• Episode 759 | TinySeed Tales s4e6: Does AI + Pivot = Success?

  • Feb 20 2025
  • Duración: 27 m
  • Podcast

Episode 759 | TinySeed Tales s4e6: Does AI + Pivot = Success?

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  • Resumen

  • In this episode of TinySeed Tales, Rob Walling speaks with Colleen Schnettler, co-founder of Hello Query, as she shares her latest startup journey pivot.

    After reigniting her “shipping muscle” while briefly dabbling in an AI-based project, Colleen refocuses on her newest pivot of Hello Query. She shares the challenges of determining the market viability of an AI-assisted SQL report builder. She stands at a crossroads, torn between catering to internal BI teams or exploring marketing analytics.

    Topics we cover:
    • (1:25) – Reflecting on the co-founder breakup
    • (2:42) – Trying a scratch-your-own-itch project
    • (6:27) – Unfair advantages inform another pivot
    • (15:07) – Respecting the “emotional runway”
    • (19:23) – Marketing insights vs. an internal BI tool
    • (23:01) – The curse of the audience
    Links from the Show:
    • Applications for TinySeed are Open Through Feb 23rd
    • Colleen Schnettler (@leenyburger) | X
    • Colleen Schnettler (@leenyburger.bsky.social) | Bluesky
    • Hello Query

    If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!

    Subscribe & Review: iTunes | Spotify
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