This episode is part business strategy, part friendship goals — and 100% packed with practical tips for creative founders.

Jessie and KP are the duo behind Inkpot Creative — a design studio helping photographers and creatives build bold, personality-filled websites that actually convert. In this episode, we talk about what it’s like to grow a business together as real-life friends and roommates (yes, really), and how they’ve learned to blend design, content, and strategy in a way that feels human-first and high-impact.

We also go deep on blogging for business — from SEO basics to website structure to why you don’t need to be perfect or consistent to start seeing results.

🎧 Tune in for:

✸ The behind-the-scenes of building a two-person creative business from scratch

✸ How they approach branding and website design in a way that reflects you

✸ What most people get wrong about websites — and how to fix it

✸ Simple strategies to improve your site’s flow, clarity, and UX

✸ Why blogging isn’t dead (and how to write posts people actually find)

✸ A totally refreshing take on SEO and content consistency that won’t burn you out

Whether you’re a DIYer, a design lover, or someone who’s put off blogging for way too long — this one will get your wheels turning in all the best ways.

—

🔗 Resources & Links Mentioned

→ Grab Inkpot’s Free Blog Post Ideas: inkpotcreative.com/free-blog-post-ideas

→ Learn More About Their Blogging for Business Masterclass: inkpotcreative.com/blogging-for-business

→ Listen to their Podcast: Unexpected Entrepreneur

→ Connect with Jessie & KP on IG: @inkpotcreative

→ Peek their gorgeous website: inkpotcreative.com

Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT
to get 20 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

Connect with your host Kinsey:

• Authentic AI Website: diywith.ai
• Authentic AI Instagram: @authenticaiforentrepreneurs

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Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

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Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT.

DIYwith.AI/Blueprint

Using AI in your business doesn't have to feel gross, generic, or like you're outsourcing your soul.

In this episode, I’m sharing exactly how I trained ChatGPT to actually sound like me — quirks, word-nerd tangents, emojis and all. This is about getting authentic results from AI tools without the back-and-forth frustration, so you can create faster and stay true to your brand.

If you're curious how to make AI a helpful teammate instead of a robot-y content generator, this one’s for you.

Hit Play Now To Hear:

✸ Why most people feel “meh” about ChatGPT’s output (and how to fix that)

✸ My simple system for making AI sound so on-brand it’s spooky

✸ The five brand elements your AI assistant needs to know to actually help you

✸ How this method saves me 15 hours a week without sacrificing my voice

✸ Why this isn’t just helpful for AI — it’s clarity gold for your brand, period

If you want to make space for more creativity and flow in your business, without sacrificing your brand’s heart and soul, this episode will show you how.

🔗 Explore the course & join our next live week:
diywith.ai/blueprint

Connect with your host Kinsey:

• Authentic AI Website: diywith.ai
• Authentic AI Instagram: @authenticaiforentrepreneurs

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Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

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Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT.

DIYwith.AI/Blueprint

This one’s for my multi-passionate founders — the ones juggling two businesses, life responsibilities, and a whole lotta heart. 💛

In this episode, I sit down with systems educator and family photographer Dolly DeLong to talk about what it really takes to build a business that supports your life (not the other way around). We dig into sustainable growth, launching without burning out, and giving yourself permission to go slow and intentional.

Hit Play Now To Hear:

✸ The truth behind building a second income stream (spoiler: it’s not overnight)

✸ Dolly’s step-by-step tips for planning a stress-free launch

✸ Why niching down and collaborating helped her finally see results

✸ How to track your business data to work with your seasons, not against them

✸ Simple systems to keep your brain clear and your business moving forward

This episode is a warm hug for anyone building something big while also living real life. You’ll walk away with practical ideas, a few laughs, and permission to define success on your terms.

—

🔗 Grab Dolly’s Freebie:
The Essential Email Launch Checklist – A clear, sanity-saving checklist of every email you need for your next launch

👋 Connect with Dolly:
Website: systemsandworkflowmagic.com
Instagram: @dollydelongeducation
Podcast: Systems & Workflow Magic

Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT
to get 20 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

Connect with your host Kinsey:

• Authentic AI Website: diywith.ai
• Authentic AI Instagram: @authenticaiforentrepreneurs

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Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

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Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT.

DIYwith.AI/Blueprint

Feel like your content is blending in lately? You're not alone — and you're not stuck. In this episode, I’m chatting with the amazing Anita Siek of Wordfetti all about crafting brand messages with purpose and personality.

We’re diving into how to make your words work for you (instead of sounding like everyone else), and how to stay human-first — even in the age of AI.

Hit Play Now To Hear:

✸ How Anita transitioned from lawyer to word-obsessed brand messaging queen

✸ Why knowing your audience is the real first step to writing content that connects

✸ What to do when you feel “stuck” or unsure what makes your voice unique

✸ How to use psychology-backed messaging that converts without sounding salesy

✸ A thoughtful convo on AI, content sameness, and showing up as your full human self

Connect with Anita:

→ Follow @anitasiek on Instagram

→ Grab her free 5-day copywriting mini-course: wordfettigroup.com/freebie

→ Learn more at wordfettigroup.com

Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT
to get 20 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

Connect with your host Kinsey:

• Authentic AI Website: diywith.ai
• Authentic AI Instagram: @authenticaiforentrepreneurs

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Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

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Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT.

DIYwith.AI/Blueprint

Today’s episode is a little different — and a little personal. I’m sharing the real story behind why I changed the name of this podcast from Feel Good Social to Human-First Founders — and what this evolution means for me, for you, and for the future of this space.

