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In this episode of Gearheads and Gasoline, Bryan Harrison shares his journey from being a passionate car enthusiast to running his restoration shop while balancing a career as a firefighter. He dives into how his family influenced his love for cars, the importance of hands-on experience, and why engaging the next generation is key to the future of the automotive industry.

Bryan, along with hosts Barry Alt and Annette Bauer, explores how social media has reshaped marketing in the industry, the growing popularity of custom builds, and the need to respect diverse automotive cultures. They also discuss the challenges of running a shop, from finding quality suppliers to building a reliable team, and the impact of strong customer relationships.

A big takeaway? Community and mentorship matter. Bryan is deeply involved in youth engagement, charity work, and industry events—all with the goal of passing down knowledge and keeping the automotive world thriving. Whether it's learning from mistakes, adapting to new technology, or simply treating customers right, this episode is packed with insights for shop owners, enthusiasts, and anyone looking to build a strong business in the automotive space.

Guest Bio:
Since 2021, Bryan Harrison has been at the helm of Harrison’s Rod and Custom, specializing in C10 builds with a distinctive street rod style. With 90% of his work focused on the C10 market, he has built a reputation for craftsmanship and innovation.

Bryan is a contributor to United By Trucks on YouTube and was the builder behind the 2023 NSRA Giveaway Truck—the final vehicle in NSRA’s giveaway series. Beyond the shop, he’s passionate about giving back to the industry. He founded GM Truck Fair, an event dedicated entirely to funding the Harrison’s Rod and Custom Scholarship Fund, which helps young enthusiasts receive training in custom automotive and restoration fields.
Through his builds, mentorship, and industry contributions, Bryan is committed to shaping the future of the automotive world.

Guest

• Email: harrisonsrodshop@comcast.net
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Hosts:
Barry Alt, Motorhead Digital

• Email: maximizesales@motorheaddigital.com
• Website

Annette Bauer, Annette Bauer Creative

• Email: annette@annettebauercreative.com
• Website

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You can reach us at gngoperations@motorheaddigital.com

Audio and Video Production by: Mantis Media