miss an episode from Gearheads n’ Gasoline!

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Audio and Video Production by: Mantis Media

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In this episode, Thomas Dickerson shares his journey in the automotive industry, from developing a passion for cars in high school to his latest projects. He recounts his experience at SEMA, the mentors who have guided him, and the decision to launch his own business. Thomas discusses the realities of building his own shop, tackling obstacles like termites and outdated electrical systems, and the financial challenges of starting a business. He also emphasizes the importance of a strong work ethic, a clear vision, and the desire to offer high-quality service. Thomas plans to expand his business’s online presence, partner with technical colleges, and create internship opportunities for aspiring automotive professionals.

Key Takeaways:

• Early passion for cars can be the foundation for a successful career in automotive.
• Networking with mentors and industry professionals is essential for growth.
• Strategic planning and financial investment are key to starting a business.
• Overcoming unexpected challenges, like building issues, is part of business ownership.
• Strong work ethic and dedication are critical for long-term success.
• Building an online presence helps drive business growth.
• Offering internships and working with technical colleges can support aspiring professionals.
• Maintaining high standards and organization builds a reputable brand.
• A five-year plan and ongoing learning can guide growth and adaptability.
• Sacrifices are needed, but passion should drive your business journey.

Guest Bio:
I am 24 years old and an up and coming young builder. I finished a 1967 Shelby SEMA 2021 Top 40 Build, Top 10 Young Gun. His current build is a 1967 C10 planned to be debuted in 2025 and making its rounds. Taught through Technical college skills USA participant at the regional and national level. I am currently finishing my shop so I can start full-time on client projects. My shop will be able to take a vehicle from bare bones to showpiece all in one location. Design and fabrication to paint (bodywork) and interior.

Guest

• Email: thomas.dickerson10@gmail.com
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Hosts:
Barry Alt, Motorhead Digital

• Email: maximizesales@motorheaddigital.com
• Website

Annette Bauer, Annette Bauer Creative

• Email: annette@annettebauercreative.com
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Don’t miss an episode from Gearheads n’ Gasoline!

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In this episode, Riley Schlick and her father, Dane, delve into Riley’s journey in the automotive industry, starting Riley’s Rebuilds, and how hands-on experience and online resources fueled her success. Riley shares how she built a team of young car enthusiasts who are integral to her business and discusses the importance of introducing the industry to younger generations through learning opportunities.

Dane highlights the significance of teaching the business aspects of the automotive world and fostering strong ethics within their team. In this conversation, Riley emphasizes the importance of branding, networking, the value of aligning with like-minded businesses, and cultivating relationships with industry professionals.

Riley shares her experience of going viral and receiving media attention, underlining the importance of being outgoing and proactive in networking. The episode touches on youth engagement, with Riley noting the need for industry support and mentorship for young entrepreneurs. She reflects on the challenges of being a young woman in the automotive field, her balancing act between school and business, and the confidence required to succeed.

They cover the exciting restoration project for the 2024 SEMA Show where Riley and Dane work with their team to restore a 1957 Chevy Nomad, highlighting the positive impact youth involvement in such projects can have. Riley and Dane share their favorite tools, and auto events, encouraging listeners to embrace opportunities, learn, and always say ‘yes’ to new challenges.

Guest Bio:
Riley Schlick's journey in the auto industry at the age of 13 began when she founded a classic car carburetor restoration company in her family’s garage called Riley’s Rebuilds.

Over the past five years, the company has grown, now employing four high school students who rebuild carburetors twice a week, generating enough income to fund their car projects, insurance, gas, and other activities.

In 2022, Riley’s business went viral on social media, capturing the attention of automotive aftermarket nationwide. Since then, she’s been featured in top magazines and TV shows, including Stacy David’s Gearz, All Girls Garage, and many more. She sees herself as a youth ambassador in the automotive industry, driven by her passion for the field.

