Entrepreneur School Podcast Por Kelly Sinclair arte de portada

Entrepreneur School

Entrepreneur School

De: Kelly Sinclair
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The Entrepreneur School Podcast shares strategies and stories of being an entrepreneur, and what it takes to run a business while raising a family. Host Kelly Sinclair is determined to change the narrative of what success looks like. Success is subjective here. This is a space where we encourage you to follow your dreams, do the work and acknowledge the challenges along the way. It’s for: → The ambitious mother who wants to create a legacy for her kids. → The goal-oriented parent who values time freedom and flexibility so that they can be there for the school concerts, hockey games and dance recitals. → The woman who’s trying to make it all work without burning out or missing out along the way. Kelly is an award-winning brand and marketing strategist. Visibility maximizer. Small-town Canadian girl. Mom of 2 girls (who couldn’t be more different). There’s more to entrepreneurship than just marketing strategies and business models. You’ll learn all about that here. And, we will talk about mindset, lifestyle tools and habits just as much. This show is all about supporting emerging and early-stage entrepreneurs on the journey from solopreneur to CEO, while wearing all of the other hats in life. It’s for business owners who want to grow their brands online using digital strategies and creating digital products or programs. And most importantly, this podcast is intended to create a movement around pursuing passions, making an impact and finding joy in the journey of raising a family and running a business.Copyright 2025 Kelly Sinclair Crianza y Familias Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas Relaciones
Episodios
  • Google Ads for Storefronts: What You Actually Need to Know
    Jun 3 2025

    Let’s talk Google Ads—specifically for local businesses and storefronts that are wondering if paid traffic is worth the investment (or just a money pit). I'm joined by John Horn, CEO of Stub Group, who’s the go-to guy when entrepreneurs are tired of guessing whether their ad dollars are doing anything.

    John’s run more than 15,000 ad campaigns and helped generate over $400 million in client revenue, so when he says, “$10 isn’t going to move the needle,” you know he means it.

    In this episode, we unpack:

    • Why Google Ads are tricky to track for brick-and-mortar businesses

    • What budget you actually need to make Google Ads work (spoiler: it’s not $200/month)


    • What to do before running any Google campaign


    • The one free tool you probably haven’t optimized (but should!)


    • How to build trust and increase your walk-in traffic with your Google Business ProfileHow to connect online clicks to real-life foot traffic


    • How often you should post on your profile (and yes, you can just repurpose your Instagram)


    Whether you’re already dabbling in ads or wondering where the heck to start, this episode is your no-fluff primer for making Google work for you, not drain your bank account.


    >>CONNECT WITH JOHN<<

    Stub Group’s free resources: https://stubgroup.com/free


    >>Your Next Steps:

    🔹 Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call

    🔹 Let’s work together: https://ksco.ca/

    🔹 Get visible without social media

    🔹 Connect on Instagram


    >>Thanks for Listening!


    If you enjoyed this episode, please help us share it by:

    ⭐ Following the show—this helps you stay updated and supports us!

    ⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.

    ⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast

    Más Menos
    34 m
  • 5 Things You NEED to Know to Make AI Sound Like You
    May 27 2025

    Please vote for our show as Best Business Podcast in this year’s Women in Podcasting Awards!

    ***********

    This one’s personal. I open up about losing my mum in 2017 and how it shaped my decision to start a business built on time freedom. I didn’t want to trade my family for a career. And I know you don’t either.

    That’s why I’m bringing you a conversation that’s more than a strategy session—it’s a shift in mindset.

    In this episode, I’m diving into how AI can become your secret weapon for reclaiming your time while still showing up with authority, authenticity, and confidence.

    Spoiler alert: This isn’t a tech tutorial. It’s a heart-first approach to using smart tools that actually sound like YOU (not like a robot who just discovered Canva).

    We’ll unpack:

    • Why your visibility strategy should start with your values—not the algorithm
    • How to stop the burnout spiral of content creation (especially if you’re avoiding IG like the plague)
    • My 5-part BrandCalibrator™ framework that custom-trains ChatGPT to sound like YOU
    • What happens when AI + strategy collide in your business (spoiler: time, energy, and clarity)
    • How the Visible AF accelerator helps you implement it all with support

    If you've been feeling overwhelmed by content demands and craving more freedom, this one's for you.


    >>Your Next Steps:

    🔹 Get Valerie the Visibility Auditor, your strategy sidekick!

    🔹 Let’s work together! Book a call

    🔹 Get visible without social media

    🔹 Connect on Instagram


    >>Thanks for Listening!

    If you enjoyed this episode, please help us share it by:

    ⭐Hit the “follow” button! This helps you stay updated and supports us!

    Más Menos
    20 m
  • This Is Why Your Content Isn’t Converting
    May 20 2025

    Please vote for our show as Best Business Podcast in this year’s Women in Podcasting Awards!

    ***********

    This episode is for the business owner who's been posting, investing, maybe even outsourcing... and still wondering, “Why does no one know I exist?”

    Let’s talk about what’s really going on when your visibility efforts aren’t working. Spoiler: it’s not because you’re not trying hard enough. It’s because you’re stuck in the cycle of performative visibility.

    I’m pulling back the curtain on:

    • Why the “just post more” approach leaves you spinning your wheels
    • The emotional weight of feeling invisible in your business
    • What actually counts as meaningful visibility
    • How to ditch the hamster wheel and start getting seen—on your terms

    Think of this episode like a visibility reality check (with some Peloton metaphors thrown in for good measure). I’m walking you through what performative visibility looks like, how to recognize it in your own business, and what to do instead.

    Plus, I’ll give you a sneak peek into my new program, Visible AF, and how it helps you build authority without being glued to your phone.

    In This Episode, We’ll Unpack:

    • Why social media “consistency” isn’t translating into clients
    • The lie we’ve been sold about what visibility means
    • 8 signs your visibility efforts aren’t aligned
    • Why real visibility isn’t about quantity—it’s about credibility
    • How to use AI to support a smarter, more sustainable visibility plan

    >>Your Next Steps:

    Want to stop feeling invisible? Reach out about Visible AF 📧 Email me: kelly@ksco.ca with the subject line "Visible AF"

    🔹 Get Valerie the Visibility Auditor, your strategy sidekick!

    🔹 Let’s work together! Book a call

    🔹 Get visible without social media

    🔹 Connect on Instagram


    >>Thanks for Listening!

    If you enjoyed this episode, please help us share it by:

    ⭐Hit the “follow” button! This helps you stay updated and supports us!

    Más Menos
    19 m
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