We’re talking about growth, alignment, shifting seasons, and how to let go of something that’s meant a lot… without losing the heart of it.

Hit Play Now To Hear:

✸ Why Feel Good Social will always matter to me (and probably to you, too)
✸ What’s been shifting in my work, voice, and vision lately
✸ How this new name reflects the values I’m bringing into my business
✸ What to expect from Human-First Founders moving forward

If you’ve ever found yourself evolving and unsure how to bring your people along — this one’s for you. Thanks so much for being here. I’m so excited for what’s next. 💛

Connect with Kinsey:
→ diywith.ai
→ @authenticaiforentrepreneurs

Connect with your host Kinsey:

• Authentic AI Website: diywith.ai
• Authentic AI Instagram: @authenticaiforentrepreneurs

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Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

---------------------------------------

Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT.

DIYwith.AI/Blueprint

In this roundtable, I sat down with WOMEN AI experts, advocates, and industry leaders to break down the IMPACT that AI is making, where things are headed, and what we can do about it.

🔗 WATCH it on Youtube: Click Here!

💁‍♀️ Meet The Experts:

• Kinsey Soderberg: diywith.ai | @authenticaiforentrepreneurs
• Dr. Nici Sweaney: aiherway.com.au | @ai_herway
• Lauren Devane: thebemusedstudio.com | @thebemusedstudio
• Michelle Wintersteen: mkwcreative.co | @mkwcreative.co
• Kelsey Silver: kelseysilver.com | @kelseyesilver
• Maya Stojkovich: thecoursecorrector.com | @thecoursecorrector
• Sabba Quidwai: designingschools.org | @askmsq

🔥 What We Covered:

AI’s Environmental Impact: Why AI is already draining the power grid and how fossil fuels are funding AI’s growth.

AI Ethics and Misinformation: How bias, misinformation, and lack of regulation are exacerbating inequality, especially for marginalized communities.

The AI Gender & Data Bias: Why women and underrepresented groups are falling behind in AI adoption—and how to close the gap.

📢 What We Can Do:

• Roundtable Resource Guide → diywith.ai/roundtable-resources
• AI Climate Impact Petition → change.org/ai-climate-impact
• AI Advocacy Action Guide → diywith.ai/advocacy-action-guide

Tag us & share this episode! The more people who understand what’s happening, the more power we have to create change

Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT
to get 20 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

Connect with your host Kinsey:

• Authentic AI Website: diywith.ai
• Authentic AI Instagram: @authenticaiforentrepreneurs

---------------------------------------

Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

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Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT.

DIYwith.AI/Blueprint

🎉 Black Friday 5 Days of Deals is HERE!

Each Day THIS WEEK (11/25-11/29) I’m dropping one-day-only deals to help you simplify, streamline, and show up authentically in your business.

​And these are not just any ol' deal shmeal - it's our biggest and best offers EVER!

​🕒 Each deal only lasts 24 hours, then it's gone!

Rrom creating a Brand Blueprint for ChatGPT to crafting compelling brand stories, these deals are designed to take the overwhelm out of content creation and strategy.

👉 Check out the deals here: diywith.ai/blackfriday2024

Don’t wait—each deal is only available for 24 hours!

​
Ready for a sneak peek at the entire lineup? 👀

​Here's what we've got in store for you this week:
​

• DAY 1: Brand Blueprint for ChatGPT Course —50% Off! only $73.50!​
  ​
• DAY 2: Create Custom GPTs for Your Brand —$60 OFF! only $37!​
  ​
• DAY 3: Brand Storytelling with ChatGPT —$60 OFF! only $37!​
  ​
• DAY 4: Content Calendar Planning with ChatGPT —$60 OFF! only $37!​
  ​
• DAY 5: AI-Powered Reels Club —$100 Off! only $170/yr!

👉 Check out the deals here.

Connect with your host Kinsey:

• Authentic AI Website: diywith.ai
• Authentic AI Instagram: @authenticaiforentrepreneurs

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Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

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Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT.

DIYwith.AI/Blueprint

Feeling a little scattered lately? You’re not alone. <3

The good news is, you don’t have to tackle your ideas (or the chaos) alone. ChatGPT can be your brainstorming buddy—you just need to know how to get started.

Join me for a FREE live workshop where I’ll guide you through simple, actionable techniques with ChatGPT:

✸ 3 Techniques for Brainstorming and Prioritizing Ideas with ChatGPT

Learn how to turn your thoughts into clarity with ChatGPT—no perfect prompts or tech know-how required.

✸ My Easy Tricks for Making “Conversation” Easier with ChatGPT

Get comfortable using ChatGPT to organize your thoughts, brainstorm ideas, and talk through your vision—just like you would with a friend.

✸ How to use ChatGPT to Relieve Your Workload (and Mental Load)

Use ChatGPT like a journal, coach, or creative collaborator. Brainstorm new content and business ideas in minutes!You’ll leave this session feeling confident and ready to put ChatGPT to work in your business—your way.

SAVE YOUR SPOT NOW: diywith.ai/brainstorm

When: November 20, 2024 @ 11am MST

Where: Live on Zoom

Who’s It For?

Solopreneurs who want to explore how ChatGPT can help simplify their thinking and spark creativity.

(Replay will be made available)

JOIN THE WORKSHOP NOW: diywith.ai/brainstorm

Connect with your host Kinsey:

• Authentic AI Website: diywith.ai
• Authentic AI Instagram: @authenticaiforentrepreneurs

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Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)

DIYwith.AI/Reels

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Create your digital mini-me! Train your AI Assistant to think and sound like your brand with Brand Blueprint for ChatGPT.

DIYwith.AI/Blueprint