• Email: dtrask@pmmfla.com
• Website
• Facebook
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• YouTube

Hosts:
Barry Alt, Motorhead Digital

• Email: maximizesales@motorheaddigital.com
• Website

Annette Bauer, Annette Bauer Creative

• Email: annette@annettebauercreative.com
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Don’t miss an episode from Gearheads n’ Gasoline!

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Audio and Video Production by: Mantis Media

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Kira Daczko, a passionate motorcycle mechanic, shares her journey into the automotive industry. From her love for Harley-Davidsons to her advocacy for women in STEM, Kira provides valuable insights into the world of motorcycles and automotive education.

This episode covers a wide range of topics, including:

• Kira's passion for motorcycles and her experience customizing a Harley Fat Bob
• The importance of self-sufficiency in the automotive industry
• Overcoming challenges as a woman in a male-dominated field
• The role of SEMA Businesswomen's Network (SBN) and UTI's Women in STEM program
• Automotive education and career opportunities at UTI
• The significance of youth engagement and industry support
• Kira's upcoming motorcycle expedition in Spain

Key Takeaways:

• Passion and determination are key to success in the automotive industry
• Networking and mentorship are invaluable for career growth
• Automotive education should equip students with a strong foundation in mechanics and technology
• Supporting women in STEM is essential for industry diversity

Guest Bio:
Being a Tech School graduate herself has provided Kyra with a unique perspective that has been the driver behind her motivation to create more accessibility to career exploration of the trades for young adults today. That perspective, combined with her self driven management and business relations experience within the trades over the last 15 years, effectively contributes to promoting technical education as a verified foundation necessary for trades careers. With the goal of enhancing economic competitiveness and support of technical careers across our country, it is Kyra’s objective to afford our future generations the essential skill sets they need to be employable in trades that can not be outsourced.

UTI's Vision statement is "to change the world one life at a time." The reason she has chosen to work at UTI is her alignment in this same mission. Knowledge is power in this world and directly empowering our youth is a goal to contribute to changing the world for the better.

• Email: kdaczko@uti.edu
• Website
• Instagram
• LinkedIn

Hosts:
Barry Alt, Motorhead Digital

• Email: maximizesales@motorheaddigital.com
• Website

Annette Bauer, Annette Bauer Creative

• Email: annette@annettebauercreative.com
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Don’t miss an episode from Gearheads n’ Gasoline!

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Audio and Video Production by: Mantis Media

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Gearheads n' Gasoline: Restoring Dreams with RJ Cars
Get ready to rev your engines! In this episode, we sit down with Russell Jacobs, the mastermind behind RJ Cars, a legendary auto body restoration shop. From humble beginnings to building a thriving business, Russell spills the beans on the challenges and triumphs of bringing classic cars back to life.

Discover the secrets to running a successful restoration shop, including hiring the right crew, managing money, and finding top-notch parts. We dive deep into marketing magic, from print to social media, and learn which strategies to avoid. Plus, Russell shares his passion for giving back, the importance of youth mentorship, and his vision for the future. Don't miss this adrenaline-fueled conversation!

Guest Bio:
Russell Jacobs is a seasoned automotive restoration expert with over 35 years of experience. As the founder and owner of RJ Cars, based in Arkport, New York, he has overseen the meticulous restoration of over 95 classic and muscle cars. Known for his particular passion for Mopars, Russell has built a reputation for excellence in the industry, with his work featured in publications like Mopar Muscle, Mopar Collector's Guide, and The SHOP Magazine. His expertise has also led to appearances on expert panels and regular showcases at the Carlisle Chrysler Nationals.

• Email: rjacobs@rjcars.com
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Hosts:
Barry Alt, Motorhead Digital

• Email: maximizesales@motorheaddigital.com
• Website

Annette Bauer, Annette Bauer Creative

• Email: annette@annettebauercreative.com
• Website

Don’t miss an episode from Gearheads n’ Gasoline!

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You can reach us at gngoperations@motorheaddigital.com

Audio and Video Production by: Mantis Media